Is short straws profitable to sell on Amazon United States?

The niche generates $75K/yr across 43 tracked products. 1 of 7 products launched in the last 360 days are still selling. 90-day search growth is +33.4%. Flapen's verdict: Worth a look (56/100).

How competitive is the short straws niche?

22 brands and 67 sellers compete. The top 5 products take 37% of clicks and top 5 brands hold 57% of demand.

What do buyers complain about in short straws?

Top complaints mined from reviews: Size-Overall, Quality-Overall, Leak-Proof. The return rate is 0.6%.

When does demand for short straws peak?

Demand peaks in Sep; the busiest month runs 1.8× the quietest.

What does it cost to enter the short straws niche?

Listings span $1.88–$19.49; the average listing price is $9.54 (sweet spot $15–$100). The average incumbent carries 1,141 reviews — the moat a new listing must climb.

short straws

Worth a look

Shows low returns (0.6%), but a failed launch gate (market size, growth, or returns) keeps it on the watch list.

Returns

Incredible0.6%

return rate — above 5% kills the launch gate

Conversion

Great8.0%

search→purchase rate — share of searches ending in a sale

Competition

Great37%

top-5 click share — an open shelf

Brand share

Great57%

top-5 brand share — no brand owns this niche

Review moat

Good1,141.14

avg incumbent reviews — the moat a new listing must climb

Growth

Good+33.4%

90-day search growth — must beat 0% to launch

Avg price

Okay$9.54

avg listing price — sweet spot $15–$100

Price range

Okay$1.88–$19.49

cheapest to priciest tracked listing — scored on the share inside $15–$100

Quality gap

Bad4.7★

avg incumbent rating — lower means beatable quality

Market size

Bad$75K

$75K/yr · 99K searches

Signals No Dominant Brand Low Review Barrier

According to Flapen's Amazon United States niche tracking, short straws is a $75K/yr Amazon United States market (99K searches/yr). The top 5 brands hold 57% of demand. Demand peaks in Sep. Verdict: Worth a look — 56/100.

Data updated Jul 13, 2026 · scored weekly · How we score niches

short straws market data

Units sold / yr: 8K–10K; avg 100–250/product
Revenue / yr: $76K–$95K; units × avg price
Conversion rate: 8.0%
Avg BSR: #204
Page quality: 0%
Prime: 100%
Sponsored: 88%
Out of stock: 0.2%
Avg brand age: 43 months
Avg seller age: 173 days

Competition & brand share

Clicks spread well past the top 5 (37% combined) — an open shelf where new products get seen.

Brands

22 falling

Sellers

Top-5 brand share

57%

Top 20: 100%

Top-5 click share

37%

Top 20: 80%

Open market

37%

MYJIE16%
YINCL15%
SHAUMN12%
SynHHergyx8%
Generic6%
Dakoufish6%

Demand & seasonality

Weekly Amazon search volume, last 104 weeks — +33.4% search growth over the last 90 days.

Peak months: Sep · busiest ÷ quietest = 1.8×

Open Trend

Top short straws search terms

short straws46K/yr +31.4%6.4% conv.
short straws for cocktails9K/yr +107.0%7.9% conv.
short cocktail straws8K/yr +52.4%6.9% conv.
short plastic straws8K/yr -6.9%5.6% conv.
6 inch straws6K/yr +42.6%3.0% conv.
5 inch straws7K/yr +31.9%6.2% conv.
short straw7K/yr +11.2%4.3% conv.
straws short4K/yr +24.8%9.4% conv.
short straws disposable3K/yr +27.7%8.2% conv.

All search terms

Top short straws products on Amazon

Each bubble is one product — market share against review moat; bubble size tracks estimated sales, color grades how beatable the incumbent looks.

Beatable (≤4.3★) Contested Strong incumbent (>4.7★)

All 24 tracked products in this niche — three views at once, no toggling.

