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Sopami Washing Machine Cleaner

Fail

The top 5 products take 100% of clicks, so Sopami Washing Machine Cleaner is a Fail.

Flapen Score
33
33 / 100
Ranks 14,104 of 14,768 Health & Household niches · −16 vs the category median of 49
Market size
$84K/yr56K searches / yr
90-day growth
-28.1%search demand this quarter
Competition
100%top-5 click share · 3 brands · 19 sellers

Flapen Score

Sopami Washing Machine Cleaner against its category

The dotted line is the Health & Household average. Past it, Sopami Washing Machine Cleaner is stronger. Inside it, weaker.

33Fail
Big MarketTrendingHigh ConversionOpen MarketLow ReturnsPrice rangeAvg priceNo Dominant BrandLow Review BarrierQuality Gap
This niche Category average

Market

The Sopami Washing Machine Cleaner market on Amazon at a glance

Shoppers on Amazon United States searched for Sopami Washing Machine Cleaner 56K times last year and spent an estimated $84K. All 3 brands take every click. Flapen scores it 33 out of 100, a Fail.

01 · Demand

An estimated 9.0% of those searches ended in a purchase.

Shoppers searched for this 56K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 9.0% of those searches ended in a purchase. Searches in the last 90 days moved -28.1% against the 90 days before. Searches, conversion and average price together put the market at an estimated $84K a year.

Searches, last 12 months
56K
Growth, 90 days vs prior 90
-28.1%
Conversion, latest week
9.0%
Market size, estimated
$84Ka year
Top search term
sopami washing machine cleaner50K searches a year

02 · Price

A sale here is worth $16.72.

Listings sell for $16.72 on average, from $11.34 to $19.80. Amazon reports units sold in ranges. This niche sold 6K to 8K a year. The average listing sells 1,250 to 1,500 of them. At $16.72 that is $21K to $25K a year per listing.

Average price
$16.72inside the $15 to $100 sweet spot
Price range
$11.34–$19.80
Amazon United States median price
$24.38across 115,062 niches
Units sold a year
6K–8K
Units per listing a year
1,250–1,500
Revenue per listing a year
$21K–$25K
Returns
0.2%of orders · Amazon United States median 2.1%

03 · Entry bar

The bar here is ads and reviews.

100% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 0.0% of listings are out of stock. The average listing ranks #11 within Laundry. It carries 88,470 reviews at 4.54 stars, so a new listing needs social proof before a better product.

Sponsored listings
100%
Prime listings
100%
Out of stock, average day
0.0%
Average rank
#11in Laundry
Average rating
4.54 starsAmazon United States average 4.42 stars
Average reviews
88,470per listing
Listings tracked
5

04 · Newcomers

3 of last year's 3 launches cleared the first-year sales bar.

3 products launched here in the last 12 months. 3 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 30 months on average, so a newcomer is not facing entrenched names.

Launched, last 12 months
3
Successful launches
3Amazon's first-year sales bar
Average brand age
30 months

Products

Top Sopami Washing Machine Cleaner products & what they sell for

Every tracked product: its share of the shelf, its reviews, and its price.

Sign in to see the products

The products selling in this niche are for signed-in readers. Every market figure above stays open to everyone.

Competition

Competition: brands, sellers & click share

The top 5 products take 100% of clicks. A locked shelf that new listings rarely crack.

Brands

3

Sellers

19

Top-5 brand share

100%

Top 20: 100%

Top-5 click share

100%

Top 20: 100%

Open market

0%

  • Brand 188%
  • Brand 28%
  • Brand 33%
  • Open — no brand owns it (0%)

Demand

Sopami Washing Machine Cleaner search demand

Weekly searches over the year. Pick a range.

5K4KSpike '26Feb '26Feb '26Mar '26Apr '26Apr '26May '26Jun '26Jun '26

Reviews and returns

What reviews say buyers love and hate about Sopami Washing Machine Cleaner

We read the reviews and the return reasons for every product selling here.

26%of positive reviews mention “Ease Of Cleaning”
26%of negative reviews mention “Smell”
0.2%of orders come back
“Leaves a bad smell”
A buyer, on “Smell”26% of negative reviews mention the same topic

Every topic

Every topic buyers talk about, one row each.

Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.

19 topics

NegativePositive

FAQ

Common Sopami Washing Machine Cleaner questions

Answered from the same tracked data.