Skip to content

Shin Splint Insoles

Fail

The top 5 brands take 97% of clicks, so Shin Splint Insoles is a Fail.

Flapen Score
47
47 / 100
Ranks 8,381 of 14,768 Health & Household niches · −2 vs the category median of 49
Market size
$91K/yr121K searches / yr
90-day growth
+1.8%search demand this quarter
Competition
48%top-5 click share · 7 brands · 85 sellers

Flapen Score

Shin Splint Insoles against its category

The dotted line is the Health & Household average. Past it, Shin Splint Insoles is stronger. Inside it, weaker.

47Fail
Big MarketTrendingHigh ConversionOpen MarketLow ReturnsPrice rangeAvg priceNo Dominant BrandLow Review BarrierQuality Gap
This niche Category average

Market

The Shin Splint Insoles market on Amazon at a glance

Shoppers on Amazon United States searched for Shin Splint Insoles 121K times last year and spent an estimated $91K. The top 5 brands take 97% of clicks. Flapen scores it 47 out of 100, a Fail.

01 · Demand

An estimated 4.1% of those searches ended in a purchase.

Shoppers searched for this 121K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 4.1% of those searches ended in a purchase. Searches in the last 90 days moved +1.8% against the 90 days before. Searches, conversion and average price together put the market at an estimated $91K a year.

Searches, last 12 months
121K
Growth, 90 days vs prior 90
+1.8%
Conversion, latest week
4.1%
Market size, estimated
$91Ka year
Peak month
November1.4× the quietest month
Top search term
hoka insoles replacement19K searches a year

02 · Price

A sale here is worth $18.28.

Listings sell for $18.28 on average, from $9.10 to $36.36. Amazon reports units sold in ranges. This niche sold 5K to 6K a year. The average listing sells 100 to 250 of them. At $18.28 that is $2K to $5K a year per listing.

Average price
$18.28inside the $15 to $100 sweet spot
Price range
$9.10–$36.36
Amazon United States median price
$24.38across 115,062 niches
Units sold a year
5K–6K
Units per listing a year
100–250
Revenue per listing a year
$2K–$5K
Returns
1.4%of orders · Amazon United States median 2.1%

03 · Entry bar

The bar here is ads and reviews.

97% of listings pay for placement with sponsored ads. 97% ship with Prime. On an average day, 0.0% of listings are out of stock. The average listing ranks #9,372 within Foot Health. It carries 4,373 reviews at 4.41 stars, so a new listing needs social proof before a better product.

Sponsored listings
97%
Prime listings
97%
Out of stock, average day
0.0%
Average rank
#9,372in Foot Health
Average rating
4.41 starsAmazon United States average 4.42 stars
Average reviews
4,373per listing
Listings tracked
34

04 · Newcomers

0 of last year's 4 launches cleared the first-year sales bar.

4 products launched here in the last 12 months. 0 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 61 months on average, so the names here are established.

Launched, last 12 months
4
Successful launches
0Amazon's first-year sales bar
Average brand age
61 months

Products

Top Shin Splint Insoles products & what they sell for

Every tracked product: its share of the shelf, its reviews, and its price.

Sign in to see the products

The products selling in this niche are for signed-in readers. Every market figure above stays open to everyone.

Competition

Competition: brands, sellers & click share

The top 5 products take 48% of clicks. Leaders hold, but buyers still shop past them.

Brands

7 rising

Sellers

85

Top-5 brand share

97%

Top 20: 100%

Top-5 click share

48%

Top 20: 84%

Open market

2%

  • Brand 166%
  • Brand 212%
  • Brand 39%
  • Brand 47%
  • Brand 53%
  • Brand 62%
  • Open — no brand owns it (1 brand, 2%)

Demand

Shin Splint Insoles search demand

Weekly searches over the year, seasonality beneath. Pick a range.

3K2KSpike '24Spike '25Prime Day '25SepDecMarJunAugNovMarMay

No pronounced peak months · busiest ÷ quietest = 1.4×

Search terms

Top Shin Splint Insoles search terms shoppers use

The exact words shoppers type, with yearly volume, growth, and conversion.

  • hoka insoles replacement19K/yr
  • sofsole insoles for men19K/yr
  • sof sole insoles for men18K/yr
  • hoka insoles15K/yr
  • sof sole11K/yr
  • sofsole11K/yr
  • hoka replacement insoles5K/yr
  • hoka insole replacement5K/yr
  • soft sole4K/yr
  • sof sole insoles4K/yr

Reviews and returns

What reviews say buyers love and hate about Shin Splint Insoles

We read the reviews and the return reasons for every product selling here.

36%of positive reviews mention “Comfort-Overall”
15%of negative reviews mention “Pain Relief-Overall”
1.4%of orders come back
“Hurt feet”
A buyer, on “Pain Relief-Overall”15% of negative reviews mention the same topic

Every topic

Every topic buyers talk about, one row each.

Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.

17 topics

NegativePositive

FAQ

Common Shin Splint Insoles questions

Answered from the same tracked data.