Side Sleeper Pillow for Neck and Shoulder Pain
MaybeThe products selling today average only 3.9★. But demand is soft, at -13.7% this quarter, so Side Sleeper Pillow for Neck and Shoulder Pain is a Maybe.
- Flapen Score
- 55 / 100Top 24% of 14,768 Health & Household niches · +6 vs the category median of 4955
- Market size
- $2.2M/yr1.2M searches / yr
- 90-day growth
- -13.7%search demand this quarter
- Competition
- 47%top-5 click share · 19 brands · 42 sellers
Flapen Score
Side Sleeper Pillow for Neck and Shoulder Pain against its category
The dotted line is the Health & Household average. Past it, Side Sleeper Pillow for Neck and Shoulder Pain is stronger. Inside it, weaker.
Market
The Side Sleeper Pillow for Neck and Shoulder Pain market on Amazon at a glance
Shoppers on Amazon United States searched for Side Sleeper Pillow for Neck and Shoulder Pain 1.2M times last year and spent an estimated $2.2M. The top 5 brands take 66% of clicks. Demand peaks in Oct. Flapen scores it 55 out of 100, a Maybe.
01 · Demand
An estimated 1.9% of those searches ended in a purchase.
Shoppers searched for this 1.2M times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 1.9% of those searches ended in a purchase. Searches in the last 90 days moved -13.7% against the 90 days before. Searches, conversion and average price together put the market at an estimated $2.2M a year.
- Searches, last 12 months
- 1.2M
- Growth, 90 days vs prior 90
- -13.7%
- Conversion, latest week
- 1.9%
- Market size, estimated
- $2.2Ma year
- Peak month
- October3.5× the quietest month
- Top search term
- medcline pillow system228K searches a year
02 · Price
A sale here is worth $95.75.
Listings sell for $95.75 on average, from $26.81 to $271.94. Amazon reports units sold in ranges. This niche sold 20K to 25K a year. The average listing sells 1,000 to 1,250 of them. At $95.75 that is $96K to $120K a year per listing.
- Average price
- $95.75inside the $15 to $100 sweet spot
- Price range
- $26.81–$271.94
- Amazon United States median price
- $24.38across 115,062 niches
- Units sold a year
- 20K–25K
- Units per listing a year
- 1,000–1,250
- Revenue per listing a year
- $96K–$120K
- Returns
- 4.9%of orders · Amazon United States median 2.1%
03 · Entry bar
The bar here is ads and reviews.
100% of listings pay for placement with sponsored ads. 78% ship with Prime. On an average day, 4.2% of listings are out of stock. The average listing ranks #173 within Bedroom Aids & Accessories. It carries 3,219 reviews at 3.94 stars, so a new listing needs social proof before a better product.
- Sponsored listings
- 100%
- Prime listings
- 78%
- Out of stock, average day
- 4.2%
- Average rank
- #173in Bedroom Aids & Accessories
- Average rating
- 3.94 starsAmazon United States average 4.42 stars
- Average reviews
- 3,219per listing
- Listings tracked
- 27
04 · Newcomers
9 of last year's 11 launches cleared the first-year sales bar.
11 products launched here in the last 12 months. 9 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 32 months on average, so a newcomer is not facing entrenched names.
- Launched, last 12 months
- 11
- Successful launches
- 9Amazon's first-year sales bar
- Average brand age
- 32 months
Products
Top Side Sleeper Pillow for Neck and Shoulder Pain products & what they sell for
Every tracked product: its share of the shelf, its reviews, and its price.
Sign in to see the products
The products selling in this niche are for signed-in readers. Every market figure above stays open to everyone.
Competition
Competition: brands, sellers & click share
The top 5 products take 47% of clicks. Leaders hold, but buyers still shop past them.
Brands
19 rising
Sellers
42
Top-5 brand share
66%
Top 20: 100%
Top-5 click share
47%
Top 20: 89%
Open market
30%
- Brand 141%
- Brand 28%
- Brand 36%
- Brand 45%
- Brand 55%
- Brand 64%
Demand
Side Sleeper Pillow for Neck and Shoulder Pain search demand
Weekly searches over the year, seasonality beneath. Pick a range.
Peak months: Oct · busiest ÷ quietest = 3.5×
Search terms
Top Side Sleeper Pillow for Neck and Shoulder Pain search terms shoppers use
The exact words shoppers type, with yearly volume, growth, and conversion.
- medcline pillow system228K/yr
- shoulder pillow169K/yr
- pillow with arm hole95K/yr
- medcline pillow63K/yr
- shoulder pillow for shoulder pain81K/yr
- side sleeper pillow with arm hole59K/yr
- shoulder pillow for side sleepers67K/yr
- medcline shoulder relief system56K/yr
- pillows for stomach sleepers45K/yr
- shoulder relief pillow51K/yr
Reviews and returns
What reviews say buyers love and hate about Side Sleeper Pillow for Neck and Shoulder Pain
We read the reviews and the return reasons for every product selling here.
“Not as Comfortable as id Hoped”
Every topic
Every topic buyers talk about, one row each.
Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.
16 topics
Keep looking
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Best Flapen score
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FAQ
Common Side Sleeper Pillow for Neck and Shoulder Pain questions
Answered from the same tracked data.