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Spiky Ball

Maybe

An estimated 1.3% of orders come back. But demand is soft, at +0.6% this quarter, so Spiky Ball is a Maybe.

Flapen Score
51
51 / 100
Top 40% of 14,768 Health & Household niches · +2 vs the category median of 49
Market size
$128K/yr151K searches / yr
90-day growth
+0.6%search demand this quarter
Competition
59%top-5 click share · 20 brands · 35 sellers

Flapen Score

Spiky Ball against its category

The dotted line is the Health & Household average. Past it, Spiky Ball is stronger. Inside it, weaker.

51Maybe
Big MarketTrendingHigh ConversionOpen MarketLow ReturnsPrice rangeAvg priceNo Dominant BrandLow Review BarrierQuality Gap
This niche Category average

Market

The Spiky Ball market on Amazon at a glance

Shoppers on Amazon United States searched for Spiky Ball 151K times last year and spent an estimated $128K. The top 5 brands take 59% of clicks. Demand peaks in May. Flapen scores it 51 out of 100, a Maybe.

01 · Demand

An estimated 7.4% of those searches ended in a purchase.

Shoppers searched for this 151K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 7.4% of those searches ended in a purchase. Searches in the last 90 days moved +0.6% against the 90 days before. Searches, conversion and average price together put the market at an estimated $128K a year.

Searches, last 12 months
151K
Growth, 90 days vs prior 90
+0.6%
Conversion, latest week
7.4%
Market size, estimated
$128Ka year
Peak month
May1.6× the quietest month
Top search term
spiky massage ball36K searches a year

02 · Price

A sale here is worth $11.50.

Listings sell for $11.50 on average, from $6.03 to $24.37. Amazon reports units sold in ranges. This niche sold 10K to 13K a year. The average listing sells 250 to 500 of them. At $11.50 that is $3K to $6K a year per listing.

Average price
$11.50under the $15 to $100 sweet spot
Price range
$6.03–$24.37
Amazon United States median price
$24.38across 115,062 niches
Units sold a year
10K–13K
Units per listing a year
250–500
Revenue per listing a year
$3K–$6K
Returns
1.3%of orders · Amazon United States median 2.1%

03 · Entry bar

The bar here is ads and reviews.

91% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 6.5% of listings are out of stock. The average listing ranks #1,883 within Massage Tools. It carries 2,099 reviews at 4.46 stars, so a new listing needs social proof before a better product.

Sponsored listings
91%
Prime listings
100%
Out of stock, average day
6.5%
Average rank
#1,883in Massage Tools
Average rating
4.46 starsAmazon United States average 4.42 stars
Average reviews
2,099per listing
Listings tracked
22

04 · Newcomers

2 of last year's 2 launches cleared the first-year sales bar.

2 products launched here in the last 12 months. 2 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 47 months on average, so the names here are settling in.

Launched, last 12 months
2
Successful launches
2Amazon's first-year sales bar
Average brand age
47 months

Products

Top Spiky Ball products & what they sell for

Every tracked product: its share of the shelf, its reviews, and its price.

Sign in to see the products

The products selling in this niche are for signed-in readers. Every market figure above stays open to everyone.

Competition

Competition: brands, sellers & click share

The top 5 products take 59% of clicks. Leaders hold, but buyers still shop past them.

Brands

20 falling

Sellers

35

Top-5 brand share

59%

Top 20: 100%

Top-5 click share

59%

Top 20: 97%

Open market

34%

  • Brand 122%
  • Brand 214%
  • Brand 39%
  • Brand 48%
  • Brand 57%
  • Brand 67%

Demand

Spiky Ball search demand

Weekly searches over the year, seasonality beneath. Pick a range.

3K2KHoliday '24Spike '25Prime Day '25Holiday '25Spike '26SepDecMarJunAugNovMarMay

Peak months: May · busiest ÷ quietest = 1.6×

Search terms

Top Spiky Ball search terms shoppers use

The exact words shoppers type, with yearly volume, growth, and conversion.

  • spiky massage ball36K/yr
  • spiky ball32K/yr
  • spikey ball19K/yr
  • spiky massage balls7K/yr
  • spiky balls8K/yr
  • spiky balls for kids9K/yr
  • spiky massage balls for trigger points4K/yr
  • spiky stress ball6K/yr
  • spiky foot massage ball4K/yr
  • spike massage ball3K/yr

Reviews and returns

What reviews say buyers love and hate about Spiky Ball

We read the reviews and the return reasons for every product selling here.

11%of positive reviews mention “Quality-Overall”
17%of negative reviews mention “Size-Overall”
1.3%of orders come back
“Too much larger is too much to manage”
A buyer, on “Size-Overall”17% of negative reviews mention the same topic

Every topic

Every topic buyers talk about, one row each.

Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.

21 topics

NegativePositive

FAQ

Common Spiky Ball questions

Answered from the same tracked data.