Soft Scrub with Bleach Cleanser

Shoppers searched for this 972K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 10.9% of those searches ended in a purchase. Searches in the last 90 days moved +18.6% against the 90 days before. Searches, conversion and average price together put the market at an estimated $1.4M a year.

Searches, last 12 months

972K

Growth, 90 days vs prior 90

+18.6%

Conversion, latest week

10.9%

Market size, estimated

$1.4Ma year

Peak month

July1.3× the quietest month

Top search term

soft scrub602K searches a year

Listings sell for $13.43 on average, from $3.43 to $27.96. Amazon reports units sold in ranges. This niche sold 150K to 200K a year. The average listing sells 6,000 to 8,000 of them. At $13.43 that is $81K to $107K a year per listing.

Average price

$13.43under the $15 to $100 sweet spot

Price range

$3.43–$27.96

Amazon United States median price

$24.38across 115,062 niches

Units sold a year

150K–200K

Units per listing a year

6,000–8,000

Revenue per listing a year

$81K–$107K

Returns

0.2%of orders · Amazon United States median 2.1%

50% of listings pay for placement with sponsored ads. 75% ship with Prime. On an average day, 0.0% of listings are out of stock. The average listing ranks #677 within All-Purpose Cleaners. It carries 3,853 reviews at 4.67 stars, so a new listing needs social proof before a better product.

Sponsored listings

50%

Prime listings

75%

Out of stock, average day

0.0%

Average rank

#677in All-Purpose Cleaners

Average rating

4.67 starsAmazon United States average 4.42 stars

Average reviews

3,853per listing

Listings tracked

24

1 products launched here in the last 12 months. 1 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 63 months on average, so the names here are established.

Launched, last 12 months

1

Successful launches

1Amazon's first-year sales bar

Average brand age

63 months