Silver and Gold Wrapping Paper
FailShoppers spend an estimated $42K a year here, so Silver and Gold Wrapping Paper is a Fail.
- Flapen Score
- 42 / 100Ranks 11,318 of 14,768 Health & Household niches · −7 vs the category median of 4942
- Market size
- $42K/yr56K searches / yr
- 90-day growth
- -9.7%search demand this quarter
- Competition
- 47%top-5 click share · 11 brands · 13 sellers
Flapen Score
Silver and Gold Wrapping Paper against its category
The dotted line is the Health & Household average. Past it, Silver and Gold Wrapping Paper is stronger. Inside it, weaker.
Market
The Silver and Gold Wrapping Paper market on Amazon at a glance
Shoppers on Amazon United States searched for Silver and Gold Wrapping Paper 56K times last year and spent an estimated $42K. The top 5 brands take 78% of clicks. Demand peaks in Nov–Dec. Flapen scores it 42 out of 100, a Fail.
01 · Demand
An estimated 7.2% of those searches ended in a purchase.
Shoppers searched for this 56K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 7.2% of those searches ended in a purchase. Searches in the last 90 days moved -9.7% against the 90 days before. Searches, conversion and average price together put the market at an estimated $42K a year.
- Searches, last 12 months
- 56K
- Growth, 90 days vs prior 90
- -9.7%
- Conversion, latest week
- 7.2%
- Market size, estimated
- $42Ka year
- Peak month
- December36.4× the quietest month
- Top search term
- white and gold wrapping paper21K searches a year
02 · Price
A sale here is worth $10.45.
Listings sell for $10.45 on average, from $5.71 to $26.97. Amazon reports units sold in ranges. This niche sold 3K to 4K a year. The average listing sells 0 to 100 of them. At $10.45 that is $0 to $1K a year per listing.
- Average price
- $10.45under the $15 to $100 sweet spot
- Price range
- $5.71–$26.97
- Amazon United States median price
- $24.38across 115,062 niches
- Units sold a year
- 3K–4K
- Units per listing a year
- 0–100
- Revenue per listing a year
- $0–$1K
- Returns
- 2.5%of orders · Amazon United States median 2.1%
03 · Entry bar
The bar here is low.
67% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 9.7% of listings are out of stock. The average listing ranks #220 within Gift Wrap Paper. It carries 1,352 reviews at 4.62 stars, so a new listing needs social proof before a better product.
- Sponsored listings
- 67%
- Prime listings
- 100%
- Out of stock, average day
- 9.7%
- Average rank
- #220in Gift Wrap Paper
- Average rating
- 4.62 starsAmazon United States average 4.42 stars
- Average reviews
- 1,352per listing
- Listings tracked
- 21
04 · Newcomers
0 of last year's 5 launches cleared the first-year sales bar.
5 products launched here in the last 12 months. 0 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 26 months on average, so a newcomer is not facing entrenched names.
- Launched, last 12 months
- 5
- Successful launches
- 0Amazon's first-year sales bar
- Average brand age
- 26 months
Products
Top Silver and Gold Wrapping Paper products & what they sell for
The products selling here, as shoppers see them on Amazon. Shelf share and sales are our estimates.
Prices and ratings read from Amazon on Jul 15, 2026. The live listing can differ.
Top sellers
by estimated 90-day click share
WRAPAHOLIC 20 Sheets Flower Wrapping Paper - 22.4 x 22.4 inch White with Gold Edge Water-Resistant Floral Bouquet Wrapping Paper Florist Supplies Packaging Paper for Wedding Birthday Gift DIY
- Price
- $6.08
- Rating
- 4.7/5
- Reviews
- 787
- Age
- 2y ago

MAYPLUSS Birthday Wrapping Paper Roll - Mini Roll - 17 inch x 120 inch Per roll - White & Gold Foil Design (42.3 sq.ft.ttl)
- Price
- $9.81
- Rating
- 4.4/5
- Reviews
- 5,289
- Age
- 5y ago

WRAPAHOLIC 3D Kraft Wrapping Paper Roll - Mini Roll - 17 Inch x 16.5 Feet - Gold and White Leaves Design with Embossed Perfect for Birthday Holiday Wedding Baby Shower
- Price
- $13.66
- Rating
- 4.5/5
- Reviews
- 194
- Age
- 2y ago

WRAPAHOLIC Reversible Gold Wrapping Paper - Mini Roll - 17 Inch X 33 Feet - Gold Print and Delicate Polka Dots Design for Birthday Christmas Wedding Baby Shower
- Price
- $10.33
- Rating
- 4.7/5
- Reviews
- 466
- Age
- 3y ago

LaRibbons White & Gold Wedding Wrapping Paper Premium Pearly - Lustre Paper 17 Inch x 33 ft Gift Wrap Roll for Bridal Shower Birthday Holiday & Luxury Presents Marble Vein Elegant Gift Paper
- Price
- $12.31
- Rating
- 4.6/5
- Reviews
- 201
- Age
- 6mo ago
Trending
estimated 90-day click momentum
LaRibbons White & Gold Wedding Wrapping Paper Premium Pearly - Lustre Paper 17 Inch x 33 ft Gift Wrap Roll for Bridal Shower Birthday Holiday & Luxury Presents Marble Vein Elegant Gift Paper
- Price
- $12.31
- Rating
- 4.6/5
- Reviews
- 201
- Age
- 6mo ago

