Sonicare Diamondclean Replacement Heads
MaybeAn estimated 0.8% of orders come back. But the average product has 18,347 reviews to catch up to, so Sonicare Diamondclean Replacement Heads is a Maybe.
- Flapen Score
- 53 / 100Top 32% of 14,768 Health & Household niches · +4 vs the category median of 4953
- Market size
- $565K/yr176K searches / yr
- 90-day growth
- +0.0%search demand this quarter
- Competition
- 61%top-5 click share · 10 brands · 43 sellers
Flapen Score
Sonicare Diamondclean Replacement Heads against its category
The dotted line is the Health & Household average. Past it, Sonicare Diamondclean Replacement Heads is stronger. Inside it, weaker.
Market
The Sonicare Diamondclean Replacement Heads market on Amazon at a glance
Shoppers on Amazon United States searched for Sonicare Diamondclean Replacement Heads 176K times last year and spent an estimated $565K. The top 5 brands take 89% of clicks. Demand peaks in Jul–Nov–Dec. Flapen scores it 53 out of 100, a Maybe.
01 · Demand
An estimated 11.8% of those searches ended in a purchase.
Shoppers searched for this 176K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 11.8% of those searches ended in a purchase. Searches in the last 90 days moved +0.0% against the 90 days before. Searches, conversion and average price together put the market at an estimated $565K a year.
- Searches, last 12 months
- 176K
- Growth, 90 days vs prior 90
- +0.0%
- Conversion, latest week
- 11.8%
- Market size, estimated
- $565Ka year
- Peak month
- July2.1× the quietest month
- Top search term
- sonicare diamondclean replacement heads28K searches a year
02 · Price
A sale here is worth $27.12.
Listings sell for $27.12 on average, from $9.98 to $52.33. Amazon reports units sold in ranges. This niche sold 20K to 25K a year. The average listing sells 250 to 500 of them. At $27.12 that is $7K to $14K a year per listing.
- Average price
- $27.12inside the $15 to $100 sweet spot
- Price range
- $9.98–$52.33
- Amazon United States median price
- $24.38across 115,062 niches
- Units sold a year
- 20K–25K
- Units per listing a year
- 250–500
- Revenue per listing a year
- $7K–$14K
- Returns
- 0.8%of orders · Amazon United States median 2.1%
03 · Entry bar
The bar here is reviews.
50% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 3.2% of listings are out of stock. The average listing ranks #70 within Toothbrushes & Accessories. It carries 18,347 reviews at 4.61 stars, so a new listing needs social proof before a better product.
- Sponsored listings
- 50%
- Prime listings
- 100%
- Out of stock, average day
- 3.2%
- Average rank
- #70in Toothbrushes & Accessories
- Average rating
- 4.61 starsAmazon United States average 4.42 stars
- Average reviews
- 18,347per listing
- Listings tracked
- 22
04 · Newcomers
1 of last year's 1 launches cleared the first-year sales bar.
1 products launched here in the last 12 months. 1 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 32 months on average, so a newcomer is not facing entrenched names.
- Launched, last 12 months
- 1
- Successful launches
- 1Amazon's first-year sales bar
- Average brand age
- 32 months
Products
Top Sonicare Diamondclean Replacement Heads products & what they sell for
Every tracked product: its share of the shelf, its reviews, and its price.
Sign in to see the products
The products selling in this niche are for signed-in readers. Every market figure above stays open to everyone.
Competition
Competition: brands, sellers & click share
The top 5 products take 61% of clicks. Leaders hold, but buyers still shop past them.
Brands
10 falling
Sellers
43
Top-5 brand share
89%
Top 20: 100%
Top-5 click share
61%
Top 20: 98%
Open market
8%
- Brand 172%
- Brand 26%
- Brand 35%
- Brand 44%
- Brand 53%
- Brand 63%
- Open — no brand owns it (4 brands, 8%)
Demand
Sonicare Diamondclean Replacement Heads search demand
Weekly searches over the year, seasonality beneath. Pick a range.
Peak months: Jul, Nov, Dec · busiest ÷ quietest = 2.1×
Search terms
Top Sonicare Diamondclean Replacement Heads search terms shoppers use
The exact words shoppers type, with yearly volume, growth, and conversion.
- sonicare diamondclean replacement heads28K/yr
- sonicare replacement heads black18K/yr
- philips sonicare replacement heads black15K/yr
- diamond clean toothbrush head10K/yr
- philips sonicare diamondclean replacement heads9K/yr
- sonicare w3 replacement heads9K/yr
- sonicare diamond replacement heads6K/yr
- phillips sonicare replacement brush head black9K/yr
- black sonicare replacement heads9K/yr
- philips sonicare w3 replacement heads7K/yr
Reviews and returns
What reviews say buyers love and hate about Sonicare Diamondclean Replacement Heads
We read the reviews and the return reasons for every product selling here.
“Didnt fit”
Every topic
Every topic buyers talk about, one row each.
Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.
15 topics
Keep looking
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Best Flapen score
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FAQ
Common Sonicare Diamondclean Replacement Heads questions
Answered from the same tracked data.