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Shoulder Pain Relief

Maybe

The top 5 brands take only 38% of clicks. But demand is soft, at -31.5% this quarter, so Shoulder Pain Relief is a Maybe.

Flapen Score
55
55 / 100
Top 24% of 14,768 Health & Household niches · +6 vs the category median of 49
Market size
$98K/yr91K searches / yr
90-day growth
-31.5%search demand this quarter
Competition
36%top-5 click share · 44 brands · 648 sellers

Flapen Score

Shoulder Pain Relief against its category

The dotted line is the Health & Household average. Past it, Shoulder Pain Relief is stronger. Inside it, weaker.

55Maybe
Big MarketTrendingHigh ConversionOpen MarketLow ReturnsPrice rangeAvg priceNo Dominant BrandLow Review BarrierQuality Gap
This niche Category average

Market

The Shoulder Pain Relief market on Amazon at a glance

Shoppers on Amazon United States searched for Shoulder Pain Relief 91K times last year and spent an estimated $98K. The top 5 brands take 38% of clicks. Demand peaks in Dec. Flapen scores it 55 out of 100, a Maybe.

01 · Demand

An estimated 2.9% of those searches ended in a purchase.

Shoppers searched for this 91K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 2.9% of those searches ended in a purchase. Searches in the last 90 days moved -31.5% against the 90 days before. Searches, conversion and average price together put the market at an estimated $98K a year.

Searches, last 12 months
91K
Growth, 90 days vs prior 90
-31.5%
Conversion, latest week
2.9%
Market size, estimated
$98Ka year
Peak month
December3.2× the quietest month
Top search term
frozen shoulder relief53K searches a year

02 · Price

A sale here is worth $37.15.

Listings sell for $37.15 on average, from $7.29 to $172.73. Amazon reports units sold in ranges. This niche sold 3K to 3K a year. The average listing sells 0 to 100 of them. At $37.15 that is $0 to $4K a year per listing.

Average price
$37.15inside the $15 to $100 sweet spot
Price range
$7.29–$172.73
Amazon United States median price
$24.38across 115,062 niches
Units sold a year
3K–3K
Units per listing a year
0–100
Revenue per listing a year
$0–$4K
Returns
1.7%of orders · Amazon United States median 2.1%

03 · Entry bar

The bar here is ads and reviews.

100% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 3.1% of listings are out of stock. The average listing ranks #160 within Hot & Cold Therapies. It carries 8,009 reviews at 4.24 stars, so a new listing needs social proof before a better product.

Sponsored listings
100%
Prime listings
100%
Out of stock, average day
3.1%
Average rank
#160in Hot & Cold Therapies
Average rating
4.24 starsAmazon United States average 4.42 stars
Average reviews
8,009per listing
Listings tracked
49

04 · Newcomers

7 of last year's 11 launches cleared the first-year sales bar.

11 products launched here in the last 12 months. 7 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 41 months on average, so the names here are settling in.

Launched, last 12 months
11
Successful launches
7Amazon's first-year sales bar
Average brand age
41 months

Products

Top Shoulder Pain Relief products & what they sell for

Every tracked product: its share of the shelf, its reviews, and its price.

Sign in to see the products

The products selling in this niche are for signed-in readers. Every market figure above stays open to everyone.

Competition

Competition: brands, sellers & click share

The top 5 products take only 36% of clicks. An open shelf where new products get seen.

Brands

44 falling

Sellers

648

Top-5 brand share

38%

Top 20: 79%

Top-5 click share

36%

Top 20: 75%

Open market

57%

  • Brand 110%
  • Brand 29%
  • Brand 37%
  • Brand 46%
  • Brand 56%
  • Brand 65%

Demand

Shoulder Pain Relief search demand

Weekly searches over the year, seasonality beneath. Pick a range.

15K10KHoliday '24Black Friday '25SepDecMarJunAugNovMarMay

Peak months: Dec · busiest ÷ quietest = 3.2×

Search terms

Top Shoulder Pain Relief search terms shoppers use

The exact words shoppers type, with yearly volume, growth, and conversion.

  • frozen shoulder relief53K/yr
  • frozen shoulder29K/yr
  • frozen shoulder pain relief8K/yr
  • frozen shoulder treatment2K/yr

Reviews and returns

What reviews say buyers love and hate about Shoulder Pain Relief

We read the reviews and the return reasons for every product selling here.

11%of positive reviews mention “Efficiency”
9%of negative reviews mention “Pain Relief-Overall”
1.7%of orders come back
“No relief”
A buyer, on “Pain Relief-Overall”9% of negative reviews mention the same topic

Every topic

Every topic buyers talk about, one row each.

Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.

18 topics

NegativePositive

FAQ

Common Shoulder Pain Relief questions

Answered from the same tracked data.