Splashless Bleach

Shoppers searched for this 118K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 8.8% of those searches ended in a purchase. Searches in the last 90 days moved +16.3% against the 90 days before. Searches, conversion and average price together put the market at an estimated $107K a year.

Searches, last 12 months

118K

Growth, 90 days vs prior 90

+16.3%

Conversion, latest week

8.8%

Market size, estimated

$107Ka year

Peak month

June1.6× the quietest month

Top search term

no splash bleach20K searches a year

Listings sell for $10.37 on average, from $2.90 to $23.58. Amazon reports units sold in ranges. This niche sold 10K to 13K a year. The average listing sells 250 to 500 of them. At $10.37 that is $3K to $5K a year per listing.

Average price

$10.37under the $15 to $100 sweet spot

Price range

$2.90–$23.58

Amazon United States median price

$24.38across 115,062 niches

Units sold a year

10K–13K

Units per listing a year

250–500

Revenue per listing a year

$3K–$5K

Returns

0.1%of orders · Amazon United States median 2.1%

43% of listings pay for placement with sponsored ads. 62% ship with Prime. On an average day, 0.5% of listings are out of stock. The average listing ranks #61 within Laundry. It carries 5,854 reviews at 4.60 stars, so a new listing needs social proof before a better product.

Sponsored listings

43%

Prime listings

62%

Out of stock, average day

0.5%

Average rank

#61in Laundry

Average rating

4.60 starsAmazon United States average 4.42 stars

Average reviews

5,854per listing

Listings tracked

21

3 products launched here in the last 12 months. 2 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 77 months on average, so the names here are established.

Launched, last 12 months

3

Successful launches

2Amazon's first-year sales bar

Average brand age

77 months