Shoe Deodorizer Insert

Shoppers searched for this 156K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 10.9% of those searches ended in a purchase. Searches in the last 90 days moved -9.4% against the 90 days before. Searches, conversion and average price together put the market at an estimated $199K a year.

Searches, last 12 months

156K

Growth, 90 days vs prior 90

-9.4%

Conversion, latest week

10.9%

Market size, estimated

$199Ka year

Peak month

December1.4× the quietest month

Top search term

shoe deodorizer insert43K searches a year

Listings sell for $11.76 on average, from $4.78 to $23.27. Amazon reports units sold in ranges. This niche sold 15K to 20K a year. The average listing sells 1,250 to 1,500 of them. At $11.76 that is $15K to $18K a year per listing.

Average price

$11.76under the $15 to $100 sweet spot

Price range

$4.78–$23.27

Amazon United States median price

$24.38across 115,062 niches

Units sold a year

15K–20K

Units per listing a year

1,250–1,500

Revenue per listing a year

$15K–$18K

Returns

0.3%of orders · Amazon United States median 2.1%

93% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 0.0% of listings are out of stock. The average listing ranks #50 within Air Fresheners. It carries 7,877 reviews at 4.41 stars, so a new listing needs social proof before a better product.

Sponsored listings

93%

Prime listings

100%

Out of stock, average day

0.0%

Average rank

#50in Air Fresheners

Average rating

4.41 starsAmazon United States average 4.42 stars

Average reviews

7,877per listing

Listings tracked

14

4 products launched here in the last 12 months. 3 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 53 months on average, so the names here are settling in.

Launched, last 12 months

4

Successful launches

3Amazon's first-year sales bar

Average brand age

53 months