Smart Lotion

Shoppers searched for this 116K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 6.3% of those searches ended in a purchase. Searches in the last 90 days moved +35.8% against the 90 days before. Searches, conversion and average price together put the market at an estimated $133K a year.

Searches, last 12 months

116K

Growth, 90 days vs prior 90

+35.8%

Conversion, latest week

6.3%

Market size, estimated

$133Ka year

Peak month

February2.7× the quietest month

Top search term

eczema spray23K searches a year

Listings sell for $18.08 on average, from $6.62 to $40.77. Amazon reports units sold in ranges. This niche sold 8K to 10K a year. The average listing sells 500 to 750 of them. At $18.08 that is $9K to $14K a year per listing.

Average price

$18.08inside the $15 to $100 sweet spot

Price range

$6.62–$40.77

Amazon United States median price

$24.38across 115,062 niches

Units sold a year

8K–10K

Units per listing a year

500–750

Revenue per listing a year

$9K–$14K

Returns

0.4%of orders · Amazon United States median 2.1%

93% of listings pay for placement with sponsored ads. 93% ship with Prime. On an average day, 1.5% of listings are out of stock. The average listing ranks #108 within Eczema, Psoriasis & Rosacea Care. It carries 3,823 reviews at 4.40 stars, so a new listing needs social proof before a better product.

Sponsored listings

93%

Prime listings

93%

Out of stock, average day

1.5%

Average rank

#108in Eczema, Psoriasis & Rosacea Care

Average rating

4.40 starsAmazon United States average 4.42 stars

Average reviews

3,823per listing

Listings tracked

15

4 products launched here in the last 12 months. 3 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 45 months on average, so the names here are settling in.

Launched, last 12 months

4

Successful launches

3Amazon's first-year sales bar

Average brand age

45 months