- Flapen Score
- 42 / 100Ranks 11,318 of 14,768 Health & Household niches · −7 vs the category median of 4942
- Market size
- $58K/yr57K searches / yr
- 90-day growth
- +13.3%search demand this quarter
- Competition
- 87%top-5 click share · 8 brands · 25 sellers
Flapen Score
Sorbitol against its category
The dotted line is the Health & Household average. Past it, Sorbitol is stronger. Inside it, weaker.
Market
The Sorbitol market on Amazon at a glance
Shoppers on Amazon United States searched for Sorbitol 57K times last year and spent an estimated $58K. The top 5 brands take 91% of clicks. Flapen scores it 42 out of 100, a Fail.
01 · Demand
An estimated 6.7% of those searches ended in a purchase.
Shoppers searched for this 57K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 6.7% of those searches ended in a purchase. Searches in the last 90 days moved +13.3% against the 90 days before. Searches, conversion and average price together put the market at an estimated $58K a year.
- Searches, last 12 months
- 57K
- Growth, 90 days vs prior 90
- +13.3%
- Conversion, latest week
- 6.7%
- Market size, estimated
- $58Ka year
- Peak month
- May1.2× the quietest month
- Top search term
- sorbitol35K searches a year
02 · Price
A sale here is worth $15.10.
Listings sell for $15.10 on average, from $5.42 to $26.94. Amazon reports units sold in ranges. This niche sold 4K to 5K a year. The average listing sells 250 to 500 of them. At $15.10 that is $4K to $8K a year per listing.
- Average price
- $15.10inside the $15 to $100 sweet spot
- Price range
- $5.42–$26.94
- Amazon United States median price
- $24.38across 115,062 niches
- Units sold a year
- 4K–5K
- Units per listing a year
- 250–500
- Revenue per listing a year
- $4K–$8K
- Returns
- 0.0%of orders · Amazon United States median 2.1%
03 · Entry bar
The bar here is reviews.
67% of listings pay for placement with sponsored ads. 89% ship with Prime. On an average day, 3.5% of listings are out of stock. The average listing ranks #1,164 within Digestion & Nausea. It carries 1,675 reviews at 4.53 stars, so a new listing needs social proof before a better product.
- Sponsored listings
- 67%
- Prime listings
- 89%
- Out of stock, average day
- 3.5%
- Average rank
- #1,164in Digestion & Nausea
- Average rating
- 4.53 starsAmazon United States average 4.42 stars
- Average reviews
- 1,675per listing
- Listings tracked
- 9
04 · Newcomers
0 of last year's 1 launches cleared the first-year sales bar.
1 products launched here in the last 12 months. 0 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 130 months on average, so the names here are established.
- Launched, last 12 months
- 1
- Successful launches
- 0Amazon's first-year sales bar
- Average brand age
- 130 months
Products
Top Sorbitol products & what they sell for
The products selling here, as shoppers see them on Amazon. Shelf share and sales are our estimates.
Prices and ratings read from Amazon on Jul 11, 2026. The live listing can differ.
Top sellers
by estimated 90-day click share
GeriCare Sorbitol Liquid Laxative Solution USP 70% W/W Fast-Acting Laxative for Occasional Constipation Hydrating Stool Softener for Digestive Health for Rectal Use Only 16 Fl Oz (Pack of 1)
- Price
- $12.96
- Rating
- 3.9/5
- Reviews
- 274
- Age
- 9y ago

Pure Sorbitol Powder Vegan Gluten-Free OU Kosher Certified - 200g/8oz.
- Price
- $10.01
- Rating
- 4.7/5
- Reviews
- 875
- Age
- 10y ago

Pure Sorbitol Powder Vegan Gluten-Free OU Kosher Certified - 1kg/2.2lbs/36oz
- Price
- $26.94
- Rating
- 4.7/5
- Reviews
- 875
- Age
- 10y ago

Pure Original Ingredients Sorbitol Powder (1 lb) Low Calorie Sweetener Sugar Substitute Thickening Agent
- Price
- $14.79
- Rating
- 4.7/5
- Reviews
- 228
- Age
- 5y ago

Dulcolax Saline Laxative Liquid Fast & Gentle Constipation Relief Natural Laxatives Softens Stool Cherry Flavor Magnesium Hydroxide 1200 mg 12 fl. oz.
- Price
- $5.77
- Rating
- 4.6/5
- Reviews
- 8,086
- Age
- 7y ago
Trending
estimated 90-day click momentum
Dulcolax Saline Laxative Liquid Fast & Gentle Constipation Relief Natural Laxatives Softens Stool Cherry Flavor Magnesium Hydroxide 1200 mg 12 fl. oz.
- Price
- $5.77
- Rating
- 4.6/5
- Reviews
- 8,086
- Age
- 7y ago

