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Skin Repair Cream

Fail

The top 5 brands take 100% of clicks, so Skin Repair Cream is a Fail.

Flapen Score
47
47 / 100
Ranks 8,381 of 14,768 Health & Household niches · −2 vs the category median of 49
Market size
$3.7M/yr1.4M searches / yr
90-day growth
-30.8%search demand this quarter
Competition
91%top-5 click share · 2 brands · 15 sellers

Flapen Score

Skin Repair Cream against its category

The dotted line is the Health & Household average. Past it, Skin Repair Cream is stronger. Inside it, weaker.

47Fail
Big MarketTrendingHigh ConversionOpen MarketLow ReturnsPrice rangeAvg priceNo Dominant BrandLow Review BarrierQuality Gap
This niche Category average

Market

The Skin Repair Cream market on Amazon at a glance

Shoppers on Amazon United States searched for Skin Repair Cream 1.4M times last year and spent an estimated $3.7M. All 2 brands take every click. Demand peaks in Jan–Feb. Flapen scores it 47 out of 100, a Fail.

01 · Demand

An estimated 13.9% of those searches ended in a purchase.

Shoppers searched for this 1.4M times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 13.9% of those searches ended in a purchase. Searches in the last 90 days moved -30.8% against the 90 days before. Searches, conversion and average price together put the market at an estimated $3.7M a year.

Searches, last 12 months
1.4M
Growth, 90 days vs prior 90
-30.8%
Conversion, latest week
13.9%
Market size, estimated
$3.7Ma year
Peak month
February2.5× the quietest month
Top search term
cerave healing ointment623K searches a year

02 · Price

A sale here is worth $19.59.

Listings sell for $19.59 on average, from $9.36 to $35.06. Amazon reports units sold in ranges. This niche sold 150K to 200K a year. The average listing sells 12,500 to 15,000 of them. At $19.59 that is $245K to $294K a year per listing.

Average price
$19.59inside the $15 to $100 sweet spot
Price range
$9.36–$35.06
Amazon United States median price
$24.38across 115,062 niches
Units sold a year
150K–200K
Units per listing a year
12,500–15,000
Revenue per listing a year
$245K–$294K
Returns
0.7%of orders · Amazon United States median 2.1%

03 · Entry bar

The bar here is ads and reviews.

100% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 11.8% of listings are out of stock. The average listing ranks #38 within Eczema, Psoriasis & Rosacea Care. It carries 27,534 reviews at 4.66 stars, so a new listing needs social proof before a better product.

Sponsored listings
100%
Prime listings
100%
Out of stock, average day
11.8%
Average rank
#38in Eczema, Psoriasis & Rosacea Care
Average rating
4.66 starsAmazon United States average 4.42 stars
Average reviews
27,534per listing
Listings tracked
7

04 · Newcomers

2 of last year's 2 launches cleared the first-year sales bar.

2 products launched here in the last 12 months. 2 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 77 months on average, so the names here are established.

Launched, last 12 months
2
Successful launches
2Amazon's first-year sales bar
Average brand age
77 months

Products

Top Skin Repair Cream products & what they sell for

Every tracked product: its share of the shelf, its reviews, and its price.

Sign in to see the products

The products selling in this niche are for signed-in readers. Every market figure above stays open to everyone.

Competition

Competition: brands, sellers & click share

The top 5 products take 91% of clicks. A locked shelf that new listings rarely crack.

Brands

2 falling

Sellers

15

Top-5 brand share

100%

Top 20: 100%

Top-5 click share

91%

Top 20: 100%

Open market

0%

  • Brand 178%
  • Brand 222%
  • Open — no brand owns it (0%)

Demand

Skin Repair Cream search demand

Weekly searches over the year, seasonality beneath. Pick a range.

40K30KSpike '24Holiday '24Spike '25Prime Day '25Holiday '25Spike '26SepDecMarJunAugNovMarMay

Peak months: Jan, Feb · busiest ÷ quietest = 2.5×

Search terms

Top Skin Repair Cream search terms shoppers use

The exact words shoppers type, with yearly volume, growth, and conversion.

  • cerave healing ointment623K/yr
  • first aid beauty ultra repair cream257K/yr
  • cerave ointment71K/yr
  • ultra repair cream70K/yr
  • first aid beauty moisturizer64K/yr
  • skin repair cream31K/yr
  • cerve healing ointment34K/yr
  • cerave healing ointment tube38K/yr
  • cera ve healing ointment29K/yr
  • ultra repair cream intense hydration29K/yr

Reviews and returns

What reviews say buyers love and hate about Skin Repair Cream

We read the reviews and the return reasons for every product selling here.

26%of positive reviews mention “Moist/Dry”
10%of negative reviews mention “Allergies”
0.7%of orders come back
“Made my very sensitive skin react”
A buyer, on “Allergies”10% of negative reviews mention the same topic

Every topic

Every topic buyers talk about, one row each.

Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.

22 topics

NegativePositive

FAQ

Common Skin Repair Cream questions

Answered from the same tracked data.