Small Red Bows
FailDemand is soft, at -40.2% this quarter, so Small Red Bows is a Fail.
- Flapen Score
- 42 / 100Ranks 11,318 of 14,768 Health & Household niches · −7 vs the category median of 4942
- Market size
- $66K/yr115K searches / yr
- 90-day growth
- -40.2%search demand this quarter
- Competition
- 42%top-5 click share · 40 brands · 43 sellers
Flapen Score
Small Red Bows against its category
The dotted line is the Health & Household average. Past it, Small Red Bows is stronger. Inside it, weaker.
Market
The Small Red Bows market on Amazon at a glance
Shoppers on Amazon United States searched for Small Red Bows 115K times last year and spent an estimated $66K. The top 5 brands take 44% of clicks. Demand peaks in Nov–Dec. Flapen scores it 42 out of 100, a Fail.
01 · Demand
An estimated 7.0% of those searches ended in a purchase.
Shoppers searched for this 115K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 7.0% of those searches ended in a purchase. Searches in the last 90 days moved -40.2% against the 90 days before. Searches, conversion and average price together put the market at an estimated $66K a year.
- Searches, last 12 months
- 115K
- Growth, 90 days vs prior 90
- -40.2%
- Conversion, latest week
- 7.0%
- Market size, estimated
- $66Ka year
- Peak month
- December30.2× the quietest month
- Top search term
- small red bows36K searches a year
02 · Price
A sale here is worth $8.10.
Listings sell for $8.10 on average, from $2.70 to $16.95. Amazon reports units sold in ranges. This niche sold 6K to 8K a year. The average listing sells 100 to 250 of them. At $8.10 that is $810 to $2K a year per listing.
- Average price
- $8.10under the $15 to $100 sweet spot
- Price range
- $2.70–$16.95
- Amazon United States median price
- $24.38across 115,062 niches
- Units sold a year
- 6K–8K
- Units per listing a year
- 100–250
- Revenue per listing a year
- $810–$2K
- Returns
- 4.4%of orders · Amazon United States median 2.1%
03 · Entry bar
The bar here is ads.
93% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 8.0% of listings are out of stock. The average listing ranks #572 within Gift Wrap Bows. It carries 535 reviews at 4.64 stars, so a new listing needs social proof before a better product.
- Sponsored listings
- 93%
- Prime listings
- 100%
- Out of stock, average day
- 8.0%
- Average rank
- #572in Gift Wrap Bows
- Average rating
- 4.64 starsAmazon United States average 4.42 stars
- Average reviews
- 535per listing
- Listings tracked
- 44
04 · Newcomers
1 of last year's 16 launches cleared the first-year sales bar.
16 products launched here in the last 12 months. 1 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 26 months on average, so a newcomer is not facing entrenched names.
- Launched, last 12 months
- 16
- Successful launches
- 1Amazon's first-year sales bar
- Average brand age
- 26 months
Products
Top Small Red Bows products & what they sell for
Every tracked product: its share of the shelf, its reviews, and its price.
Sign in to see the products
The products selling in this niche are for signed-in readers. Every market figure above stays open to everyone.
Competition
Competition: brands, sellers & click share
The top 5 products take 42% of clicks. Leaders hold, but buyers still shop past them.
Brands
40 rising
Sellers
43
Top-5 brand share
44%
Top 20: 82%
Top-5 click share
42%
Top 20: 79%
Open market
51%
- Brand 112%
- Brand 211%
- Brand 39%
- Brand 47%
- Brand 55%
- Brand 65%
Demand
Small Red Bows search demand
Weekly searches over the year, seasonality beneath. Pick a range.
Peak months: Nov, Dec · busiest ÷ quietest = 30.2×
Search terms
Top Small Red Bows search terms shoppers use
The exact words shoppers type, with yearly volume, growth, and conversion.
- small red bows36K/yr
- mini red bows24K/yr
- red bow decor10K/yr
- red small bows6K/yr
- little red bows8K/yr
- red bows bulk4K/yr
- red bows for crafts6K/yr
- small red ribbon bows3K/yr
- red bows small4K/yr
- red bows for decoration4K/yr
Reviews and returns
What reviews say buyers love and hate about Small Red Bows
We read the reviews and the return reasons for every product selling here.
“they are small”
Every topic
Every topic buyers talk about, one row each.
Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.
15 topics
Keep looking
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Best Flapen score
The highest-scoring niches we track right now, across every category.
FAQ
Common Small Red Bows questions
Answered from the same tracked data.