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Shower Steamers for Colds and Flu

Maybe

An estimated 0.0% of orders come back. But the top 5 brands take 100% of clicks, so Shower Steamers for Colds and Flu is a Maybe.

Flapen Score
51
51 / 100
Top 40% of 14,768 Health & Household niches · +2 vs the category median of 49
Market size
$3.2M/yr1.1M searches / yr
90-day growth
-39.3%search demand this quarter
Competition
64%top-5 click share · 2 brands · 81 sellers

Flapen Score

Shower Steamers for Colds and Flu against its category

The dotted line is the Health & Household average. Past it, Shower Steamers for Colds and Flu is stronger. Inside it, weaker.

51Maybe
Big MarketTrendingHigh ConversionOpen MarketLow ReturnsPrice rangeAvg priceNo Dominant BrandLow Review BarrierQuality Gap
This niche Category average

Market

The Shower Steamers for Colds and Flu market on Amazon at a glance

Shoppers on Amazon United States searched for Shower Steamers for Colds and Flu 1.1M times last year and spent an estimated $3.2M. All 2 brands take every click. Demand peaks in Jan–Feb–Mar–Dec. Flapen scores it 51 out of 100, a Maybe.

01 · Demand

An estimated 18.8% of those searches ended in a purchase.

Shoppers searched for this 1.1M times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 18.8% of those searches ended in a purchase. Searches in the last 90 days moved -39.3% against the 90 days before. Searches, conversion and average price together put the market at an estimated $3.2M a year.

Searches, last 12 months
1.1M
Growth, 90 days vs prior 90
-39.3%
Conversion, latest week
18.8%
Market size, estimated
$3.2Ma year
Peak month
February4.3× the quietest month
Top search term
mucinex sinus max432K searches a year

02 · Price

A sale here is worth $15.16.

Listings sell for $15.16 on average, from $8.42 to $29.62. Amazon reports units sold in ranges. This niche sold 200K to 250K a year. The average listing sells 8,000 to 10,000 of them. At $15.16 that is $121K to $152K a year per listing.

Average price
$15.16inside the $15 to $100 sweet spot
Price range
$8.42–$29.62
Amazon United States median price
$24.38across 115,062 niches
Units sold a year
200K–250K
Units per listing a year
8,000–10,000
Revenue per listing a year
$121K–$152K
Returns
0.0%of orders · Amazon United States median 2.1%

03 · Entry bar

The bar here is reviews.

59% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 2.9% of listings are out of stock. The average listing ranks #246 within Allergy, Sinus & Asthma. It carries 5,855 reviews at 4.65 stars, so a new listing needs social proof before a better product.

Sponsored listings
59%
Prime listings
100%
Out of stock, average day
2.9%
Average rank
#246in Allergy, Sinus & Asthma
Average rating
4.65 starsAmazon United States average 4.42 stars
Average reviews
5,855per listing
Listings tracked
17

04 · Newcomers

Brands here are established.

The brands on the shelf have sold for 84 months on average, so the names here are established.

Launched, last 12 months
0
Successful launches
0Amazon's first-year sales bar
Average brand age
84 months

Products

Top Shower Steamers for Colds and Flu products & what they sell for

Every tracked product: its share of the shelf, its reviews, and its price.

Sign in to see the products

The products selling in this niche are for signed-in readers. Every market figure above stays open to everyone.

Competition

Competition: brands, sellers & click share

The top 5 products take 64% of clicks. Leaders hold, but buyers still shop past them.

Brands

2 flat

Sellers

81

Top-5 brand share

100%

Top 20: 100%

Top-5 click share

64%

Top 20: 100%

Open market

0%

  • Brand 154%
  • Brand 246%

Demand

Shower Steamers for Colds and Flu search demand

Weekly searches over the year, seasonality beneath. Pick a range.

25K15KSpike '24Holiday '24Spike '25Black Friday '25Holiday '25Spike '26SepDecMarJunAugNovMarMay

Peak months: Jan, Feb, Mar, Dec · busiest ÷ quietest = 4.3×

Search terms

Top Shower Steamers for Colds and Flu search terms shoppers use

The exact words shoppers type, with yearly volume, growth, and conversion.

  • mucinex sinus max432K/yr
  • sinex severe nasal spray120K/yr
  • vicks nasal spray101K/yr
  • sinex94K/yr
  • mucinex nasal spray49K/yr
  • mucinex sinus63K/yr
  • vicks sinex36K/yr
  • stuffy nose25K/yr
  • sinex nasal spray39K/yr
  • vicks sinex severe nasal spray26K/yr

Reviews and returns

What reviews say buyers love and hate about Shower Steamers for Colds and Flu

We read the reviews and the return reasons for every product selling here.

22%of positive reviews mention “Sinus Relief”
32%of negative reviews mention “Ease Of Use”
<0.1%of orders come back, a rate Amazon rounds to zero
“Difficult to Open”
A buyer, on “Ease Of Use”32% of negative reviews mention the same topic

Every topic

Every topic buyers talk about, one row each.

Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.

16 topics

NegativePositive

FAQ

Common Shower Steamers for Colds and Flu questions

Answered from the same tracked data.