Smokers Toothpaste

Shoppers searched for this 2.8M times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 15.9% of those searches ended in a purchase. Searches in the last 90 days moved -14.6% against the 90 days before. Searches, conversion and average price together put the market at an estimated $4.6M a year.

Searches, last 12 months

2.8M

Growth, 90 days vs prior 90

-14.6%

Conversion, latest week

15.9%

Market size, estimated

$4.6Ma year

Peak month

September2.9× the quietest month

Top search term

marvis toothpaste1.4M searches a year

Listings sell for $10.34 on average, from $7.52 to $13.30. Amazon reports units sold in ranges. This niche sold 400K to 500K a year. The average listing sells 50,000 to 60,000 of them. At $10.34 that is $517K to $620K a year per listing.

Average price

$10.34under the $15 to $100 sweet spot

Price range

$7.52–$13.30

Amazon United States median price

$24.38across 115,062 niches

Units sold a year

400K–500K

Units per listing a year

50,000–60,000

Revenue per listing a year

$517K–$620K

Returns

0.3%of orders · Amazon United States median 2.1%

44% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 0.0% of listings are out of stock. The average listing ranks #108 within Toothpaste. It carries 8,592 reviews at 4.48 stars, so a new listing needs social proof before a better product.

Sponsored listings

44%

Prime listings

100%

Out of stock, average day

0.0%

Average rank

#108in Toothpaste

Average rating

4.48 starsAmazon United States average 4.42 stars

Average reviews

8,592per listing

Listings tracked

9

The brands on the shelf have sold for 56 months on average, so the names here are settling in.

Launched, last 12 months

0

Successful launches

0Amazon's first-year sales bar

Average brand age

56 months