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Smove Eyez

Maybe

The average product has only 53 reviews. But demand is soft, at -25.7% this quarter, so Smove Eyez is a Maybe.

Flapen Score
55
55 / 100
Top 24% of 14,768 Health & Household niches · +6 vs the category median of 49
Market size
$889K/yr502K searches / yr
90-day growth
-25.7%search demand this quarter
Competition
48%top-5 click share · 22 brands · 62 sellers

Flapen Score

Smove Eyez against its category

The dotted line is the Health & Household average. Past it, Smove Eyez is stronger. Inside it, weaker.

55Maybe
Big MarketTrendingHigh ConversionOpen MarketLow ReturnsPrice rangeAvg priceNo Dominant BrandLow Review BarrierQuality Gap
This niche Category average

Market

The Smove Eyez market on Amazon at a glance

Shoppers on Amazon United States searched for Smove Eyez 502K times last year and spent an estimated $889K. The top 5 brands take 61% of clicks. Demand peaks in Jan–Feb–Dec. Flapen scores it 55 out of 100, a Maybe.

01 · Demand

An estimated 2.3% of those searches ended in a purchase.

Shoppers searched for this 502K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 2.3% of those searches ended in a purchase. Searches in the last 90 days moved -25.7% against the 90 days before. Searches, conversion and average price together put the market at an estimated $889K a year.

Searches, last 12 months
502K
Growth, 90 days vs prior 90
-25.7%
Conversion, latest week
2.3%
Market size, estimated
$889Ka year
Peak month
February2.6× the quietest month
Top search term
red light therapy for eyes99K searches a year

02 · Price

A sale here is worth $77.33.

Listings sell for $77.33 on average, from $23.32 to $286.53. Amazon reports units sold in ranges. This niche sold 15K to 20K a year. The average listing sells 250 to 500 of them. At $77.33 that is $19K to $39K a year per listing.

Average price
$77.33inside the $15 to $100 sweet spot
Price range
$23.32–$286.53
Amazon United States median price
$24.38across 115,062 niches
Units sold a year
15K–20K
Units per listing a year
250–500
Revenue per listing a year
$19K–$39K
Returns
6.5%of orders · Amazon United States median 2.1%

03 · Entry bar

The bar here is ads.

97% of listings pay for placement with sponsored ads. 90% ship with Prime. On an average day, 30.6% of listings are out of stock. The average listing ranks #562 within Light Therapy. It carries 53 reviews at 3.95 stars, so a new listing needs social proof before a better product.

Sponsored listings
97%
Prime listings
90%
Out of stock, average day
30.6%
Average rank
#562in Light Therapy
Average rating
3.95 starsAmazon United States average 4.42 stars
Average reviews
53per listing
Listings tracked
30

04 · Newcomers

12 of last year's 22 launches cleared the first-year sales bar.

22 products launched here in the last 12 months. 12 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 28 months on average, so a newcomer is not facing entrenched names.

Launched, last 12 months
22
Successful launches
12Amazon's first-year sales bar
Average brand age
28 months

Products

Top Smove Eyez products & what they sell for

Every tracked product: its share of the shelf, its reviews, and its price.

Sign in to see the products

The products selling in this niche are for signed-in readers. Every market figure above stays open to everyone.

Competition

Competition: brands, sellers & click share

The top 5 products take 48% of clicks. Leaders hold, but buyers still shop past them.

Brands

22 falling

Sellers

62

Top-5 brand share

61%

Top 20: 98%

Top-5 click share

48%

Top 20: 89%

Open market

34%

  • Brand 122%
  • Brand 217%
  • Brand 39%
  • Brand 48%
  • Brand 56%
  • Brand 65%

Demand

Smove Eyez search demand

Weekly searches over the year, seasonality beneath. Pick a range.

15K10KSpike '24Black Friday '24Holiday '24Spike '25Prime Day '25Black Friday '25Spike '26SepDecMarJunAugNovMarMay

Peak months: Jan, Feb, Dec · busiest ÷ quietest = 2.6×

Search terms

Top Smove Eyez search terms shoppers use

The exact words shoppers type, with yearly volume, growth, and conversion.

  • red light therapy for eyes99K/yr
  • under eye red light therapy58K/yr
  • red light eye mask28K/yr
  • red light eye therapy33K/yr
  • red light therapy for eyes bags22K/yr
  • revitaleyes under-eye red light therapy32K/yr
  • red light for eyes21K/yr
  • red light under eye therapy20K/yr
  • eye red light therapy19K/yr
  • red light therapy eye mask12K/yr

Reviews and returns

What reviews say buyers love and hate about Smove Eyez

We read the reviews and the return reasons for every product selling here.

16%of positive reviews mention “Ease Of Use”
24%of negative reviews mention “Functionality-Overall”
6.5%of orders come back
“Didn't work”
A buyer, on “Functionality-Overall”24% of negative reviews mention the same topic

Every topic

Every topic buyers talk about, one row each.

Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.

18 topics

NegativePositive

FAQ

Common Smove Eyez questions

Answered from the same tracked data.