Top sellers

by 90-day click share

[100 Pcs] Colorful Disposable Cocktail Short Straws - 5.12 Long 0.24 Diameter Plant-Based Drinking Straws for Whiskey Bar Club Coffee Soda Party Cold Drinks

MYJIE$6.284.6★141 rev

5 Inch Short Biodegradable Cocktail Straws 200 pcs Compostable Cocktail Stirrers Straws Made from 100% Sugarcane Fiber A Plasticless Sturdy Drinking Straws for Hot and Cold Drinks Not Foggy

SHAUMN$9.794.7★532 rev

100 Pcs Black Cocktail Straws 5.12 Inch Short Disposable Plastic Drink Straws Small Short Drinking Straw for Whiskey Bar Club Cocktail Cold Drinks Cups Travel Mugs Crafts Home Bars Use

SynHHergyx$5.514.8★31 rev

[500 Pcs] 5 Inch Plastic Drinking Straws - 0.24 Diameter Disposable Straw for Coffee and Cocktail Colorful Short Straws for Bar Club Kitchen

YINCL$13.474.7★127 rev

Dakoufish 6 Inch Reusable Clear Plastic Swirl Drinking Straws for Short Mini 6 oz-8 oz Mason Jar Tumblers Set of 12 Pcs Replacement Straws with Cleaning Brush (6inch 12color)

Dakoufish$6.864.6★771 rev

Newest

by launch date

100 Pcs Black Cocktail Straws 5.12 Inch Short Disposable Plastic Drink Straws Small Short Drinking Straw for Whiskey Bar Club Cocktail Cold Drinks Cups Travel Mugs Crafts Home Bars Use

SynHHergyx$5.5131 rev

7mo ago

ALINK 500 Pcs 5 Inch Plastic Clear Cocktail Straws 0.24 Diameter Disposable Small Short Straws for Bar Margarita Coffee Martini Whiskey Milk Club Kitchen and Party

ALINK$9.9711 rev

10mo ago

ALINK 500 PCS 5 Inch Plastic Cocktail Straws 0.24 Diameter Colored Short Straws Disposable Small Straws for Bar Coffee Martini Whiskey Milk Club Kitchen and Party

ALINK$9.8911 rev

10mo ago

[300 Pcs] 5 Inch Colorful Cocktail Straws - 0.24 Wide Disposable Plastic Drinking Straws Short Straws for Bar Club Cafe Party and Daily Use

XINYANSEND$9.6535 rev

11mo ago

[500 Pcs] 5 Inch Pink Cocktail Straws - 0.24 Diameter Disposable Plastic Drinking Straw for Coffee and Cocktail Cute Short Straws for Bar Cafe Club Party

YINCL$13.7146 rev

1y ago

What buyers say about short straws

What buyers praise and complain about, mined from review topics.

What buyers love

Value For Money17%

“Excellent value”

Quality-Overall16%

“Excellent product”

Size-Overall12%

“Great size”

Advertised Vs Actual Product10%

“Just as advertised”

Durability6%

“Durable, easy to clean”

Color5%

“Color is good”

Strength4%

“Not flimsy”

Ease Of Use3%

“came in handy”

Ease Of Cleaning3%

“Easy to clean with the brushes”

Thickness3%

“Also the straw itself has a nice strurdy thickness”

What buyers complain about

Size-Overall30%

“These are really short”

Quality-Overall10%

“Poor Quality Control”

Leak-Proof5%

“They are leakproff”

Thickness4%

“The glass is thicker”

Value For Money3%

“Cheap”

Material Quality3%

“Dont say what the material is on the package”

Advertised Vs Actual Product3%

“Misleading product description”

Strength3%

“They are also quite flimsy”

Flexibility3%

“The bendy option doesn't work right either”

Dishwasher Safe2%

“These do not hold up well to the dishwasher, most of the colors curl up and get deformed”

Top return reasons

Size-Overall72%

Advertised Vs Actual Product7%

Value For Money5%

Thin3%

Quality-Overall2%

Strength2%

Material Quality2%

Thickness1%

Color1%

Product Condition1%

Common questions

Is short straws profitable to sell on Amazon United States?: The niche generates $75K/yr across 43 tracked products. 1 of 7 products launched in the last 360 days are still selling. 90-day search growth is +33.4%. Flapen's verdict: Worth a look (56/100).
How competitive is the short straws niche?: 22 brands and 67 sellers compete. The top 5 products take 37% of clicks and top 5 brands hold 57% of demand.
What do buyers complain about in short straws?: Top complaints mined from reviews: Size-Overall, Quality-Overall, Leak-Proof. The return rate is 0.6%.
When does demand for short straws peak?: Demand peaks in Sep; the busiest month runs 1.8× the quietest.
What does it cost to enter the short straws niche?: Listings span $1.88–$19.49; the average listing price is $9.54 (sweet spot $15–$100). The average incumbent carries 1,141 reviews — the moat a new listing must climb.