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Silicone Foam Dressing 2x2

Fail

The top 5 products take 81% of clicks, so Silicone Foam Dressing 2x2 is a Fail.

Flapen Score
47
47 / 100
Ranks 8,381 of 14,768 Health & Household niches · −2 vs the category median of 49
Market size
$102K/yr39K searches / yr
90-day growth
+14.4%search demand this quarter
Competition
81%top-5 click share · 11 brands · 17 sellers

Flapen Score

Silicone Foam Dressing 2x2 against its category

The dotted line is the Health & Household average. Past it, Silicone Foam Dressing 2x2 is stronger. Inside it, weaker.

47Fail
Big MarketTrendingHigh ConversionOpen MarketLow ReturnsPrice rangeAvg priceNo Dominant BrandLow Review BarrierQuality Gap
This niche Category average

Market

The Silicone Foam Dressing 2x2 market on Amazon at a glance

Shoppers on Amazon United States searched for Silicone Foam Dressing 2x2 39K times last year and spent an estimated $102K. The top 5 brands take 86% of clicks. Demand peaks in Apr–May. Flapen scores it 47 out of 100, a Fail.

01 · Demand

An estimated 19.6% of those searches ended in a purchase.

Shoppers searched for this 39K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 19.6% of those searches ended in a purchase. Searches in the last 90 days moved +14.4% against the 90 days before. Searches, conversion and average price together put the market at an estimated $102K a year.

Searches, last 12 months
39K
Growth, 90 days vs prior 90
+14.4%
Conversion, latest week
19.6%
Market size, estimated
$102Ka year
Peak month
April1.7× the quietest month
Top search term
silicone foam dressing 2x215K searches a year

02 · Price

A sale here is worth $13.31.

Listings sell for $13.31 on average, from $7.50 to $21.41. Amazon reports units sold in ranges. This niche sold 8K to 10K a year. The average listing sells 500 to 750 of them. At $13.31 that is $7K to $10K a year per listing.

Average price
$13.31under the $15 to $100 sweet spot
Price range
$7.50–$21.41
Amazon United States median price
$24.38across 115,062 niches
Units sold a year
8K–10K
Units per listing a year
500–750
Revenue per listing a year
$7K–$10K
Returns
0.4%of orders · Amazon United States median 2.1%

03 · Entry bar

The bar here is reviews.

77% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 0.0% of listings are out of stock. The average listing ranks #68 within Bandages & Bandaging Supplies. It carries 3,243 reviews at 4.51 stars, so a new listing needs social proof before a better product.

Sponsored listings
77%
Prime listings
100%
Out of stock, average day
0.0%
Average rank
#68in Bandages & Bandaging Supplies
Average rating
4.51 starsAmazon United States average 4.42 stars
Average reviews
3,243per listing
Listings tracked
13

04 · Newcomers

1 of last year's 1 launches cleared the first-year sales bar.

1 products launched here in the last 12 months. 1 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 61 months on average, so the names here are established.

Launched, last 12 months
1
Successful launches
1Amazon's first-year sales bar
Average brand age
61 months

Products

Top Silicone Foam Dressing 2x2 products & what they sell for

Every tracked product: its share of the shelf, its reviews, and its price.

Sign in to see the products

The products selling in this niche are for signed-in readers. Every market figure above stays open to everyone.

Competition

Competition: brands, sellers & click share

The top 5 products take 81% of clicks. A locked shelf that new listings rarely crack.

Brands

11 falling

Sellers

17

Top-5 brand share

86%

Top 20: 100%

Top-5 click share

81%

Top 20: 100%

Open market

11%

  • Brand 128%
  • Brand 223%
  • Brand 318%
  • Brand 411%
  • Brand 55%
  • Brand 63%
  • Open — no brand owns it (5 brands, 11%)

Demand

Silicone Foam Dressing 2x2 search demand

Weekly searches over the year, seasonality beneath. Pick a range.

1K600Spike '25Black Friday '25Spike '26SepDecMarJunAugNovMarMay

Peak months: Apr, May · busiest ÷ quietest = 1.7×

Search terms

Top Silicone Foam Dressing 2x2 search terms shoppers use

The exact words shoppers type, with yearly volume, growth, and conversion.

  • silicone foam dressing 2x215K/yr
  • mepilex border flex 2x210K/yr
  • foam dressing 2x25K/yr
  • 2x2 foam dressing3K/yr
  • 2x2 silicone foam dressing with border3K/yr
  • mepilex 2x23K/yr

Reviews and returns

What reviews say buyers love and hate about Silicone Foam Dressing 2x2

We read the reviews and the return reasons for every product selling here.

17%of positive reviews mention “Quality-Overall”
33%of negative reviews mention “Adhesion/Stickiness”
0.4%of orders come back
“Poor Adhesion”
A buyer, on “Adhesion/Stickiness”33% of negative reviews mention the same topic

Every topic

Every topic buyers talk about, one row each.

Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.

16 topics

NegativePositive

FAQ

Common Silicone Foam Dressing 2x2 questions

Answered from the same tracked data.