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64

soccer napkins

Worth a look

Shows demand growing +182.1% this quarter, but a failed launch gate (market size, growth, or returns) keeps it on the watch list.

Market size 7Growth 97Conversion 95Competition 77Returns 83Price range 18Avg price 25Brand share 95Review moat 96Quality gap 23

Growth

Incredible+182.1%

90-day search growth — must beat 0% to launch

Review moat

Incredible84.38

avg incumbent reviews — the moat a new listing must climb

Conversion

Incredible12.4%

search→purchase rate — share of searches ending in a sale

Brand share

Incredible40%

top-5 brand share — no brand owns this niche

Returns

Great1.6%

return rate — above 5% kills the launch gate

Competition

Great38%

top-5 click share — an open shelf

Avg price

Okay$8.93

avg listing price — sweet spot $15–$100

Quality gap

Bad4.6★

avg incumbent rating — lower means beatable quality

Price range

Bad$5.49–$17.12

cheapest to priciest tracked listing — scored on the share inside $15–$100

Market size

Bad$30K

$30K/yr · 27K searches

According to Flapen's Amazon United States niche tracking, soccer napkins is a $30K/yr Amazon United States market (27K searches/yr). The top 5 brands hold 40% of demand. Verdict: Worth a look — 64/100.

Data updated Jul 21, 2026 · scored weekly · How we score niches

soccer napkins market data

Units sold / yr
3K–4K
avg 100–250/product
Revenue / yr
$27K–$36K
units × avg price
Conversion rate
12.4%
Avg BSR
#584
Page quality
0%
Prime
100%
Sponsored
91%
Out of stock
14.4%
Avg brand age
18 months
Avg seller age
177 days

Competition & brand share

Clicks spread well past the top 5 (38% combined) — an open shelf where new products get seen.

Brands

30 rising

Sellers

33

Top-5 brand share

40%

Top 20: 92%

Top-5 click share

38%

Top 20: 87%

Open market

55%

  • BOKFJBP11%
  • Hotop10%
  • WRXVVTSV8%
  • Tinlade6%
  • PIXHOTUL5%
  • PUEVENYI5%

Top soccer napkins products on Amazon

Each bubble is one product — market share against review moat; bubble size tracks estimated sales, color grades how beatable the incumbent looks.

0%3%$8926%$2K9%$3K12%$4K1101001K Reviews — right = deep review moat Market share (90d) ≈ est. sales
Beatable (≤4.3★) Contested Strong incumbent (>4.7★)1 product missing review or click data not plotted

All 24 tracked products in this niche — three views at once, no toggling.

What buyers say about soccer napkins

What buyers praise and complain about, mined from review topics.

What buyers love

Quality-Overall35%

“Good quality”

Value For Money15%

“they are also a very fair value”

Design-Overall10%

“I appreciate that it included 2 different designs”

Size-Overall6%

“The size is perfect for kids too”

Ease Of Cleaning6%

“They are also good for cleaning up small spills”

Color6%

“I also prefer the white color since it's team-neutral”

Thickness6%

“These soft napkins are thick enough to hold treats & appetizers, wipe your fingers, or just absorb moisture from a cold cup”

Strength5%

“sturdy”

Leak-Proof4%

“They are also good for cleaning up small spills”

Durability2%

“hold up well”

What buyers complain about

Thickness83%

“However, they are fairly thin, so if guests are walking around with them you would not want to load them too heavily unless they have something underneath for support”

Top return reasons

Size-Overall49%
Value For Money13%
Smell9%
Quality-Overall8%
Advertised Vs Actual Product6%
Thin3%
Product Condition2%
Measurement/Reading Accuracy2%
Thickness2%
Defective Material/Parts1%

Common questions

Is soccer napkins profitable to sell on Amazon United States?
The niche generates $30K/yr across 34 tracked products. 2 of 19 products launched in the last 360 days are still selling. 90-day search growth is +182.1%. Flapen's verdict: Worth a look (64/100).
How competitive is the soccer napkins niche?
30 brands and 33 sellers compete. The top 5 products take 38% of clicks and top 5 brands hold 40% of demand.
What do buyers complain about in soccer napkins?
Top complaints mined from reviews: Thickness. The return rate is 1.6%.
What does it cost to enter the soccer napkins niche?
Listings span $5.49–$17.12; the average listing price is $8.93 (sweet spot $15–$100). The average incumbent carries 84 reviews — the moat a new listing must climb.