shirt boxes
Worth a lookShows sweet-spot pricing room ($5.72–$54.37), but a failed launch gate (market size, growth, or returns) keeps it on the watch list.
Price range
Great$5.72–$54.37cheapest to priciest tracked listing — scored on the share inside $15–$100
Competition
Great39%top-5 click share — an open shelf
Avg price
Great$14.98avg listing price — sweet spot $15–$100
Returns
Good2.0%return rate — above 5% kills the launch gate
Conversion
Good6.7%search→purchase rate — share of searches ending in a sale
Brand share
Good67%top-5 brand share — brands hold most of the demand
Market size
Good$390K$390K/yr · 390K searches
Quality gap
Okay4.6★avg incumbent rating — lower means beatable quality
Review moat
Bad8,797.92avg incumbent reviews — the moat a new listing must climb
Growth
Bad-9.2%90-day search growth — must beat 0% to launch
According to Flapen's Amazon United States niche tracking, shirt boxes is a $390K/yr Amazon United States market (390K searches/yr). The top 5 brands hold 67% of demand. Demand peaks in Nov–Dec. Verdict: Worth a look — 56/100.
Data updated Jul 15, 2026 · scored weekly · How we score niches
shirt boxes market data
- Units sold / yr
- 30K–40K
- avg 1,000–1,250/product
- Revenue / yr
- $449K–$599K
- units × avg price
- Conversion rate
- 6.7%
- Avg BSR
- #208
- Page quality
- 0%
- Prime
- 100%
- Sponsored
- 92%
- Out of stock
- 6.6%
- Avg brand age
- 39 months
- Avg seller age
- 172 days
Competition & brand share
Clicks spread well past the top 5 (39% combined) — an open shelf where new products get seen.Brands
32 rising
Sellers
48
Top-5 brand share
67%
Top 20: 93%
Top-5 click share
39%
Top 20: 74%
Open market
27%
- Hallmark18%
- American Greetings17%
- SUNCOLOR16%
- UnicoPak8%
- MUMULULU7%
- PSHVYM6%
Demand & seasonality
Weekly Amazon search volume, last 104 weeks — -9.2% search growth over the last 90 days.Peak months: Nov, Dec · busiest ÷ quietest = 30.6×
Top shirt boxes search terms
- shirt boxes107K/yr
- shirt boxes for presents112K/yr
- small cardboard gift boxes14K/yr
- clothing box10K/yr
- kraft gift boxes15K/yr
- clothes boxes18K/yr
- clothing boxes19K/yr
- assorted gift boxes20K/yr
- small white gift boxes6K/yr
- small white boxes for gifts5K/yr
Top shirt boxes products on Amazon
Each bubble is one product — market share against review moat; bubble size tracks estimated sales, color grades how beatable the incumbent looks.
All 24 tracked products in this niche — three views at once, no toggling.
Top sellers
by 90-day click share
American Greetings White Shirt Boxes with Lids for Birthdays Holidays and All Occasions (6 Boxes 14.75 x 9.5)
American Greetings$9.994.6★3,748 rev
Hallmark White Gift Boxes Assorted Sizes (12 Boxes with Lids: 4 Small 11 4 Medium 14 4 Large 16) for Valentines Day Birthdays Mothers Day Baby Showers and More
Hallmark$12.564.4★637 rev
UnicoPak 12 Pack Medium White Cardboard Gift Boxes with Lids for Presents Gift Boxes for Clothes Shirt Boxes 14.25x9.5x2 Inches
UnicoPak$14.984.8★82 rev
SUNCOLOR 6 Pack 14 Medium White Gift Boxes With Lids For Clothes Presents
SUNCOLOR$9.164.6★273 rev
SUNCOLOR 5 Pack White Gift Boxes with Lids Assorted Sizes(3 Boxes 14 2 Boxes 16) Strong Cardboard Shirt Boxes for Christmas Birthdays Weddings & Presents
SUNCOLOR$8.074.5★296 rev
Newest
by launch date
MUMULULU 14PCS Black Gift Box 11x7.48x1.57 Inch Clothes Shirt Boxes with Lid for Packing Shirts Baby Clothing Gifts Storage and Gift Wrapping for Men Birthday Wedding Fathers Day Christmas
MUMULULU$12.6463 rev
UnicoPak 12 Pack Medium White Cardboard Gift Boxes with Lids for Presents Gift Boxes for Clothes Shirt Boxes 14.25x9.5x2 Inches
UnicoPak$14.9882 rev
Bobobag 13 Pack White Gift Boxes with Lids for Presents Assorted size Gift Boxes for Christmas ( 3 Extra large 17 3 Large 14.25 3 Medium 11 4 Small 4 Red Ribbon ) 4 inch Deep Box for Wrapping Robe Scarf Mug.
