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Sonicare G3 Replacement Heads

Fail

The top 5 brands take 100% of clicks, so Sonicare G3 Replacement Heads is a Fail.

Flapen Score
43
43 / 100
Ranks 10,775 of 14,768 Health & Household niches · −6 vs the category median of 49
Market size
$313K/yr72K searches / yr
90-day growth
-2.6%search demand this quarter
Competition
96%top-5 click share · 3 brands · 8 sellers

Flapen Score

Sonicare G3 Replacement Heads against its category

The dotted line is the Health & Household average. Past it, Sonicare G3 Replacement Heads is stronger. Inside it, weaker.

43Fail
Big MarketTrendingHigh ConversionOpen MarketLow ReturnsPrice rangeAvg priceNo Dominant BrandLow Review BarrierQuality Gap
This niche Category average

Market

The Sonicare G3 Replacement Heads market on Amazon at a glance

Shoppers on Amazon United States searched for Sonicare G3 Replacement Heads 72K times last year and spent an estimated $313K. All 3 brands take every click. Flapen scores it 43 out of 100, a Fail.

01 · Demand

An estimated 15.6% of those searches ended in a purchase.

Shoppers searched for this 72K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 15.6% of those searches ended in a purchase. Searches in the last 90 days moved -2.6% against the 90 days before. Searches, conversion and average price together put the market at an estimated $313K a year.

Searches, last 12 months
72K
Growth, 90 days vs prior 90
-2.6%
Conversion, latest week
15.6%
Market size, estimated
$313Ka year
Peak month
July1.5× the quietest month
Top search term
sonicare g3 replacement heads15K searches a year

02 · Price

A sale here is worth $28.14.

Listings sell for $28.14 on average, from $10.40 to $47.34. Amazon reports units sold in ranges. This niche sold 10K to 13K a year. The average listing sells 750 to 1,000 of them. At $28.14 that is $21K to $28K a year per listing.

Average price
$28.14inside the $15 to $100 sweet spot
Price range
$10.40–$47.34
Amazon United States median price
$24.38across 115,062 niches
Units sold a year
10K–13K
Units per listing a year
750–1,000
Revenue per listing a year
$21K–$28K
Returns
0.9%of orders · Amazon United States median 2.1%

03 · Entry bar

The bar here is reviews.

67% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 11.2% of listings are out of stock. The average listing ranks #40 within Toothbrushes & Accessories. It carries 6,615 reviews at 4.67 stars, so a new listing needs social proof before a better product.

Sponsored listings
67%
Prime listings
100%
Out of stock, average day
11.2%
Average rank
#40in Toothbrushes & Accessories
Average rating
4.67 starsAmazon United States average 4.42 stars
Average reviews
6,615per listing
Listings tracked
6

04 · Newcomers

1 of last year's 1 launches cleared the first-year sales bar.

1 products launched here in the last 12 months. 1 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 19 months on average, so a newcomer is not facing entrenched names.

Launched, last 12 months
1
Successful launches
1Amazon's first-year sales bar
Average brand age
19 months

Products

Top Sonicare G3 Replacement Heads products & what they sell for

Every tracked product: its share of the shelf, its reviews, and its price.

Sign in to see the products

The products selling in this niche are for signed-in readers. Every market figure above stays open to everyone.

Competition

Competition: brands, sellers & click share

The top 5 products take 96% of clicks. A locked shelf that new listings rarely crack.

Brands

3 falling

Sellers

8

Top-5 brand share

100%

Top 20: 100%

Top-5 click share

96%

Top 20: 100%

Open market

0%

  • Brand 191%
  • Brand 25%
  • Brand 34%

Demand

Sonicare G3 Replacement Heads search demand

Weekly searches over the year, seasonality beneath. Pick a range.

3K2KSpike '24Holiday '24Prime Day '25Spike '25Black Friday '25Spike '26SepDecMarJunAugNovMarMay

No pronounced peak months · busiest ÷ quietest = 1.5×

Search terms

Top Sonicare G3 Replacement Heads search terms shoppers use

The exact words shoppers type, with yearly volume, growth, and conversion.

  • sonicare g3 replacement heads15K/yr
  • g3 sonicare replacement brush heads9K/yr
  • philips sonicare replacement heads g310K/yr
  • sonicare g39K/yr
  • philips sonicare g3 replacement heads9K/yr
  • sonicare gum care replacement heads8K/yr
  • sonicare replacement heads g37K/yr
  • phillips sonicare replacement brush head g35K/yr

Reviews and returns

What reviews say buyers love and hate about Sonicare G3 Replacement Heads

We read the reviews and the return reasons for every product selling here.

21%of positive reviews mention “Value For Money”
26%of negative reviews mention “Size-Overall”
0.9%of orders come back
“Does not fit all bases”
A buyer, on “Size-Overall”26% of negative reviews mention the same topic

Every topic

Every topic buyers talk about, one row each.

Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.

15 topics

NegativePositive

FAQ

Common Sonicare G3 Replacement Heads questions

Answered from the same tracked data.