Is sonicare 6100 profitable to sell on Amazon United States?

The niche generates $297K/yr across 13 tracked products. 5 of 5 products launched in the last 360 days are still selling. 90-day search growth is -8.5%. Flapen's verdict: Skip it (37/100).

How competitive is the sonicare 6100 niche?

1 brands and 22 sellers compete. The top 5 products take 75% of clicks and top 5 brands hold 100% of demand.

What do buyers complain about in sonicare 6100?

Top complaints mined from reviews: Durability, Charging, Quality-Overall. The return rate is 2.4%.

When does demand for sonicare 6100 peak?

Demand peaks in Dec; the busiest month runs 2.4× the quietest.

What does it cost to enter the sonicare 6100 niche?

Listings span $37.99–$143.45; the average listing price is $98.23 (sweet spot $15–$100). The average incumbent carries 11,917 reviews — the moat a new listing must climb.

sonicare 6100

Skip it

Brand-locked demand (top 5 brands take 100% of clicks) — this niche doesn't clear our bar today.

Avg price

Great$98.23

avg listing price — sweet spot $15–$100

Returns

Good2.4%

return rate — above 5% kills the launch gate

Price range

Good$37.99–$143.45

cheapest to priciest tracked listing — scored on the share inside $15–$100

Conversion

Good4.8%

search→purchase rate — share of searches ending in a sale

Market size

Good$297K

$297K/yr · 64K searches

Quality gap

Okay4.5★

avg incumbent rating — lower means beatable quality

Growth

Bad-8.5%

90-day search growth — must beat 0% to launch

Competition

Bad75%

top-5 click share — a locked-up shelf

Review moat

Bad11,917.15

avg incumbent reviews — the moat a new listing must climb

Brand share

Bad100%

top-5 brand share — brand-locked demand

Signals High Price

According to Flapen's Amazon United States niche tracking, sonicare 6100 is a $297K/yr Amazon United States market (64K searches/yr). The top 5 brands hold 100% of demand. Demand peaks in Dec. Verdict: Skip it — 37/100.

Data updated Jul 14, 2026 · scored weekly · How we score niches

sonicare 6100 market data

Units sold / yr: 3K–4K; avg 250–500/product
Revenue / yr: $295K–$393K; units × avg price
Conversion rate: 4.8%
Avg BSR: #26
Page quality: 0%
Prime: 100%
Sponsored: 38%
Out of stock: 0.0%
Avg brand age: 35 months
Avg seller age: 174 days

Competition & brand share

The top 5 products capture 75% of clicks — a locked-up shelf that new listings rarely crack.

Brands

1 flat

Sellers

Top-5 brand share

100%

Top 20: 100%

Top-5 click share

75%

Top 20: 100%

Open market

Philips Sonicare100%

Demand & seasonality

Weekly Amazon search volume, last 97 weeks — -8.5% search growth over the last 90 days.

Peak months: Dec · busiest ÷ quietest = 2.4×

Open Trend

Top sonicare 6100 search terms

sonicare 610039K/yr -3.3%3.1% conv.
sonicare toothbrush 61009K/yr -16.0%4.3% conv.
sonicare 6100 electric toothbrush5K/yr -21.1%3.4% conv.
sonicare protectiveclean4K/yr -27.1%3.1% conv.
sonicare protectiveclean 61003K/yr +6.8%4.4% conv.
6100 sonicare toothbrush3K/yr -16.1%2.1% conv.

All search terms

Top sonicare 6100 products on Amazon

Each bubble is one product — market share against review moat; bubble size tracks estimated sales, color grades how beatable the incumbent looks.

Beatable (≤4.3★) Contested Strong incumbent (>4.7★)

All 13 tracked products in this niche — three views at once, no toggling.

Top sellers

by 90-day click share

Philips Sonicare ProtectiveClean 6100 Rechargeable Electric Toothbrush with Pressure Sensor 3 Cleaning Modes SmarTimer and QuadPacer 14-Day Battery Life Travel Case White Model HX6877/21

Philips Sonicare$111.654.5★16,855 rev

Philips Sonicare ProtectiveClean 6100 Rechargeable Electric Toothbrush with Pressure Sensor 3 Cleaning Modes SmarTimer and QuadPacer 14-Day Battery Life Travel Case Navy Blue Model HX6871/49

Philips Sonicare$111.984.5★16,855 rev

Philips Sonicare ProtectiveClean 6100 Rechargeable Electric Toothbrush with Pressure Sensor 3 Cleaning Modes SmarTimer and QuadPacer 14-Day Battery Life Travel Case Deep Purple Model HX6471/03

