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Skin Allergy Medicine

Fail

The top 5 products take 100% of clicks, so Skin Allergy Medicine is a Fail.

Flapen Score
38
38 / 100
Ranks 13,006 of 14,768 Health & Household niches · −11 vs the category median of 49
Market size
$92K/yr37K searches / yr
90-day growth
+2.6%search demand this quarter
Competition
100%top-5 click share · 3 brands · 48 sellers

Flapen Score

Skin Allergy Medicine against its category

The dotted line is the Health & Household average. Past it, Skin Allergy Medicine is stronger. Inside it, weaker.

38Fail
Big MarketTrendingHigh ConversionOpen MarketLow ReturnsPrice rangeAvg priceNo Dominant BrandLow Review BarrierQuality Gap
This niche Category average

Market

The Skin Allergy Medicine market on Amazon at a glance

Shoppers on Amazon United States searched for Skin Allergy Medicine 37K times last year and spent an estimated $92K. All 3 brands take every click. Flapen scores it 38 out of 100, a Fail.

01 · Demand

An estimated 15.9% of those searches ended in a purchase.

Shoppers searched for this 37K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 15.9% of those searches ended in a purchase. Searches in the last 90 days moved +2.6% against the 90 days before. Searches, conversion and average price together put the market at an estimated $92K a year.

Searches, last 12 months
37K
Growth, 90 days vs prior 90
+2.6%
Conversion, latest week
15.9%
Market size, estimated
$92Ka year
Top search term
zyrtec hives11K searches a year

02 · Price

A sale here is worth $15.79.

Listings sell for $15.79 on average, from $10.20 to $21.88. Amazon reports units sold in ranges. This niche sold 4K to 5K a year. The average listing sells 1,000 to 1,250 of them. At $15.79 that is $16K to $20K a year per listing.

Average price
$15.79inside the $15 to $100 sweet spot
Price range
$10.20–$21.88
Amazon United States median price
$24.38across 115,062 niches
Units sold a year
4K–5K
Units per listing a year
1,000–1,250
Revenue per listing a year
$16K–$20K
Returns
0.1%of orders · Amazon United States median 2.1%

03 · Entry bar

The bar here is reviews.

60% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 0.0% of listings are out of stock. The average listing ranks #118 within Allergy, Sinus & Asthma. It carries 3,601 reviews at 4.68 stars, so a new listing needs social proof before a better product.

Sponsored listings
60%
Prime listings
100%
Out of stock, average day
0.0%
Average rank
#118in Allergy, Sinus & Asthma
Average rating
4.68 starsAmazon United States average 4.42 stars
Average reviews
3,601per listing
Listings tracked
5

04 · Newcomers

1 of last year's 1 launches cleared the first-year sales bar.

1 products launched here in the last 12 months. 1 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 84 months on average, so the names here are established.

Launched, last 12 months
1
Successful launches
1Amazon's first-year sales bar
Average brand age
84 months

Products

Top Skin Allergy Medicine products & what they sell for

Every tracked product: its share of the shelf, its reviews, and its price.

Sign in to see the products

The products selling in this niche are for signed-in readers. Every market figure above stays open to everyone.

Competition

Competition: brands, sellers & click share

The top 5 products take 100% of clicks. A locked shelf that new listings rarely crack.

Brands

3 falling

Sellers

48

Top-5 brand share

100%

Top 20: 100%

Top-5 click share

100%

Top 20: 100%

Open market

0%

  • Brand 183%
  • Brand 213%
  • Brand 34%
  • Open — no brand owns it (0%)

Demand

Skin Allergy Medicine search demand

Weekly searches over the year. Pick a range.

900700Apr '26Apr '26May '26May '26May '26Jun '26Jun '26

Search terms

Top Skin Allergy Medicine search terms shoppers use

The exact words shoppers type, with yearly volume, growth, and conversion.

  • zyrtec hives11K/yr
  • zyrtec hives relief8K/yr
  • skin allergy medicine5K/yr
  • best allergy medicine for itchy skin4K/yr
  • antihistamine for itchy skin3K/yr
  • antihistamines for itchy skin4K/yr
  • best antihistamine for itchy skin2K/yr

Reviews and returns

What reviews say buyers love and hate about Skin Allergy Medicine

We read the reviews and the return reasons for every product selling here.

20%of positive reviews mention “Efficiency”
29%of negative reviews mention “Allergies”
0.1%of orders come back
“So itchy”
A buyer, on “Allergies”29% of negative reviews mention the same topic

Every topic

Every topic buyers talk about, one row each.

Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.

19 topics

NegativePositive

FAQ

Common Skin Allergy Medicine questions

Answered from the same tracked data.