Sonicare 6100

Shoppers searched for this 64K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 4.8% of those searches ended in a purchase. Searches in the last 90 days moved -8.5% against the 90 days before. Searches, conversion and average price together put the market at an estimated $297K a year.

Searches, last 12 months

64K

Growth, 90 days vs prior 90

-8.5%

Conversion, latest week

4.8%

Market size, estimated

$297Ka year

Peak month

December2.4× the quietest month

Top search term

sonicare 610039K searches a year

Listings sell for $98.23 on average, from $37.99 to $143.45. Amazon reports units sold in ranges. This niche sold 3K to 4K a year. The average listing sells 250 to 500 of them. At $98.23 that is $25K to $49K a year per listing.

Average price

$98.23inside the $15 to $100 sweet spot

Price range

$37.99–$143.45

Amazon United States median price

$24.38across 115,062 niches

Units sold a year

3K–4K

Units per listing a year

250–500

Revenue per listing a year

$25K–$49K

Returns

2.4%of orders · Amazon United States median 2.1%

38% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 0.0% of listings are out of stock. The average listing ranks #26 within Toothbrushes & Accessories. It carries 11,917 reviews at 4.53 stars, so a new listing needs social proof before a better product.

Sponsored listings

38%

Prime listings

100%

Out of stock, average day

0.0%

Average rank

#26in Toothbrushes & Accessories

Average rating

4.53 starsAmazon United States average 4.42 stars

Average reviews

11,917per listing

Listings tracked

13

5 products launched here in the last 12 months. 5 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 35 months on average, so a newcomer is not facing entrenched names.

Launched, last 12 months

5

Successful launches

5Amazon's first-year sales bar

Average brand age

35 months