Shiseido Collagen
FailThe top 5 brands take 100% of clicks, so Shiseido Collagen is a Fail.
- Flapen Score
- 44 / 100Ranks 10,233 of 14,768 Health & Household niches · −5 vs the category median of 4944
- Market size
- $34K/yr34K searches / yr
- 90-day growth
- -12.9%search demand this quarter
- Competition
- 69%top-5 click share · 5 brands · 16 sellers
Flapen Score
Shiseido Collagen against its category
The dotted line is the Health & Household average. Past it, Shiseido Collagen is stronger. Inside it, weaker.
Market
The Shiseido Collagen market on Amazon at a glance
Shoppers on Amazon United States searched for Shiseido Collagen 34K times last year and spent an estimated $34K. All 5 brands take every click. Demand peaks in Sep–Oct–Nov. Flapen scores it 44 out of 100, a Fail.
01 · Demand
An estimated 4.1% of those searches ended in a purchase.
Shoppers searched for this 34K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 4.1% of those searches ended in a purchase. Searches in the last 90 days moved -12.9% against the 90 days before. Searches, conversion and average price together put the market at an estimated $34K a year.
- Searches, last 12 months
- 34K
- Growth, 90 days vs prior 90
- -12.9%
- Conversion, latest week
- 4.1%
- Market size, estimated
- $34Ka year
- Peak month
- October2.1× the quietest month
- Top search term
- beauty milk18K searches a year
02 · Price
A sale here is worth $24.07.
Listings sell for $24.07 on average, from $18.91 to $39.02. Amazon reports units sold in ranges. This niche sold 1K to 2K a year. The average listing sells 100 to 250 of them. At $24.07 that is $2K to $6K a year per listing.
- Average price
- $24.07inside the $15 to $100 sweet spot
- Price range
- $18.91–$39.02
- Amazon United States median price
- $24.38across 115,062 niches
- Units sold a year
- 1K–2K
- Units per listing a year
- 100–250
- Revenue per listing a year
- $2K–$6K
- Returns
- 0.1%of orders · Amazon United States median 2.1%
03 · Entry bar
The bar here is low.
8% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 1.8% of listings are out of stock. The average listing ranks #1,108 within Collagen. It carries 59 reviews at 4.38 stars, so a new listing needs social proof before a better product.
- Sponsored listings
- 8%
- Prime listings
- 100%
- Out of stock, average day
- 1.8%
- Average rank
- #1,108in Collagen
- Average rating
- 4.38 starsAmazon United States average 4.42 stars
- Average reviews
- 59per listing
- Listings tracked
- 13
04 · Newcomers
Brands here are settling in.
The brands on the shelf have sold for 46 months on average, so the names here are settling in.
- Launched, last 12 months
- 0
- Successful launches
- 0Amazon's first-year sales bar
- Average brand age
- 46 months
Products
Top Shiseido Collagen products & what they sell for
Every tracked product: its share of the shelf, its reviews, and its price.
Sign in to see the products
The products selling in this niche are for signed-in readers. Every market figure above stays open to everyone.
Competition
Competition: brands, sellers & click share
The top 5 products take 69% of clicks. Leaders hold, but buyers still shop past them.
Brands
5 flat
Sellers
16
Top-5 brand share
100%
Top 20: 100%
Top-5 click share
69%
Top 20: 100%
Open market
0%
- Brand 169%
- Brand 214%
- Brand 311%
- Brand 44%
- Brand 52%
Demand
Shiseido Collagen search demand
Weekly searches over the year, seasonality beneath. Pick a range.
Peak months: Sep, Oct, Nov · busiest ÷ quietest = 2.1×
Search terms
Top Shiseido Collagen search terms shoppers use
The exact words shoppers type, with yearly volume, growth, and conversion.
- beauty milk18K/yr
- dear face7K/yr
- beauty milk japanese collagen6K/yr
- dear face beauty milk3K/yr
Reviews and returns
What reviews say buyers love and hate about Shiseido Collagen
We read the reviews and the return reasons for every product selling here.
“Tastes gross”
Every topic
Every topic buyers talk about, one row each.
Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.
16 topics
Keep looking
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Best Flapen score
The highest-scoring niches we track right now, across every category.
FAQ
Common Shiseido Collagen questions
Answered from the same tracked data.









