small broom
Worth a lookShows low returns (1.1%), but a failed launch gate (market size, growth, or returns) keeps it on the watch list.
Returns
Great1.1%return rate — above 5% kills the launch gate
Conversion
Great7.6%search→purchase rate — share of searches ending in a sale
Competition
Great40%top-5 click share — an open shelf
Market size
Good$608K$608K/yr · 744K searches
Brand share
Good72%top-5 brand share — brands hold most of the demand
Quality gap
Good4.4★avg incumbent rating — lower means beatable quality
Price range
Okay$5.11–$22.65cheapest to priciest tracked listing — scored on the share inside $15–$100
Growth
Okay+12.3%90-day search growth — must beat 0% to launch
Avg price
Okay$10.81avg listing price — sweet spot $15–$100
Review moat
Bad5,856.7avg incumbent reviews — the moat a new listing must climb
According to Flapen's Amazon United States niche tracking, small broom is a $608K/yr Amazon United States market (744K searches/yr). The top 5 brands hold 72% of demand. Demand peaks in Oct. Verdict: Worth a look — 60/100.
Data updated Jul 13, 2026 · scored weekly · How we score niches
small broom market data
- Units sold / yr
- 50K–60K
- avg 1,000–1,250/product
- Revenue / yr
- $541K–$649K
- units × avg price
- Conversion rate
- 7.6%
- Avg BSR
- #59
- Page quality
- 0%
- Prime
- 100%
- Sponsored
- 93%
- Out of stock
- 4.8%
- Avg brand age
- 40 months
- Avg seller age
- 170 days
Competition & brand share
Clicks spread well past the top 5 (40% combined) — an open shelf where new products get seen.Brands
21 falling
Sellers
84
Top-5 brand share
72%
Top 20: 99%
Top-5 click share
40%
Top 20: 77%
Open market
24%
- nacena30%
- MR.SIGA13%
- WDDBHSKN12%
- Amazon Basics9%
- Pine-Sol7%
- OXO4%
Demand & seasonality
Weekly Amazon search volume, last 104 weeks — +12.3% search growth over the last 90 days.Peak months: Oct · busiest ÷ quietest = 1.7×
Top small broom search terms
- small broom144K/yr
- mini broom and dustpan set113K/yr
- mini broom77K/yr
- small dustpan and brush set68K/yr
- mini dustpan and brush set68K/yr
- small dust pan and brush set26K/yr
- mini broom and dustpan22K/yr
- mini dust pan20K/yr
- short broom and dustpan set19K/yr
- mini dust pan and brush18K/yr
Top small broom products on Amazon
Each bubble is one product — market share against review moat; bubble size tracks estimated sales, color grades how beatable the incumbent looks.
All 24 tracked products in this niche — three views at once, no toggling.
