Skin Barrier Wipes
MaybeBuyers convert on 17.8% of searches. But the top 5 products take 73% of clicks, so Skin Barrier Wipes is a Maybe.
- Flapen Score
- 55 / 100Top 24% of 14,768 Health & Household niches · +6 vs the category median of 4955
- Market size
- $868K/yr312K searches / yr
- 90-day growth
- +8.9%search demand this quarter
- Competition
- 73%top-5 click share · 9 brands · 72 sellers
Flapen Score
Skin Barrier Wipes against its category
The dotted line is the Health & Household average. Past it, Skin Barrier Wipes is stronger. Inside it, weaker.
Market
The Skin Barrier Wipes market on Amazon at a glance
Shoppers on Amazon United States searched for Skin Barrier Wipes 312K times last year and spent an estimated $868K. The top 5 brands take 90% of clicks. Flapen scores it 55 out of 100, a Maybe.
01 · Demand
An estimated 17.8% of those searches ended in a purchase.
Shoppers searched for this 312K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 17.8% of those searches ended in a purchase. Searches in the last 90 days moved +8.9% against the 90 days before. Searches, conversion and average price together put the market at an estimated $868K a year.
- Searches, last 12 months
- 312K
- Growth, 90 days vs prior 90
- +8.9%
- Conversion, latest week
- 17.8%
- Market size, estimated
- $868Ka year
- Peak month
- May1.3× the quietest month
- Top search term
- skin prep wipes96K searches a year
02 · Price
A sale here is worth $15.60.
Listings sell for $15.60 on average, from $7.01 to $40.02. Amazon reports units sold in ranges. This niche sold 60K to 80K a year. The average listing sells 5,000 to 6,000 of them. At $15.60 that is $78K to $94K a year per listing.
- Average price
- $15.60inside the $15 to $100 sweet spot
- Price range
- $7.01–$40.02
- Amazon United States median price
- $24.38across 115,062 niches
- Units sold a year
- 60K–80K
- Units per listing a year
- 5,000–6,000
- Revenue per listing a year
- $78K–$94K
- Returns
- 0.3%of orders · Amazon United States median 2.1%
03 · Entry bar
The bar here is reviews.
80% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 0.0% of listings are out of stock. The average listing ranks #74 within Eczema, Psoriasis & Rosacea Care. It carries 2,944 reviews at 4.55 stars, so a new listing needs social proof before a better product.
- Sponsored listings
- 80%
- Prime listings
- 100%
- Out of stock, average day
- 0.0%
- Average rank
- #74in Eczema, Psoriasis & Rosacea Care
- Average rating
- 4.55 starsAmazon United States average 4.42 stars
- Average reviews
- 2,944per listing
- Listings tracked
- 15
04 · Newcomers
Brands here are established.
The brands on the shelf have sold for 71 months on average, so the names here are established.
- Launched, last 12 months
- 0
- Successful launches
- 0Amazon's first-year sales bar
- Average brand age
- 71 months
Products
Top Skin Barrier Wipes products & what they sell for
The products selling here, as shoppers see them on Amazon. Shelf share and sales are our estimates.
Prices and ratings read from Amazon on Jul 11, 2026. The live listing can differ.
Top sellers
by estimated 90-day click share
Smith And Nephew Skin-Prep Protective Wipe - Model 420400
- Price
- $7.69
- Rating
- 4.7/5
- Reviews
- 9,222
- Age
- 21y ago

Skin-Prep Skin Barrier Wipe Sterile NonWoven Gauze 420400 1 Count(s) 50 Wipes/Count
- Price
- $7.01
- Rating
- 4.6/5
- Reviews
- 6,775
- Age
- 22y ago

Safe n Simple Skin Barrier Wipes No-Sting - 2 x 2 - 75 Count - Alcohol-Free Skin Prep Wipes Individually Wrapped Barrier Film for Ostomy Supplies Stoma Skin Protection and Daily Use
- Price
- $12.96
- Rating
- 4.4/5
- Reviews
- 6,307
- Age
- 11y ago

Carbou Skin Barrier Wipes - 100Pcs Skin Prep Wipes - Skin Adhesive Wipes to Create the Barrier Film Between Skin and Attachments Ostomy Protective Wipes to Increase the Adhesive
- Price
- $23.92
- Rating
- 4.5/5
- Reviews
- 318
- Age
- 2y ago
![Skin-Prep Protective Wipes [420400] 50 Each (Pack of 2)](https://m.media-amazon.com/images/I/31LN6eGF3+L.jpg)
Skin-Prep Protective Wipes [420400] 50 Each (Pack of 2)
- Price
- $14.27
- Rating
- 4.8/5
- Reviews
- 292
- Age
- 12y ago
Trending
estimated 90-day click momentum
Medline SurePrep No-Sting Skin Protective Barrier Wipes Pack of 50
- Price
- $40.02
- Rating
- 4.1/5
- Reviews
- 419
- Age
- 19y ago

