Snowflake Plates
FailDemand is soft, at -70.5% this quarter, so Snowflake Plates is a Fail.
- Flapen Score
- 43 / 100Ranks 10,775 of 14,768 Health & Household niches · −6 vs the category median of 4943
- Market size
- $47K/yr134K searches / yr
- 90-day growth
- -70.5%search demand this quarter
- Competition
- 44%top-5 click share · 21 brands · 26 sellers
Flapen Score
Snowflake Plates against its category
The dotted line is the Health & Household average. Past it, Snowflake Plates is stronger. Inside it, weaker.
Market
The Snowflake Plates market on Amazon at a glance
Shoppers on Amazon United States searched for Snowflake Plates 134K times last year and spent an estimated $47K. The top 5 brands take 65% of clicks. Demand peaks in Jan–Nov–Dec. Flapen scores it 43 out of 100, a Fail.
01 · Demand
An estimated 2.4% of those searches ended in a purchase.
Shoppers searched for this 134K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 2.4% of those searches ended in a purchase. Searches in the last 90 days moved -70.5% against the 90 days before. Searches, conversion and average price together put the market at an estimated $47K a year.
- Searches, last 12 months
- 134K
- Growth, 90 days vs prior 90
- -70.5%
- Conversion, latest week
- 2.4%
- Market size, estimated
- $47Ka year
- Peak month
- December45.0× the quietest month
- Top search term
- snowflake plates36K searches a year
02 · Price
A sale here is worth $14.49.
Listings sell for $14.49 on average, from $3.80 to $24.12. Amazon reports units sold in ranges. This niche sold 6K to 8K a year. The average listing sells 0 to 100 of them. At $14.49 that is $0 to $1K a year per listing.
- Average price
- $14.49under the $15 to $100 sweet spot
- Price range
- $3.80–$24.12
- Amazon United States median price
- $24.38across 115,062 niches
- Units sold a year
- 6K–8K
- Units per listing a year
- 0–100
- Revenue per listing a year
- $0–$1K
- Returns
- 1.7%of orders · Amazon United States median 2.1%
03 · Entry bar
The bar here is low.
67% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 34.9% of listings are out of stock. The average listing ranks #2,842 within Disposable Plates, Bowls & Cutlery. It carries 148 reviews at 4.56 stars, so a new listing needs social proof before a better product.
- Sponsored listings
- 67%
- Prime listings
- 100%
- Out of stock, average day
- 34.9%
- Average rank
- #2,842in Disposable Plates, Bowls & Cutlery
- Average rating
- 4.56 starsAmazon United States average 4.42 stars
- Average reviews
- 148per listing
- Listings tracked
- 27
04 · Newcomers
0 of last year's 4 launches cleared the first-year sales bar.
4 products launched here in the last 12 months. 0 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 27 months on average, so a newcomer is not facing entrenched names.
- Launched, last 12 months
- 4
- Successful launches
- 0Amazon's first-year sales bar
- Average brand age
- 27 months
Products
Top Snowflake Plates products & what they sell for
Every tracked product: its share of the shelf, its reviews, and its price.
Sign in to see the products
The products selling in this niche are for signed-in readers. Every market figure above stays open to everyone.
Competition
Competition: brands, sellers & click share
The top 5 products take 44% of clicks. Leaders hold, but buyers still shop past them.
Brands
21 falling
Sellers
26
Top-5 brand share
65%
Top 20: 99%
Top-5 click share
44%
Top 20: 91%
Open market
35%
- Brand 127%
- Brand 218%
- Brand 35%
- Brand 45%
- Brand 55%
- Brand 65%
Demand
Snowflake Plates search demand
Weekly searches over the year, seasonality beneath. Pick a range.
Peak months: Jan, Nov, Dec · busiest ÷ quietest = 45.0×
Search terms
Top Snowflake Plates search terms shoppers use
The exact words shoppers type, with yearly volume, growth, and conversion.
- snowflake plates36K/yr
- snowflake paper plates21K/yr
- snowflake plates and napkins9K/yr
- snowflake dessert plates5K/yr
- winter paper plates20K/yr
- snowflake plates disposable6K/yr
- winter plates12K/yr
- winter wonderland plates and napkins6K/yr
- winter wonderland plates7K/yr
- winter paper plates and napkins7K/yr
Reviews and returns
What reviews say buyers love and hate about Snowflake Plates
We read the reviews and the return reasons for every product selling here.
“extremely thin and flimsy”
Every topic
Every topic buyers talk about, one row each.
Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.
13 topics
Keep looking
Related niches
Niches in the same category that score near this one. Research these next.
Best Flapen score
The highest-scoring niches we track right now, across every category.
FAQ
Common Snowflake Plates questions
Answered from the same tracked data.









