Small Massager Handheld

Shoppers searched for this 22K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 1.2% of those searches ended in a purchase. Searches in the last 90 days moved +22.5% against the 90 days before. Searches, conversion and average price together put the market at an estimated $7K a year.

Searches, last 12 months

22K

Growth, 90 days vs prior 90

+22.5%

Conversion, latest week

1.2%

Market size, estimated

$7Ka year

Peak month

May1.6× the quietest month

Top search term

vibrating massage12K searches a year

Listings sell for $26.18 on average, from $9.87 to $166.86. Amazon reports units sold in ranges. This niche sold 500 to 750 a year. The average listing sells 0 to 100 of them. At $26.18 that is $0 to $3K a year per listing.

Average price

$26.18inside the $15 to $100 sweet spot

Price range

$9.87–$166.86

Amazon United States median price

$24.38across 115,062 niches

Units sold a year

500–750

Units per listing a year

0–100

Revenue per listing a year

$0–$3K

Returns

2.4%of orders · Amazon United States median 2.1%

55% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 8.4% of listings are out of stock. The average listing ranks #3,763 within Electric Massagers. It carries 4,371 reviews at 4.11 stars, so a new listing needs social proof before a better product.

Sponsored listings

55%

Prime listings

100%

Out of stock, average day

8.4%

Average rank

#3,763in Electric Massagers

Average rating

4.11 starsAmazon United States average 4.42 stars

Average reviews

4,371per listing

Listings tracked

22

5 products launched here in the last 12 months. 3 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 37 months on average, so the names here are settling in.

Launched, last 12 months

5

Successful launches

3Amazon's first-year sales bar

Average brand age

37 months