Olive & Vine Sorbitol Powder Sweet Profile For Baking & Confectionery Rich Tradition Authentic Taste For Global Recipes (2.72 Ounce)
- Price
- $5.42
- Rating
- 4.6/5
- Reviews
- 26
- Age
- 7mo ago

GeriCare Sorbitol Liquid Laxative Solution USP 70% W/W Fast-Acting Laxative for Occasional Constipation Hydrating Stool Softener for Digestive Health for Rectal Use Only 16 Fl Oz (Pack of 1)
- Price
- $12.96
- Rating
- 3.9/5
- Reviews
- 274
- Age
- 9y ago
![Sorbitol Powder 2lb by Essencea Pure Bulk Ingredients | Sugar-Free Sweetener | Sugar Substitute Low Calorie Sweetener | Gluten Free (32 Ounces) [Packing may vary]](https://m.media-amazon.com/images/I/41eTFoBs8PL.jpg)
Sorbitol Powder 2lb by Essencea Pure Bulk Ingredients | Sugar-Free Sweetener | Sugar Substitute Low Calorie Sweetener | Gluten Free (32 Ounces) [Packing may vary]
- Price
- $18.25
- Rating
- 4.4/5
- Reviews
- 99
- Age
- 5y ago

5 oz Liquid Sorbitol - Sweetener - Use for Soaping Lip Balms and More - Candle Lynn Supplies
- Price
- $17.04
- Rating
- 4.7/5
- Reviews
- 12
- Age
- 4y ago
Newest
by launch date
Olive & Vine Sorbitol Powder Sweet Profile For Baking & Confectionery Rich Tradition Authentic Taste For Global Recipes (2.72 Ounce)
- Price
- $5.42
- Rating
- 4.6/5
- Reviews
- 26
- Age
- 7mo ago

5 oz Liquid Sorbitol - Sweetener - Use for Soaping Lip Balms and More - Candle Lynn Supplies
- Price
- $17.04
- Rating
- 4.7/5
- Reviews
- 12
- Age
- 4y ago

Pure Original Ingredients Sorbitol Powder (1 lb) Low Calorie Sweetener Sugar Substitute Thickening Agent
- Price
- $14.79
- Rating
- 4.7/5
- Reviews
- 228
- Age
- 5y ago
![Sorbitol Powder 2lb by Essencea Pure Bulk Ingredients | Sugar-Free Sweetener | Sugar Substitute Low Calorie Sweetener | Gluten Free (32 Ounces) [Packing may vary]](https://m.media-amazon.com/images/I/41eTFoBs8PL.jpg)
Sorbitol Powder 2lb by Essencea Pure Bulk Ingredients | Sugar-Free Sweetener | Sugar Substitute Low Calorie Sweetener | Gluten Free (32 Ounces) [Packing may vary]
- Price
- $18.25
- Rating
- 4.4/5
- Reviews
- 99
- Age
- 5y ago

Dulcolax Saline Laxative Liquid Fast & Gentle Constipation Relief Natural Laxatives Softens Stool Cherry Flavor Magnesium Hydroxide 1200 mg 12 fl. oz.
- Price
- $5.77
- Rating
- 4.6/5
- Reviews
- 8,086
- Age
- 7y ago
Competition
Competition: brands, sellers & click share
The top 5 products take an estimated 87% of clicks. A locked shelf that new listings rarely crack.
Brands
8 flat
Sellers
25
Est. top-5 brand share
91%
Top 20: 100%
Est. top-5 click share
87%
Top 20: 100%
Open market
6%
- GeriCare53%
- Modernist Pantry24%
- PURE ORIGINAL INGREDIENTS6%
- Dulcolax4%
- Naturevibe Botanicals4%
- Olive & Vine3%
- Open — no brand owns it (2 brands, 6%)
Demand
Sorbitol search demand
Weekly searches over the year, seasonality beneath. Pick a range.
No pronounced peak months · busiest ÷ quietest = 1.2×
Search terms
Top Sorbitol search terms shoppers use
The exact words shoppers type, with estimated yearly volume, growth, and conversion.
- sorbitol35K/yr
- sorbitol powder12K/yr
- sorbitol laxative7K/yr
- sorbitol liquid4K/yr
Reviews and returns
What reviews say buyers love and hate about Sorbitol
We read the reviews and the return reasons for every product selling here.
“a bit less effective”
Every topic
Every topic buyers talk about, one row each.
Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.
17 topics
Keep looking
Related niches
Niches in the same category that score near this one. Research these next.
Best Flapen score
The highest-scoring niches we track right now, across every category.
FAQ
Common Sorbitol questions
Answered from the same tracked data.
Figures on this page are estimates modeled from public Amazon pages and third-party keyword data. Amazon does not supply them, and no connected seller's data is used. How we handle Amazon data









