Sirena Air Purifier

Shoppers searched for this 544K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 2.7% of those searches ended in a purchase. Searches in the last 90 days moved +56.8% against the 90 days before. Searches, conversion and average price together put the market at an estimated $672K a year.

Searches, last 12 months

544K

Growth, 90 days vs prior 90

+56.8%

Conversion, latest week

2.7%

Market size, estimated

$672Ka year

Peak month

May3.1× the quietest month

Top search term

sirena air purifier107K searches a year

Listings sell for $45.08 on average, from $31.86 to $69.83. Amazon reports units sold in ranges. This niche sold 13K to 15K a year. The average listing sells 500 to 750 of them. At $45.08 that is $23K to $34K a year per listing.

Average price

$45.08inside the $15 to $100 sweet spot

Price range

$31.86–$69.83

Amazon United States median price

$24.38across 115,062 niches

Units sold a year

13K–15K

Units per listing a year

500–750

Revenue per listing a year

$23K–$34K

Returns

2.0%of orders · Amazon United States median 2.1%

94% of listings pay for placement with sponsored ads. 88% ship with Prime. On an average day, 9.9% of listings are out of stock. The average listing ranks #491 within Aromatherapy. It carries 730 reviews at 3.92 stars, so a new listing needs social proof before a better product.

Sponsored listings

94%

Prime listings

88%

Out of stock, average day

9.9%

Average rank

#491in Aromatherapy

Average rating

3.92 starsAmazon United States average 4.42 stars

Average reviews

730per listing

Listings tracked

17

8 products launched here in the last 12 months. 4 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 34 months on average, so a newcomer is not facing entrenched names.

Launched, last 12 months

8

Successful launches

4Amazon's first-year sales bar

Average brand age

34 months