Safe n Simple Skin Barrier Wipes No-Sting - 2 x 2 - 75 Count - Alcohol-Free Skin Prep Wipes Individually Wrapped Barrier Film for Ostomy Supplies Stoma Skin Protection and Daily Use
- Price
- $12.96
- Rating
- 4.4/5
- Reviews
- 6,307
- Age
- 11y ago

Safe n Simple Skin Barrier Wipes No-Sting - 2 x 2 - 100 Count - Alcohol-Free Skin Prep Wipes Barrier Film for Ostomy Supplies Daily Stoma Skin Protection and Extended Use
- Price
- $15.95
- Rating
- 4.4/5
- Reviews
- 6,307
- Age
- 13y ago

Smith & Nephew SW420200 Skin-PREP Spray Protective Dressing Spray Skin Barrier Film Contains Alcohol 4 Ounces
- Price
- $8.90
- Rating
- 4.5/5
- Reviews
- 577
- Age
- 21y ago
![Skin-Prep Protective Wipes [420400] 50 Each (Pack of 2)](https://m.media-amazon.com/images/I/31LN6eGF3+L.jpg)
Skin-Prep Protective Wipes [420400] 50 Each (Pack of 2)
- Price
- $14.27
- Rating
- 4.8/5
- Reviews
- 292
- Age
- 12y ago
Newest
by launch date
Vivecare Skin Prep Wipes (50 Count) Sterile Protective Skin Barrier & Alcohol Wipes for Adhesive Medical Skin Prep Pads to Create Barrier Film Between Skin & Attachment - for Ostomy IV & Adhesive
- Price
- $7.17
- Rating
- 4.4/5
- Reviews
- 270
- Age
- 1y ago

Carbou Skin Barrier Wipes - 100Pcs Skin Prep Wipes - Skin Adhesive Wipes to Create the Barrier Film Between Skin and Attachments Ostomy Protective Wipes to Increase the Adhesive
- Price
- $23.92
- Rating
- 4.5/5
- Reviews
- 318
- Age
- 2y ago

Fixic Skin Barrier Wipes - 50 PCS - Premium Skin Prep Protective Wipes - Skin Adhesive Wipes to Create the Barrier between Skin and Attachments - Skin Glue Wipes to Increase the Adhesive Tape Effect!
- Price
- $13.91
- Rating
- 4.4/5
- Reviews
- 472
- Age
- 2y ago

Safe n Simple Skin Barrier Wipes No-Sting - 2 x 2 - 75 Count - Alcohol-Free Skin Prep Wipes Individually Wrapped Barrier Film for Ostomy Supplies Stoma Skin Protection and Daily Use
- Price
- $12.96
- Rating
- 4.4/5
- Reviews
- 6,307
- Age
- 11y ago

Torbot IM074407W314832 Group Inc Skin TacH Adhesive Barrier Prep Wipe Liquid Form Latex-Free Hypo-allergenic (Box of 50 Each) 1 Pack
- Price
- $15.22
- Rating
- 4.7/5
- Reviews
- 8,540
- Age
- 12y ago
Competition
Competition: brands, sellers & click share
The top 5 products take an estimated 73% of clicks. A locked shelf that new listings rarely crack.
Brands
9 rising
Sellers
72
Est. top-5 brand share
90%
Top 20: 100%
Est. top-5 click share
73%
Top 20: 100%
Open market
7%
- Smith & Nephew65%
- Safe n' Simple8%
- CARBOU6%
- Medline6%
- Fixic4%
- Torbot3%
- Open — no brand owns it (3 brands, 7%)
Demand
Skin Barrier Wipes search demand
Weekly searches over the year, seasonality beneath. Pick a range.
No pronounced peak months · busiest ÷ quietest = 1.3×
Search terms
Top Skin Barrier Wipes search terms shoppers use
The exact words shoppers type, with estimated yearly volume, growth, and conversion.
- skin prep wipes96K/yr
- skin prep70K/yr
- skin barrier wipes33K/yr
- skin prep protective wipes20K/yr
- sureprep protective wipes13K/yr
- smith and nephew skin prep11K/yr
- no sting skin prep wipes9K/yr
- skin prep pads8K/yr
- barrier wipes7K/yr
- smith and nephew7K/yr
Reviews and returns
What reviews say buyers love and hate about Skin Barrier Wipes
We read the reviews and the return reasons for every product selling here.
“Very poor adhesion”
Every topic
Every topic buyers talk about, one row each.
Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.
16 topics
Keep looking
Related niches
Niches in the same category that score near this one. Research these next.
Best Flapen score
The highest-scoring niches we track right now, across every category.
FAQ
Common Skin Barrier Wipes questions
Answered from the same tracked data.
Figures on this page are estimates modeled from public Amazon pages and third-party keyword data. Amazon does not supply them, and no connected seller's data is used. How we handle Amazon data









