Sports Nutrition Plant Protein Powders

Shoppers searched for this 3.7M times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 10.8% of those searches ended in a purchase. Searches in the last 90 days moved +6.4% against the 90 days before. Searches, conversion and average price together put the market at an estimated $12.3M a year.

Searches, last 12 months

3.7M

Growth, 90 days vs prior 90

+6.4%

Conversion, latest week

10.8%

Market size, estimated

$12.3Ma year

Peak month

July2.0× the quietest month

Top search term

orgain organic protein powder1.2M searches a year

Listings sell for $30.97 on average, from $18.84 to $46.28. Amazon reports units sold in ranges. This niche sold 400K to 500K a year. The average listing sells 25,000 to 30,000 of them. At $30.97 that is $774K to $929K a year per listing.

Average price

$30.97inside the $15 to $100 sweet spot

Price range

$18.84–$46.28

Amazon United States median price

$24.38across 115,062 niches

Units sold a year

400K–500K

Units per listing a year

25,000–30,000

Revenue per listing a year

$774K–$929K

Returns

0.0%of orders · Amazon United States median 2.1%

93% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 0.5% of listings are out of stock. The average listing ranks #10 within Protein. It carries 13,457 reviews at 4.35 stars, so a new listing needs social proof before a better product.

Sponsored listings

93%

Prime listings

100%

Out of stock, average day

0.5%

Average rank

#10in Protein

Average rating

4.35 starsAmazon United States average 4.42 stars

Average reviews

13,457per listing

Listings tracked

15

The brands on the shelf have sold for 67 months on average, so the names here are established.

Launched, last 12 months

0

Successful launches

0Amazon's first-year sales bar

Average brand age

67 months