Is Sp10 Probiotic Toothpaste profitable to sell on Amazon United States?

Flapen scores Sp10 Probiotic Toothpaste 36 out of 100 on Amazon United States, a Fail. Shoppers spend $11K a year across 7 tracked products. Search demand grew -6.0% in the last 90 days.

How competitive is the Sp10 Probiotic Toothpaste niche on Amazon United States?

6 brands and 7 sellers compete in Sp10 Probiotic Toothpaste on Amazon United States. The top 5 Sp10 Probiotic Toothpaste products take 93% of clicks, and the top 5 brands take 97%.

What do buyers complain about in Sp10 Probiotic Toothpaste?

Sp10 Probiotic Toothpaste buyers on Amazon United States complain most about Functionality-Overall, Value For Money, and Advertised Vs Actual Product. An estimated 0.6% of orders come back.

When does demand for Sp10 Probiotic Toothpaste peak?

Search demand for Sp10 Probiotic Toothpaste on Amazon United States peaks in Mar–Apr–May–Jul–Aug, and the busiest month runs 9.3× the quietest.

What does it cost to enter the Sp10 Probiotic Toothpaste niche?

Sp10 Probiotic Toothpaste sells for $11.10 on average on Amazon United States, outside the $15 to $100 sweet spot. Listings run $8.46 to $14.21. The average product has 76 reviews, the count a new listing must catch up to.

Sp10 Probiotic Toothpaste

Fail

Prices span $8.46–$14.21, mostly outside the sweet spot, so Sp10 Probiotic Toothpaste is a Fail.

Filters Low Review Barrier

Flapen Score: 36
36 / 100Ranks 13,545 of 14,768 Health & Household niches · −13 vs the category median of 49
Market size: $11K/yr26K searches / yr
90-day growth: -6.0%search demand this quarter
Competition: 93%top-5 click share · 6 brands · 7 sellers

Flapen Score

Sp10 Probiotic Toothpaste against its category

The dotted line is the Health & Household average. Past it, Sp10 Probiotic Toothpaste is stronger. Inside it, weaker.

36Fail

This niche Category average

See the method

Market

The Sp10 Probiotic Toothpaste market on Amazon at a glance

Shoppers on Amazon United States searched for Sp10 Probiotic Toothpaste 26K times last year and spent an estimated $11K. The top 5 brands take 97% of clicks. Demand peaks in Mar–Apr–May–Jul–Aug. Flapen scores it 36 out of 100, a Fail.

01 · Demand

An estimated 3.7% of those searches ended in a purchase.

Shoppers searched for this 26K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 3.7% of those searches ended in a purchase. Searches in the last 90 days moved -6.0% against the 90 days before. Searches, conversion and average price together put the market at an estimated $11K a year.

Searches, last 12 months: 26K
Growth, 90 days vs prior 90: -6.0%
Conversion, latest week: 3.7%
Market size, estimated: $11Ka year
Peak month: March9.3× the quietest month
Top search term: sp 10 probiotic toothpaste whitening5K searches a year

02 · Price

A sale here is worth $11.10.

Listings sell for $11.10 on average, from $8.46 to $14.21. Amazon reports units sold in ranges. This niche sold 3K to 4K a year. The average listing sells 250 to 500 of them. At $11.10 that is $3K to $6K a year per listing.

Average price: $11.10under the $15 to $100 sweet spot
Price range: $8.46–$14.21
Amazon United States median price: $24.38across 115,062 niches
Units sold a year: 3K–4K
Units per listing a year: 250–500
Revenue per listing a year: $3K–$6K
Returns: 0.6%of orders · Amazon United States median 2.1%

03 · Entry bar

The bar here is low.

86% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 51.0% of listings are out of stock. The average listing ranks #1,837 within Toothpaste. It carries 76 reviews at 4.00 stars, so a new listing needs social proof before a better product.

Sponsored listings: 86%
Prime listings: 100%
Out of stock, average day: 51.0%
Average rank: #1,837in Toothpaste
Average rating: 4.00 starsAmazon United States average 4.42 stars
Average reviews: 76per listing
Listings tracked: 7

04 · Newcomers

Brands here are young.

The brands on the shelf have sold for 28 months on average, so a newcomer is not facing entrenched names.

Launched, last 12 months: 0
Successful launches: 0Amazon's first-year sales bar
Average brand age: 28 months

Products

Top Sp10 Probiotic Toothpaste products & what they sell for

Every tracked product: its share of the shelf, its reviews, and its price.

The products selling in this niche are for signed-in readers. Every market figure above stays open to everyone.

Competition

Competition: brands, sellers & click share

The top 5 products take 93% of clicks. A locked shelf that new listings rarely crack.

Brands

6 falling

Sellers

Top-5 brand share

97%

Top 20: 100%

Top-5 click share

93%

Top 20: 100%

Open market

Brand 148%
Brand 231%
Brand 39%
Brand 45%
Brand 54%
Brand 63%
Open — no brand owns it (0%)

Demand

Sp10 Probiotic Toothpaste search demand

Weekly searches over the year, seasonality beneath. Pick a range.

Peak months: Mar, Apr, May, Jul, Aug · busiest ÷ quietest = 9.3×

Search terms

Top Sp10 Probiotic Toothpaste search terms shoppers use

The exact words shoppers type, with yearly volume, growth, and conversion.

sp 10 probiotic toothpaste whitening5K/yr -10.7%7.3% conv.
sp102K/yr +3.5%1.8% conv.
sp10 probiotic toothpaste4K/yr -12.2%3.0% conv.
sp10 toothpaste2K/yr +10.6%9.6% conv.
sp 10 toothpaste1K/yr +80.0%11.6% conv.
sp-101K/yr -0.6%5.8% conv.
sp 101K/yr -32.0%5.7% conv.
sp-10 toothpaste2K/yr -9.2%4.7% conv.
sp-10 probiotics whitening toothpaste4K/yr -49.7%2.1% conv.
oralhoe sp-10 probiotic toothpaste3K/yr +38.2%2.6% conv.

Reviews and returns

What reviews say buyers love and hate about Sp10 Probiotic Toothpaste

We read the reviews and the return reasons for every product selling here.

75%of positive reviews mention “Tooth Brightening”

50%of negative reviews mention “Functionality-Overall”

0.6%of orders come back

“produce did nothing”

A buyer, on “Functionality-Overall”50% of negative reviews mention the same topic

Every topic

Every topic buyers talk about, one row each.

Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.

13 topics

NegativePositive

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FAQ

Common Sp10 Probiotic Toothpaste questions

Answered from the same tracked data.

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