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Siaasoo Neck Massager

Fail

Demand is soft, at -60.6% this quarter, so Siaasoo Neck Massager is a Fail.

Flapen Score
42
42 / 100
Ranks 11,318 of 14,768 Health & Household niches · −7 vs the category median of 49
Market size
$260K/yr337K searches / yr
90-day growth
-60.6%search demand this quarter
Competition
77%top-5 click share · 11 brands · 21 sellers

Flapen Score

Siaasoo Neck Massager against its category

The dotted line is the Health & Household average. Past it, Siaasoo Neck Massager is stronger. Inside it, weaker.

42Fail
Big MarketTrendingHigh ConversionOpen MarketLow ReturnsPrice rangeAvg priceNo Dominant BrandLow Review BarrierQuality Gap
This niche Category average

Market

The Siaasoo Neck Massager market on Amazon at a glance

Shoppers on Amazon United States searched for Siaasoo Neck Massager 337K times last year and spent an estimated $260K. The top 5 brands take 77% of clicks. Flapen scores it 42 out of 100, a Fail.

01 · Demand

An estimated 1.2% of those searches ended in a purchase.

Shoppers searched for this 337K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 1.2% of those searches ended in a purchase. Searches in the last 90 days moved -60.6% against the 90 days before. Searches, conversion and average price together put the market at an estimated $260K a year.

Searches, last 12 months
337K
Growth, 90 days vs prior 90
-60.6%
Conversion, latest week
1.2%
Market size, estimated
$260Ka year
Top search term
siaasoo neck massager127K searches a year

02 · Price

A sale here is worth $63.22.

Listings sell for $63.22 on average, from $43.47 to $89.33. Amazon reports units sold in ranges. This niche sold 3K to 4K a year. The average listing sells 100 to 250 of them. At $63.22 that is $6K to $16K a year per listing.

Average price
$63.22inside the $15 to $100 sweet spot
Price range
$43.47–$89.33
Amazon United States median price
$24.38across 115,062 niches
Units sold a year
3K–4K
Units per listing a year
100–250
Revenue per listing a year
$6K–$16K
Returns
7.2%of orders · Amazon United States median 2.1%

03 · Entry bar

The bar here is low.

82% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 25.0% of listings are out of stock. The average listing ranks #16,127 within Electric Massagers. It carries 35 reviews at 3.72 stars, so a new listing needs social proof before a better product.

Sponsored listings
82%
Prime listings
100%
Out of stock, average day
25.0%
Average rank
#16,127in Electric Massagers
Average rating
3.72 starsAmazon United States average 4.42 stars
Average reviews
35per listing
Listings tracked
11

04 · Newcomers

6 of last year's 11 launches cleared the first-year sales bar.

11 products launched here in the last 12 months. 6 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 12 months on average, so a newcomer is not facing entrenched names.

Launched, last 12 months
11
Successful launches
6Amazon's first-year sales bar
Average brand age
12 months

Products

Top Siaasoo Neck Massager products & what they sell for

Every tracked product: its share of the shelf, its reviews, and its price.

Sign in to see the products

The products selling in this niche are for signed-in readers. Every market figure above stays open to everyone.

Competition

Competition: brands, sellers & click share

The top 5 products take 77% of clicks. A locked shelf that new listings rarely crack.

Brands

11

Sellers

21

Top-5 brand share

77%

Top 20: 100%

Top-5 click share

77%

Top 20: 100%

Open market

18%

  • Brand 148%
  • Brand 29%
  • Brand 38%
  • Brand 47%
  • Brand 56%
  • Brand 65%

Demand

Siaasoo Neck Massager search demand

Weekly searches over the year, seasonality beneath. Pick a range.

20K15KSpike '25OctNovDecJanFebMarAprMayJunJul

Peak months: Sep, Oct, Nov, Dec · busiest ÷ quietest = 78.9× · 11 of 12 months tracked

Search terms

Top Siaasoo Neck Massager search terms shoppers use

The exact words shoppers type, with yearly volume, growth, and conversion.

  • siaasoo neck massager127K/yr
  • siasoo neck massager49K/yr
  • siaasoo massager39K/yr
  • siaasoo39K/yr
  • siasoo14K/yr
  • siaasoo neck massager with hands7K/yr
  • siasoo massager7K/yr
  • slaasoo neck massager15K/yr
  • slaasoo massager4K/yr
  • slasoo massager2K/yr

Reviews and returns

What reviews say buyers love and hate about Siaasoo Neck Massager

We read the reviews and the return reasons for every product selling here.

27%of positive reviews mention “Massage Quality”
11%of negative reviews mention “Pain Relief-Overall”
7.2%of orders come back
“Very painful”
A buyer, on “Pain Relief-Overall”11% of negative reviews mention the same topic

Every topic

Every topic buyers talk about, one row each.

Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.

19 topics

NegativePositive

FAQ

Common Siaasoo Neck Massager questions

Answered from the same tracked data.