Silicone Sponge
MaybeThe products selling today average only 4.1★. But demand is soft, at -25.2% this quarter, so Silicone Sponge is a Maybe.
- Flapen Score
- 55 / 100Top 24% of 14,768 Health & Household niches · +6 vs the category median of 4955
- Market size
- $213K/yr317K searches / yr
- 90-day growth
- -25.2%search demand this quarter
- Competition
- 46%top-5 click share · 17 brands · 26 sellers
Flapen Score
Silicone Sponge against its category
The dotted line is the Health & Household average. Past it, Silicone Sponge is stronger. Inside it, weaker.
Market
The Silicone Sponge market on Amazon at a glance
Shoppers on Amazon United States searched for Silicone Sponge 317K times last year and spent an estimated $213K. The top 5 brands take 53% of clicks. Demand peaks in Oct–Nov. Flapen scores it 55 out of 100, a Maybe.
01 · Demand
An estimated 6.3% of those searches ended in a purchase.
Shoppers searched for this 317K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 6.3% of those searches ended in a purchase. Searches in the last 90 days moved -25.2% against the 90 days before. Searches, conversion and average price together put the market at an estimated $213K a year.
- Searches, last 12 months
- 317K
- Growth, 90 days vs prior 90
- -25.2%
- Conversion, latest week
- 6.3%
- Market size, estimated
- $213Ka year
- Peak month
- October2.6× the quietest month
- Top search term
- silicone dish scrubber84K searches a year
02 · Price
A sale here is worth $10.64.
Listings sell for $10.64 on average, from $4.95 to $18.38. Amazon reports units sold in ranges. This niche sold 20K to 25K a year. The average listing sells 750 to 1,000 of them. At $10.64 that is $8K to $11K a year per listing.
- Average price
- $10.64under the $15 to $100 sweet spot
- Price range
- $4.95–$18.38
- Amazon United States median price
- $24.38across 115,062 niches
- Units sold a year
- 20K–25K
- Units per listing a year
- 750–1,000
- Revenue per listing a year
- $8K–$11K
- Returns
- 1.7%of orders · Amazon United States median 2.1%
03 · Entry bar
The bar here is reviews.
83% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 9.7% of listings are out of stock. The average listing ranks #338 within Sponges. It carries 2,281 reviews at 4.08 stars, so a new listing needs social proof before a better product.
- Sponsored listings
- 83%
- Prime listings
- 100%
- Out of stock, average day
- 9.7%
- Average rank
- #338in Sponges
- Average rating
- 4.08 starsAmazon United States average 4.42 stars
- Average reviews
- 2,281per listing
- Listings tracked
- 24
04 · Newcomers
0 of last year's 3 launches cleared the first-year sales bar.
3 products launched here in the last 12 months. 0 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 46 months on average, so the names here are settling in.
- Launched, last 12 months
- 3
- Successful launches
- 0Amazon's first-year sales bar
- Average brand age
- 46 months
Products
Top Silicone Sponge products & what they sell for
Every tracked product: its share of the shelf, its reviews, and its price.
Sign in to see the products
The products selling in this niche are for signed-in readers. Every market figure above stays open to everyone.
Competition
Competition: brands, sellers & click share
The top 5 products take 46% of clicks. Leaders hold, but buyers still shop past them.
Brands
17 falling
Sellers
26
Top-5 brand share
53%
Top 20: 100%
Top-5 click share
46%
Top 20: 94%
Open market
41%
- Brand 123%
- Brand 29%
- Brand 38%
- Brand 47%
- Brand 57%
- Brand 66%
Demand
Silicone Sponge search demand
Weekly searches over the year, seasonality beneath. Pick a range.
Peak months: Oct, Nov · busiest ÷ quietest = 2.6×
Search terms
Top Silicone Sponge search terms shoppers use
The exact words shoppers type, with yearly volume, growth, and conversion.
- silicone dish scrubber84K/yr
- silicone sponge63K/yr
- silicone dish brush25K/yr
- silicone sponges for dishes47K/yr
- silicone dish sponge30K/yr
- silicone scrubber for dishes22K/yr
- silicone sponges18K/yr
- rubber sponge6K/yr
- silicone dish scrubber with handle5K/yr
- silicone kitchen sponge7K/yr
Reviews and returns
What reviews say buyers love and hate about Silicone Sponge
We read the reviews and the return reasons for every product selling here.
“They are NOT good for cleaning”
Every topic
Every topic buyers talk about, one row each.
Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.
17 topics
Keep looking
Related niches
Niches in the same category that score near this one. Research these next.
Best Flapen score
The highest-scoring niches we track right now, across every category.
FAQ
Common Silicone Sponge questions
Answered from the same tracked data.