Bobobag$15.56173 rev
Ocmoiy 16 Pack White Gift Boxes with Lids Assorted Sizes (6 Small 11 6 Medium 14 4 Large 17) Gift Boxes for Presents Extra Deep Auto Pop-Up Christmas Box for Wrapping Clothes Robe Shirt Sweater
Ocmoiy$16.8437 rev
MUMULULU 14 PCS White Gift Boxes with Lids Sizes 11 x 7.48 for Birthdays Graduations Christmas Weddings Baby Showers and More
MUMULULU$12.6263 rev
Trending
90-day click momentumMUMULULU 14PCS Black Gift Box 11x7.48x1.57 Inch Clothes Shirt Boxes with Lid for Packing Shirts Baby Clothing Gifts Storage and Gift Wrapping for Men Birthday Wedding Fathers Day Christmas
MUMULULU$12.644.2★
Lifewit 6 Pack Clothes Storage Bins with Lids Foldable Blanket Storage Bags with Zippers Clear Window and Reinforced Handles Closet and Organization for Clothing Sweater Comforter Bedding
Lifewit$16.014.5★
MUMULULU 8 PCS White Gift Boxes with Lids Sizes 11 x 7.48 for Birthdays Graduations Christmas Weddings Baby Showers and More
MUMULULU$9.854.3★
Hallmark White Gift Boxes Assorted Sizes (12 Boxes with Lids: 4 Small 11 4 Medium 14 4 Large 16) for Valentines Day Birthdays Mothers Day Baby Showers and More
Hallmark$12.564.4★
Homsorout Storage Bins with Lids - Fabric Storage Boxe with Window Collapsible Closet Organizers with Handles 3 Pack Decorative Bin Home Cubes Baskets for Clothes Hat Books Dark Grey
Homsorout$18.284.6★
What buyers say about shirt boxes
What buyers praise and complain about, mined from review topics.What buyers love
“Easy Storage”
“Quality is strong”
“Nice and strong”
“Perfect Fit”
“Fair price”
“Easy to handle”
“Durable material”
“As Advertised”
“Easy to carry”
“Great for storing and organizing”
What buyers complain about
“Feels flimsy”
“Not the Right Fit”
“Average quality”
“The material is so thin”
“Does not last”
“Its a thick plastic”
“False advertising”
“cost a little more”
“strong plastic smell”
“They do not hold a square shape on their own”
Top return reasons
Common questions
- Is shirt boxes profitable to sell on Amazon United States?
- The niche generates $390K/yr across 53 tracked products. 2 of 5 products launched in the last 360 days are still selling. 90-day search growth is -9.2%. Flapen's verdict: Worth a look (56/100).
- How competitive is the shirt boxes niche?
- 32 brands and 48 sellers compete. The top 5 products take 39% of clicks and top 5 brands hold 67% of demand.
- What do buyers complain about in shirt boxes?
- Top complaints mined from reviews: Strength, Size-Overall, Quality-Overall. The return rate is 2.0%.
- When does demand for shirt boxes peak?
- Demand peaks in Nov–Dec; the busiest month runs 30.6× the quietest.
- What does it cost to enter the shirt boxes niche?
- Listings span $5.72–$54.37; the average listing price is $14.98 (sweet spot $15–$100). The average incumbent carries 8,798 reviews — the moat a new listing must climb.