NESCCI 20 Sheet Flower Wrapping Paper - Waterproof Floral Bouquet Wrapping Paper Florist Supplies Packaging Paper for Wedding Birthday Gift DIY (White)
- Price
- $7.37
- Rating
- 4.7/5
- Reviews
- 5,855
- Age
- 2y ago

woric Gold Wrapping Paper Rolls Gold Foil Birthday Wrapping Paper with Stripe Polka Dot Diamond-Shaped Grid Design for Birthday Wedding Baby Shower - 4 Rolls - 17 x 120 In Per Roll
- Price
- $12.88
- Rating
- 4.5/5
- Reviews
- 135
- Age
- 7mo ago

Duyasurs 20 Sheets Floral Wrapping Paper Waterproof Bouquet Wrapping 22.8x22.8IN Florist Supplies Packaging Paper DIY Gift Box Wedding & Birthday Gifts Gold Edge(White)
- Price
- $5.71
- Rating
- 4.8/5
- Reviews
- 708
- Age
- 6mo ago

cridoz 20 Sheets Flower Bouquet Wrapping Paper with 12 Pieces Gold Butterfly Decorations for Flower Bouquets Waterproof Floral Bouquet Wrapping Paper for Flower Gift Wrapping(White)
- Price
- $7.50
- Rating
- 4.8/5
- Reviews
- 1,043
- Age
- 2y ago
Newest
by launch date
LaRibbons White & Gold Wedding Wrapping Paper Premium Pearly - Lustre Paper 17 Inch x 33 ft Gift Wrap Roll for Bridal Shower Birthday Holiday & Luxury Presents Marble Vein Elegant Gift Paper
- Price
- $12.31
- Rating
- 4.6/5
- Reviews
- 201
- Age
- 6mo ago

Duyasurs 20 Sheets Floral Wrapping Paper Waterproof Bouquet Wrapping 22.8x22.8IN Florist Supplies Packaging Paper DIY Gift Box Wedding & Birthday Gifts Gold Edge(White)
- Price
- $5.71
- Rating
- 4.8/5
- Reviews
- 708
- Age
- 6mo ago

woric Gold Wrapping Paper Rolls Gold Foil Birthday Wrapping Paper with Stripe Polka Dot Diamond-Shaped Grid Design for Birthday Wedding Baby Shower - 4 Rolls - 17 x 120 In Per Roll
- Price
- $12.88
- Rating
- 4.5/5
- Reviews
- 135
- Age
- 7mo ago

Burymento Golden Lrregular Dots Wrapping Paper Reversible Gold Gift Wrap for Birthday Valentines Mothers day Graduation Wedding Fathers day Baby Shower Christmas (Mini Roll 17in x 32.8ft)
- Price
- $9.34
- Rating
- 4.7/5
- Reviews
- 494
- Age
- 9mo ago

WRAPAHOLIC Stripe Wrapping Paper Roll - Mini Roll - 17 Inch x 10 Feet - Stripe with Gold Foil Wrapping Paper for Birthday Baby Shower Wedding Bridal Shower
- Price
- $6.85
- Rating
- 4.6/5
- Reviews
- 416
- Age
- 10mo ago
Competition
Competition: brands, sellers & click share
The top 5 products take an estimated 47% of clicks. Leaders hold, but buyers still shop past them.
Brands
11 falling
Sellers
13
Est. top-5 brand share
78%
Top 20: 100%
Est. top-5 click share
47%
Top 20: 98%
Open market
16%
- WRAPAHOLIC42%
- LaRibbons11%
- MAYPLUSS10%
- RUSPEPA8%
- woric7%
- Ribbli5%
- Open — no brand owns it (5 brands, 16%)
Demand
Silver and Gold Wrapping Paper search demand
Weekly searches over the year, seasonality beneath. Pick a range.
Peak months: Nov, Dec · busiest ÷ quietest = 36.4×
Search terms
Top Silver and Gold Wrapping Paper search terms shoppers use
The exact words shoppers type, with estimated yearly volume, growth, and conversion.
- white and gold wrapping paper21K/yr
- gold and white wrapping paper12K/yr
- white and gold christmas wrapping paper12K/yr
- gold and white christmas wrapping paper5K/yr
- white and gold wrapping paper christmas6K/yr
Reviews and returns
What reviews say buyers love and hate about Silver and Gold Wrapping Paper
We read the reviews and the return reasons for every product selling here.
“The rolls are smaller than expected”
Every topic
Every topic buyers talk about, one row each.
Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.
17 topics
Keep looking
Related niches
Niches in the same category that score near this one. Research these next.
Best Flapen score
The highest-scoring niches we track right now, across every category.
FAQ
Common Silver and Gold Wrapping Paper questions
Answered from the same tracked data.
Figures on this page are estimates modeled from public Amazon pages and third-party keyword data. Amazon does not supply them, and no connected seller's data is used. How we handle Amazon data