Philips Sonicare$113.844.5★16,855 rev

Philips Sonicare ProtectiveClean 6500 Rechargeable Electric Toothbrush with Pressure Sensor 3 Cleaning Modes SmarTimer and QuadPacer 14-Day Battery Life Charging Travel Case Navy Blue HX6462/07

Philips Sonicare$143.454.6★13,988 rev

Philips Sonicare 6500 Series Electric Toothbrush - Next-Generation Sonicare Technology Pressure Sensor 9 Brushing Settings SmarTimer BrushPacer 21-Day Runtime Travel Case White HX7410/10

Philips Sonicare$120.814.6★550 rev

Newest

by launch date

Philips Sonicare 5950 Series Electric Toothbrush with Pressure Sensor for Sensitive Gums 6 Brushing Settings SmarTimer BrushPacer 21-Day Runtime Travel Case White HX7130/03

Philips Sonicare$66.53549 rev

3mo ago

Philips Sonicare 5950 Series Electric Toothbrush with Pressure Sensor for Sensitive Gums 6 Brushing Settings SmarTimer BrushPacer 21-Day Runtime Travel Case Black HX7131/03

Philips Sonicare$64.28549 rev

3mo ago

Philips Sonicare 6500 Series Electric Toothbrush - Next-Generation Sonicare Technology Pressure Sensor 9 Brushing Settings SmarTimer BrushPacer 21-Day Runtime Travel Case White HX7410/10

Philips Sonicare$120.81550 rev

7mo ago

Philips Sonicare 7300 Series Electric Toothbrush - Next-Generation Sonicare Technology Pressure Sensor 12 Brushing Settings SmarTimer BrushPacer 21-Day Runtime Travel Case Black HX7421/07

Philips Sonicare$121.89465 rev

7mo ago

Philips Sonicare 6500 Series Electric Toothbrush - Next-Generation Sonicare Technology Pressure Sensor 9 Brushing Settings SmarTimer BrushPacer 21-Day Runtime Travel Case Navy Blue HX7413/07

Philips Sonicare$120.27550 rev

7mo ago

What buyers say about sonicare 6100

What buyers praise and complain about, mined from review topics.

What buyers love

Quality-Overall14%

“good quality - my last one worked for 10 years”

Value For Money11%

“Worth the price”

Charging8%

“Easy to charge”

Efficiency6%

“It works well”

Tooth Brightening5%

“my teeth looked noticeably brighter”

Ease Of Cleaning5%

“Great cleaning”

Ease Of Use5%

“Easier to use”

Cleansing5%

“effective cleaning”

Advertised Vs Actual Product4%

“As described”

Brush Quality4%

“The bristles are soft”

What buyers complain about

Durability34%

“Broke within the first week”

Charging18%

“Not charging”

Quality-Overall9%

“Dramatic drop in quality”

Value For Money5%

“WASTE OF MONEY”

Battery Life4%

“Poor battery life”

Strength3%

“Not Strong Enough”

Size-Overall3%

“It was smaller”

Functionality-Overall2%

“Stops working”

Ease Of Use2%

“Hurts to use”

Design-Overall2%

“Design needs improvement”

Top return reasons

Charging17%

Functionality-Overall16%

Value For Money15%

Size-Overall10%

Advertised Vs Actual Product9%

Defective Material/Parts6%

Product Condition5%

Strength4%

Color3%

Quality-Overall2%

Common questions

Is sonicare 6100 profitable to sell on Amazon United States?: The niche generates $297K/yr across 13 tracked products. 5 of 5 products launched in the last 360 days are still selling. 90-day search growth is -8.5%. Flapen's verdict: Skip it (37/100).
How competitive is the sonicare 6100 niche?: 1 brands and 22 sellers compete. The top 5 products take 75% of clicks and top 5 brands hold 100% of demand.
What do buyers complain about in sonicare 6100?: Top complaints mined from reviews: Durability, Charging, Quality-Overall. The return rate is 2.4%.
When does demand for sonicare 6100 peak?: Demand peaks in Dec; the busiest month runs 2.4× the quietest.
What does it cost to enter the sonicare 6100 niche?: Listings span $37.99–$143.45; the average listing price is $98.23 (sweet spot $15–$100). The average incumbent carries 11,917 reviews — the moat a new listing must climb.

sonicare 6100

sonicare 6100 market data

Competition & brand share

Demand & seasonality

Top sonicare 6100 search terms

Top sonicare 6100 products on Amazon

Top sellers

Newest

Trending

What buyers say about sonicare 6100

What buyers love

What buyers complain about

Top return reasons

Common questions

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