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Slow Release Toilet Bowl Cleaner

Fail

The top 5 brands take 100% of clicks, so Slow Release Toilet Bowl Cleaner is a Fail.

Flapen Score
46
46 / 100
Ranks 9,041 of 14,768 Health & Household niches · −3 vs the category median of 49
Market size
$361K/yr232K searches / yr
90-day growth
-3.1%search demand this quarter
Competition
91%top-5 click share · 3 brands · 39 sellers

Flapen Score

Slow Release Toilet Bowl Cleaner against its category

The dotted line is the Health & Household average. Past it, Slow Release Toilet Bowl Cleaner is stronger. Inside it, weaker.

46Fail
Big MarketTrendingHigh ConversionOpen MarketLow ReturnsPrice rangeAvg priceNo Dominant BrandLow Review BarrierQuality Gap
This niche Category average

Market

The Slow Release Toilet Bowl Cleaner market on Amazon at a glance

Shoppers on Amazon United States searched for Slow Release Toilet Bowl Cleaner 232K times last year and spent an estimated $361K. All 3 brands take every click. Demand peaks in Aug. Flapen scores it 46 out of 100, a Fail.

01 · Demand

An estimated 8.2% of those searches ended in a purchase.

Shoppers searched for this 232K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 8.2% of those searches ended in a purchase. Searches in the last 90 days moved -3.1% against the 90 days before. Searches, conversion and average price together put the market at an estimated $361K a year.

Searches, last 12 months
232K
Growth, 90 days vs prior 90
-3.1%
Conversion, latest week
8.2%
Market size, estimated
$361Ka year
Peak month
August1.9× the quietest month
Top search term
kaboom toilet cleaning system58K searches a year

02 · Price

A sale here is worth $18.84.

Listings sell for $18.84 on average, from $6.58 to $37.54. Amazon reports units sold in ranges. This niche sold 20K to 25K a year. The average listing sells 2,000 to 2,500 of them. At $18.84 that is $38K to $47K a year per listing.

Average price
$18.84inside the $15 to $100 sweet spot
Price range
$6.58–$37.54
Amazon United States median price
$24.38across 115,062 niches
Units sold a year
20K–25K
Units per listing a year
2,000–2,500
Revenue per listing a year
$38K–$47K
Returns
0.2%of orders · Amazon United States median 2.1%

03 · Entry bar

The bar here is reviews.

44% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 1.3% of listings are out of stock. The average listing ranks #127 within Bathroom Cleaners. It carries 5,913 reviews at 4.37 stars, so a new listing needs social proof before a better product.

Sponsored listings
44%
Prime listings
100%
Out of stock, average day
1.3%
Average rank
#127in Bathroom Cleaners
Average rating
4.37 starsAmazon United States average 4.42 stars
Average reviews
5,913per listing
Listings tracked
9

04 · Newcomers

Brands here are settling in.

The brands on the shelf have sold for 44 months on average, so the names here are settling in.

Launched, last 12 months
0
Successful launches
0Amazon's first-year sales bar
Average brand age
44 months

Products

Top Slow Release Toilet Bowl Cleaner products & what they sell for

Every tracked product: its share of the shelf, its reviews, and its price.

Sign in to see the products

The products selling in this niche are for signed-in readers. Every market figure above stays open to everyone.

Competition

Competition: brands, sellers & click share

The top 5 products take 91% of clicks. A locked shelf that new listings rarely crack.

Brands

3 falling

Sellers

39

Top-5 brand share

100%

Top 20: 100%

Top-5 click share

91%

Top 20: 100%

Open market

0%

  • Brand 151%
  • Brand 247%
  • Brand 32%

Demand

Slow Release Toilet Bowl Cleaner search demand

Weekly searches over the year, seasonality beneath. Pick a range.

6K4KSpike '24Spike '25Prime Day '25Holiday '25Spike '26SepDecMarJunAugNovMarMay

Peak months: Aug · busiest ÷ quietest = 1.9×

Search terms

Top Slow Release Toilet Bowl Cleaner search terms shoppers use

The exact words shoppers type, with yearly volume, growth, and conversion.

  • kaboom toilet cleaning system58K/yr
  • fluidmaster flush n sparkle34K/yr
  • kaboom toilet bowl cleaner16K/yr
  • toilet cleaning system59K/yr
  • flush n sparkle7K/yr
  • fluid master flush n sparkle6K/yr
  • flush and sparkle7K/yr
  • flush and sparkle toilet cleaner system7K/yr
  • kaboom toilet cleaner5K/yr
  • kaboom scrub free toilet cleaning system4K/yr

Reviews and returns

What reviews say buyers love and hate about Slow Release Toilet Bowl Cleaner

We read the reviews and the return reasons for every product selling here.

28%of positive reviews mention “Ease Of Cleaning”
12%of negative reviews mention “Durability”
0.2%of orders come back
“Not long lasting”
A buyer, on “Durability”12% of negative reviews mention the same topic

Every topic

Every topic buyers talk about, one row each.

Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.

17 topics

NegativePositive

FAQ

Common Slow Release Toilet Bowl Cleaner questions

Answered from the same tracked data.