Small Mop for Bathroom

Shoppers searched for this 6.5M times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 11.5% of those searches ended in a purchase. Searches in the last 90 days moved +0.7% against the 90 days before. Searches, conversion and average price together put the market at an estimated $13.5M a year.

Searches, last 12 months

6.5M

Growth, 90 days vs prior 90

+0.7%

Conversion, latest week

11.5%

Market size, estimated

$13.5Ma year

Top search term

swiffer3.4M searches a year

Listings sell for $17.92 on average, from $7.70 to $30.55. Amazon reports units sold in ranges. This niche sold 600K to 800K a year. The average listing sells 40,000 to 50,000 of them. At $17.92 that is $717K to $896K a year per listing.

Average price

$17.92inside the $15 to $100 sweet spot

Price range

$7.70–$30.55

Amazon United States median price

$24.38across 115,062 niches

Units sold a year

600K–800K

Units per listing a year

40,000–50,000

Revenue per listing a year

$717K–$896K

Returns

0.8%of orders · Amazon United States median 2.1%

79% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 0.0% of listings are out of stock. The average listing ranks #16 within Mopping. It carries 26,764 reviews at 4.54 stars, so a new listing needs social proof before a better product.

Sponsored listings

79%

Prime listings

100%

Out of stock, average day

0.0%

Average rank

#16in Mopping

Average rating

4.54 starsAmazon United States average 4.42 stars

Average reviews

26,764per listing

Listings tracked

19

1 products launched here in the last 12 months. 1 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 36 months on average, so the names here are settling in.

Launched, last 12 months

1

Successful launches

1Amazon's first-year sales bar

Average brand age

36 months