Top sellers
by 90-day click share
NACENA Small Dust Pan and Brush Set Mini Broom and Dustpan Set Small Hand Broom and Brush Combo Dust Pan with Teeth for Home Cleaning Drawers Desktop Sofas and Outdoor White & Gray
nacena$6.604.5★527 rev
MR.SIGA Mini Dustpan and Brush Set Portable Cleaning Brush and Dustpan Combo with Bamboo Handle 1 Set
MR.SIGA$13.764.6★7,135 rev
Pine-Sol Mini Dustpan and Brush Set | Nesting Snap-On Design | Portable Compact Dust Pan and Hand Broom for Cleaning Green
Pine-Sol$6.814.5★3,222 rev
NACENA Mini Broom and Dustpan Set Small Dust Pan and Brush Set with Handle Dustpan Teeth for Cleaning Hair Suitable for Office Desks Drawers Sofas Outdoor Camping White & Gray
nacena$7.164.3★760 rev
MR.SIGA Mini Dustpan and Brush Set Portable Cleaning Brush and Dustpan Combo with Bamboo Handle Black 1 Set
MR.SIGA$13.804.6★7,135 rev
Newest
by launch date
NACENA Mini Dustpan and Brush Set 2 Pack Small Broom and Dustpan Set Dust Pan and Mini Hand Broom Dustpan and Broom Combo Compact for Home Table Keyboards Sofa Kitchen Dark & Blue
nacena$6.60465 rev
NACENA Mini Dustpan and Brush Set Small Broom and Dustpan Set Dust Pan and Mini Hand Broom Dustpan and Broom Combo Compact for Home Table Keyboards Sofa Kitchen Dark & Blue
nacena$5.11465 rev
Mini Broom with Dustpan for Kids 28-in Handle Kids Broom and Dustpan Set for Toddlers Cat-Shaped Children Cleaning Set Boys Girls Small Housekeeping Helper Set Pink
nacena$14.52250 rev
Handy Broom Indoor/Outdoor Brooms Duty Kitchen Broom for Home Garage Kitchen Office Courtyard Lobby Patio Lawn Concrete (1 Red)
Nodirz$7.82770 rev
NACENA Small Dust Pan and Brush Set Mini Broom and Dustpan Set Small Hand Broom and Brush Combo Dust Pan with Teeth for Home Cleaning Drawers Desktop Sofas and Outdoor White & Gray
nacena$6.60527 rev
Trending
90-day click momentumNACENA Mini Dustpan and Brush Set 2 Pack Small Broom and Dustpan Set Dust Pan and Mini Hand Broom Dustpan and Broom Combo Compact for Home Table Keyboards Sofa Kitchen Dark & Blue
nacena$6.604.7★
NACENA Mini Dustpan and Brush Set Small Broom and Dustpan Set Dust Pan and Mini Hand Broom Dustpan and Broom Combo Compact for Home Table Keyboards Sofa Kitchen Dark & Blue
nacena$5.114.7★
Small Broom and Dustpan Set Household Mini Broom and Dustpan Set Mini Broom and Cleaning Set Suitable for Various Small Areas. (Blue)
WDDBHSKN$13.464.1★
MR.SIGA Mini Dustpan and Brush Set Portable Cleaning Brush and Dustpan Combo with Bamboo Handle Black 1 Set
MR.SIGA$13.804.6★
Mini Broom with Dustpan for Kids 28-in Handle Kids Broom and Dustpan Set for Toddlers Cat-Shaped Children Cleaning Set Boys Girls Small Housekeeping Helper Set Pink
nacena$14.524.6★
What buyers say about small broom
What buyers praise and complain about, mined from review topics.What buyers love
“Great for all cleaning jobs”
“Excellent product”
“The pan is sturdy”
“Great purchase”
“easy to handle”
“As advertised”
“perfect fit”
“Simple Assembly”
“Work great”
“the broom is fairly lightweight”
What buyers complain about
“To big”
“Bad quality”
“sucks for cleaning”
“Very weak”
“Falls apart”
“A waste of money”
“difficult to operate”
“Didnt work”
“Used product”
“Poor construction”
Top return reasons
Common questions
- Is small broom profitable to sell on Amazon United States?
- The niche generates $608K/yr across 44 tracked products. 1 of 4 products launched in the last 360 days are still selling. 90-day search growth is +12.3%. Flapen's verdict: Worth a look (60/100).
- How competitive is the small broom niche?
- 21 brands and 84 sellers compete. The top 5 products take 40% of clicks and top 5 brands hold 72% of demand.
- What do buyers complain about in small broom?
- Top complaints mined from reviews: Size-Overall, Quality-Overall, Ease Of Cleaning. The return rate is 1.1%.
- When does demand for small broom peak?
- Demand peaks in Oct; the busiest month runs 1.7× the quietest.
- What does it cost to enter the small broom niche?
- Listings span $5.11–$22.65; the average listing price is $10.81 (sweet spot $15–$100). The average incumbent carries 5,857 reviews — the moat a new listing must climb.