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Small Plastic Cups

Fail

The top 5 products take 86% of clicks, so Small Plastic Cups is a Fail.

Flapen Score
43
43 / 100
Ranks 10,775 of 14,768 Health & Household niches · −6 vs the category median of 49
Market size
$513K/yr708K searches / yr
90-day growth
+12.0%search demand this quarter
Competition
86%top-5 click share · 7 brands · 23 sellers

Flapen Score

Small Plastic Cups against its category

The dotted line is the Health & Household average. Past it, Small Plastic Cups is stronger. Inside it, weaker.

43Fail
Big MarketTrendingHigh ConversionOpen MarketLow ReturnsPrice rangeAvg priceNo Dominant BrandLow Review BarrierQuality Gap
This niche Category average

Market

The Small Plastic Cups market on Amazon at a glance

Shoppers on Amazon United States searched for Small Plastic Cups 708K times last year and spent an estimated $513K. The top 5 brands take 94% of clicks. Demand peaks in May–Jun. Flapen scores it 43 out of 100, a Fail.

01 · Demand

An estimated 8.7% of those searches ended in a purchase.

Shoppers searched for this 708K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 8.7% of those searches ended in a purchase. Searches in the last 90 days moved +12.0% against the 90 days before. Searches, conversion and average price together put the market at an estimated $513K a year.

Searches, last 12 months
708K
Growth, 90 days vs prior 90
+12.0%
Conversion, latest week
8.7%
Market size, estimated
$513Ka year
Peak month
May1.7× the quietest month
Top search term
small plastic cups188K searches a year

02 · Price

A sale here is worth $8.31.

Listings sell for $8.31 on average, from $3.92 to $21.44. Amazon reports units sold in ranges. This niche sold 60K to 80K a year. The average listing sells 3,000 to 4,000 of them. At $8.31 that is $25K to $33K a year per listing.

Average price
$8.31under the $15 to $100 sweet spot
Price range
$3.92–$21.44
Amazon United States median price
$24.38across 115,062 niches
Units sold a year
60K–80K
Units per listing a year
3,000–4,000
Revenue per listing a year
$25K–$33K
Returns
0.7%of orders · Amazon United States median 2.1%

03 · Entry bar

The bar here is ads and reviews.

100% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 0.0% of listings are out of stock. The average listing ranks #30 within Disposable Drinkware. It carries 2,829 reviews at 4.64 stars, so a new listing needs social proof before a better product.

Sponsored listings
100%
Prime listings
100%
Out of stock, average day
0.0%
Average rank
#30in Disposable Drinkware
Average rating
4.64 starsAmazon United States average 4.42 stars
Average reviews
2,829per listing
Listings tracked
9

04 · Newcomers

1 of last year's 1 launches cleared the first-year sales bar.

1 products launched here in the last 12 months. 1 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 47 months on average, so the names here are settling in.

Launched, last 12 months
1
Successful launches
1Amazon's first-year sales bar
Average brand age
47 months

Products

Top Small Plastic Cups products & what they sell for

Every tracked product: its share of the shelf, its reviews, and its price.

Sign in to see the products

The products selling in this niche are for signed-in readers. Every market figure above stays open to everyone.

Competition

Competition: brands, sellers & click share

The top 5 products take 86% of clicks. A locked shelf that new listings rarely crack.

Brands

7 falling

Sellers

23

Top-5 brand share

94%

Top 20: 100%

Top-5 click share

86%

Top 20: 100%

Open market

3%

  • Brand 173%
  • Brand 28%
  • Brand 35%
  • Brand 44%
  • Brand 54%
  • Brand 64%
  • Open — no brand owns it (1 brand, 3%)

Demand

Small Plastic Cups search demand

Weekly searches over the year, seasonality beneath. Pick a range.

15K10KSpike '24Spike '25SepDecMarJunAugNovMarMay

Peak months: May, Jun · busiest ÷ quietest = 1.7×

Search terms

Top Small Plastic Cups search terms shoppers use

The exact words shoppers type, with yearly volume, growth, and conversion.

  • small plastic cups188K/yr
  • small cups108K/yr
  • mini cups86K/yr
  • small disposable cups56K/yr
  • mini plastic cups40K/yr
  • small clear cups32K/yr
  • small cups disposable33K/yr
  • small clear plastic cups26K/yr
  • small cup28K/yr
  • plastic cups small15K/yr

Reviews and returns

What reviews say buyers love and hate about Small Plastic Cups

We read the reviews and the return reasons for every product selling here.

18%of positive reviews mention “Size-Overall”
20%of negative reviews mention “Size-Overall”
0.7%of orders come back
“Odd size”
A buyer, on “Size-Overall”20% of negative reviews mention the same topic

Every topic

Every topic buyers talk about, one row each.

Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.

15 topics

NegativePositive

FAQ

Common Small Plastic Cups questions

Answered from the same tracked data.