Small Ear Plugs

Shoppers searched for this 40K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 19.2% of those searches ended in a purchase. Searches in the last 90 days moved -25.3% against the 90 days before. Searches, conversion and average price together put the market at an estimated $78K a year.

Searches, last 12 months

40K

Growth, 90 days vs prior 90

-25.3%

Conversion, latest week

19.2%

Market size, estimated

$78Ka year

Peak month

August1.9× the quietest month

Top search term

macks slim fit earplugs15K searches a year

Listings sell for $10.14 on average, from $7.02 to $14.77. Amazon reports units sold in ranges. This niche sold 6K to 8K a year. The average listing sells 500 to 750 of them. At $10.14 that is $5K to $8K a year per listing.

Average price

$10.14under the $15 to $100 sweet spot

Price range

$7.02–$14.77

Amazon United States median price

$24.38across 115,062 niches

Units sold a year

6K–8K

Units per listing a year

500–750

Revenue per listing a year

$5K–$8K

Returns

1.0%of orders · Amazon United States median 2.1%

100% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 0.0% of listings are out of stock. The average listing ranks #555 within Ear Care. It carries 5,636 reviews at 4.30 stars, so a new listing needs social proof before a better product.

Sponsored listings

100%

Prime listings

100%

Out of stock, average day

0.0%

Average rank

#555in Ear Care

Average rating

4.30 starsAmazon United States average 4.42 stars

Average reviews

5,636per listing

Listings tracked

6

1 products launched here in the last 12 months. 1 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 55 months on average, so the names here are settling in.

Launched, last 12 months

1

Successful launches

1Amazon's first-year sales bar

Average brand age

55 months