Soap and Paper Factory
FailThe top 5 brands take 100% of clicks, so Soap and Paper Factory is a Fail.
- Flapen Score
- 43 / 100Ranks 10,775 of 14,768 Health & Household niches · −6 vs the category median of 4943
- Market size
- $46K/yr16K searches / yr
- 90-day growth
- -39.8%search demand this quarter
- Competition
- 70%top-5 click share · 1 brands · 4 sellers
Flapen Score
Soap and Paper Factory against its category
The dotted line is the Health & Household average. Past it, Soap and Paper Factory is stronger. Inside it, weaker.
Market
The Soap and Paper Factory market on Amazon at a glance
Shoppers on Amazon United States searched for Soap and Paper Factory 16K times last year and spent an estimated $46K. One brand takes every click. Demand peaks in Nov–Dec. Flapen scores it 43 out of 100, a Fail.
01 · Demand
An estimated 11.8% of those searches ended in a purchase.
Shoppers searched for this 16K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 11.8% of those searches ended in a purchase. Searches in the last 90 days moved -39.8% against the 90 days before. Searches, conversion and average price together put the market at an estimated $46K a year.
- Searches, last 12 months
- 16K
- Growth, 90 days vs prior 90
- -39.8%
- Conversion, latest week
- 11.8%
- Market size, estimated
- $46Ka year
- Peak month
- December11.8× the quietest month
- Top search term
- soap and paper factory roland pine5K searches a year
02 · Price
A sale here is worth $24.85.
Listings sell for $24.85 on average, from $11.96 to $42.09. Amazon reports units sold in ranges. This niche sold 3K to 3K a year. The average listing sells 100 to 250 of them. At $24.85 that is $2K to $6K a year per listing.
- Average price
- $24.85inside the $15 to $100 sweet spot
- Price range
- $11.96–$42.09
- Amazon United States median price
- $24.38across 115,062 niches
- Units sold a year
- 3K–3K
- Units per listing a year
- 100–250
- Revenue per listing a year
- $2K–$6K
- Returns
- 1.2%of orders · Amazon United States median 2.1%
03 · Entry bar
The bar here is low.
0% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 2.2% of listings are out of stock. The average listing ranks #2,498 within Aromatherapy. It carries 101 reviews at 4.51 stars, so a new listing needs social proof before a better product.
- Sponsored listings
- 0%
- Prime listings
- 100%
- Out of stock, average day
- 2.2%
- Average rank
- #2,498in Aromatherapy
- Average rating
- 4.51 starsAmazon United States average 4.42 stars
- Average reviews
- 101per listing
- Listings tracked
- 13
04 · Newcomers
0 of last year's 2 launches cleared the first-year sales bar.
2 products launched here in the last 12 months. 0 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 56 months on average, so the names here are settling in.
- Launched, last 12 months
- 2
- Successful launches
- 0Amazon's first-year sales bar
- Average brand age
- 56 months
Products
Top Soap and Paper Factory products & what they sell for
Every tracked product: its share of the shelf, its reviews, and its price.
Sign in to see the products
The products selling in this niche are for signed-in readers. Every market figure above stays open to everyone.
Competition
Competition: brands, sellers & click share
The top 5 products take 70% of clicks. A locked shelf that new listings rarely crack.
Brands
1 falling
Sellers
4
Top-5 brand share
100%
Top 20: 100%
Top-5 click share
70%
Top 20: 100%
Open market
0%
- Brand 1100%
Demand
Soap and Paper Factory search demand
Weekly searches over the year, seasonality beneath. Pick a range.
Peak months: Nov, Dec · busiest ÷ quietest = 11.8×
Search terms
Top Soap and Paper Factory search terms shoppers use
The exact words shoppers type, with yearly volume, growth, and conversion.
- soap and paper factory roland pine5K/yr
- soap and paper factory4K/yr
- roland pine3K/yr
- roland pine candle5K/yr
Reviews and returns
What reviews say buyers love and hate about Soap and Paper Factory
We read the reviews and the return reasons for every product selling here.
“I would barely smell the candle”
Every topic
Every topic buyers talk about, one row each.
Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.
9 topics
Keep looking
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Niches in the same category that score near this one. Research these next.
Best Flapen score
The highest-scoring niches we track right now, across every category.
FAQ
Common Soap and Paper Factory questions
Answered from the same tracked data.









