Sonicare 4100 Replacement Heads
MaybeAn estimated 0.8% of orders come back. But the top 5 brands take 93% of clicks, so Sonicare 4100 Replacement Heads is a Maybe.
- Flapen Score
- 52 / 100Top 36% of 14,768 Health & Household niches · +3 vs the category median of 4952
- Market size
- $815K/yr396K searches / yr
- 90-day growth
- +5.2%search demand this quarter
- Competition
- 68%top-5 click share · 8 brands · 29 sellers
Flapen Score
Sonicare 4100 Replacement Heads against its category
The dotted line is the Health & Household average. Past it, Sonicare 4100 Replacement Heads is stronger. Inside it, weaker.
Market
The Sonicare 4100 Replacement Heads market on Amazon at a glance
Shoppers on Amazon United States searched for Sonicare 4100 Replacement Heads 396K times last year and spent an estimated $815K. The top 5 brands take 93% of clicks. Demand peaks in May–Jun. Flapen scores it 52 out of 100, a Maybe.
01 · Demand
An estimated 9.6% of those searches ended in a purchase.
Shoppers searched for this 396K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 9.6% of those searches ended in a purchase. Searches in the last 90 days moved +5.2% against the 90 days before. Searches, conversion and average price together put the market at an estimated $815K a year.
- Searches, last 12 months
- 396K
- Growth, 90 days vs prior 90
- +5.2%
- Conversion, latest week
- 9.6%
- Market size, estimated
- $815Ka year
- Peak month
- June2.3× the quietest month
- Top search term
- sonicare 4100 replacement heads57K searches a year
02 · Price
A sale here is worth $21.52.
Listings sell for $21.52 on average, from $9.08 to $47.34. Amazon reports units sold in ranges. This niche sold 40K to 50K a year. The average listing sells 1,500 to 2,000 of them. At $21.52 that is $32K to $43K a year per listing.
- Average price
- $21.52inside the $15 to $100 sweet spot
- Price range
- $9.08–$47.34
- Amazon United States median price
- $24.38across 115,062 niches
- Units sold a year
- 40K–50K
- Units per listing a year
- 1,500–2,000
- Revenue per listing a year
- $32K–$43K
- Returns
- 0.8%of orders · Amazon United States median 2.1%
03 · Entry bar
The bar here is reviews.
75% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 6.8% of listings are out of stock. The average listing ranks #48 within Toothbrushes & Accessories. It carries 15,732 reviews at 4.58 stars, so a new listing needs social proof before a better product.
- Sponsored listings
- 75%
- Prime listings
- 100%
- Out of stock, average day
- 6.8%
- Average rank
- #48in Toothbrushes & Accessories
- Average rating
- 4.58 starsAmazon United States average 4.42 stars
- Average reviews
- 15,732per listing
- Listings tracked
- 16
04 · Newcomers
2 of last year's 2 launches cleared the first-year sales bar.
2 products launched here in the last 12 months. 2 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 28 months on average, so a newcomer is not facing entrenched names.
- Launched, last 12 months
- 2
- Successful launches
- 2Amazon's first-year sales bar
- Average brand age
- 28 months
Products
Top Sonicare 4100 Replacement Heads products & what they sell for
Every tracked product: its share of the shelf, its reviews, and its price.
Sign in to see the products
The products selling in this niche are for signed-in readers. Every market figure above stays open to everyone.
Competition
Competition: brands, sellers & click share
The top 5 products take 68% of clicks. Leaders hold, but buyers still shop past them.
Brands
8 flat
Sellers
29
Top-5 brand share
93%
Top 20: 100%
Top-5 click share
68%
Top 20: 100%
Open market
3%
- Brand 155%
- Brand 217%
- Brand 310%
- Brand 46%
- Brand 55%
- Brand 64%
- Open — no brand owns it (2 brands, 3%)
Demand
Sonicare 4100 Replacement Heads search demand
Weekly searches over the year, seasonality beneath. Pick a range.
Peak months: May, Jun · busiest ÷ quietest = 2.3×
Search terms
Top Sonicare 4100 Replacement Heads search terms shoppers use
The exact words shoppers type, with yearly volume, growth, and conversion.
- sonicare 4100 replacement heads57K/yr
- philips sonicare 4100 replacement heads55K/yr
- sonicare g2 replacement heads26K/yr
- philips sonicare g2 replacement heads22K/yr
- philips sonicare replacement heads g220K/yr
- sonicare g3 replacement heads15K/yr
- sonicare replacement heads g211K/yr
- phillips sonicare replacement brush head g212K/yr
- phillips sonicare 4100 replacement heads7K/yr
- g3 sonicare replacement brush heads9K/yr
Reviews and returns
What reviews say buyers love and hate about Sonicare 4100 Replacement Heads
We read the reviews and the return reasons for every product selling here.
“Didnt fit”
Every topic
Every topic buyers talk about, one row each.
Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.
16 topics
Keep looking
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Best Flapen score
The highest-scoring niches we track right now, across every category.
FAQ
Common Sonicare 4100 Replacement Heads questions
Answered from the same tracked data.