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Soap Boxes for Homemade Soap

Maybe

An estimated 1.6% of orders come back. But shoppers spend an estimated $73K a year here, so Soap Boxes for Homemade Soap is a Maybe.

Flapen Score
53
53 / 100
Top 32% of 14,768 Health & Household niches · +4 vs the category median of 49
Market size
$73K/yr100K searches / yr
90-day growth
-8.6%search demand this quarter
Competition
33%top-5 click share · 33 brands · 36 sellers

Flapen Score

Soap Boxes for Homemade Soap against its category

The dotted line is the Health & Household average. Past it, Soap Boxes for Homemade Soap is stronger. Inside it, weaker.

53Maybe
Big MarketTrendingHigh ConversionOpen MarketLow ReturnsPrice rangeAvg priceNo Dominant BrandLow Review BarrierQuality Gap
This niche Category average

Market

The Soap Boxes for Homemade Soap market on Amazon at a glance

Shoppers on Amazon United States searched for Soap Boxes for Homemade Soap 100K times last year and spent an estimated $73K. The top 5 brands take 53% of clicks. Demand peaks in Nov–Dec. Flapen scores it 53 out of 100, a Maybe.

01 · Demand

An estimated 4.8% of those searches ended in a purchase.

Shoppers searched for this 100K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 4.8% of those searches ended in a purchase. Searches in the last 90 days moved -8.6% against the 90 days before. Searches, conversion and average price together put the market at an estimated $73K a year.

Searches, last 12 months
100K
Growth, 90 days vs prior 90
-8.6%
Conversion, latest week
4.8%
Market size, estimated
$73Ka year
Peak month
November1.9× the quietest month
Top search term
soap boxes44K searches a year

02 · Price

A sale here is worth $15.36.

Listings sell for $15.36 on average, from $6.05 to $36.58. Amazon reports units sold in ranges. This niche sold 4K to 5K a year. The average listing sells 0 to 100 of them. At $15.36 that is $0 to $2K a year per listing.

Average price
$15.36inside the $15 to $100 sweet spot
Price range
$6.05–$36.58
Amazon United States median price
$24.38across 115,062 niches
Units sold a year
4K–5K
Units per listing a year
0–100
Revenue per listing a year
$0–$2K
Returns
1.6%of orders · Amazon United States median 2.1%

03 · Entry bar

The bar here is ads.

100% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 1.2% of listings are out of stock. The average listing ranks #886 within Gift Boxes. It carries 561 reviews at 4.66 stars, so a new listing needs social proof before a better product.

Sponsored listings
100%
Prime listings
100%
Out of stock, average day
1.2%
Average rank
#886in Gift Boxes
Average rating
4.66 starsAmazon United States average 4.42 stars
Average reviews
561per listing
Listings tracked
52

04 · Newcomers

0 of last year's 14 launches cleared the first-year sales bar.

14 products launched here in the last 12 months. 0 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 41 months on average, so the names here are settling in.

Launched, last 12 months
14
Successful launches
0Amazon's first-year sales bar
Average brand age
41 months

Products

Top Soap Boxes for Homemade Soap products & what they sell for

Every tracked product: its share of the shelf, its reviews, and its price.

Sign in to see the products

The products selling in this niche are for signed-in readers. Every market figure above stays open to everyone.

Competition

Competition: brands, sellers & click share

The top 5 products take only 33% of clicks. An open shelf where new products get seen.

Brands

33 falling

Sellers

36

Top-5 brand share

53%

Top 20: 90%

Top-5 click share

33%

Top 20: 76%

Open market

42%

  • Brand 119%
  • Brand 213%
  • Brand 39%
  • Brand 47%
  • Brand 56%
  • Brand 65%

Demand

Soap Boxes for Homemade Soap search demand

Weekly searches over the year, seasonality beneath. Pick a range.

6K4KBlack Friday '24Holiday '24Black Friday '25SepDecMarJunAugNovMarMay

Peak months: Nov, Dec · busiest ÷ quietest = 1.9×

Search terms

Top Soap Boxes for Homemade Soap search terms shoppers use

The exact words shoppers type, with yearly volume, growth, and conversion.

  • soap boxes44K/yr
  • soap boxes for homemade soap52K/yr
  • soap boxes bulk5K/yr

Reviews and returns

What reviews say buyers love and hate about Soap Boxes for Homemade Soap

We read the reviews and the return reasons for every product selling here.

17%of positive reviews mention “Quality-Overall”
14%of negative reviews mention “Stain Resistance”
1.6%of orders come back
“the wood stain comes off”
A buyer, on “Stain Resistance”14% of negative reviews mention the same topic

Every topic

Every topic buyers talk about, one row each.

Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.

18 topics

NegativePositive

FAQ

Common Soap Boxes for Homemade Soap questions

Answered from the same tracked data.