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Shampoo Bowl

Maybe

The top 5 brands take only 39% of clicks. But buyers convert on only 1.1% of searches, so Shampoo Bowl is a Maybe.

Flapen Score
62
62 / 100
Top 8% of 14,768 Health & Household niches · +13 vs the category median of 49
Market size
$1.7M/yr1.5M searches / yr
90-day growth
-5.8%search demand this quarter
Competition
32%top-5 click share · 43 brands · 64 sellers

Flapen Score

Shampoo Bowl against its category

The dotted line is the Health & Household average. Past it, Shampoo Bowl is stronger. Inside it, weaker.

62Maybe
Big MarketTrendingHigh ConversionOpen MarketLow ReturnsPrice rangeAvg priceNo Dominant BrandLow Review BarrierQuality Gap
This niche Category average

Market

The Shampoo Bowl market on Amazon at a glance

Shoppers on Amazon United States searched for Shampoo Bowl 1.5M times last year and spent an estimated $1.7M. The top 5 brands take 39% of clicks. Flapen scores it 62 out of 100, a Maybe.

01 · Demand

An estimated 1.1% of those searches ended in a purchase.

Shoppers searched for this 1.5M times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 1.1% of those searches ended in a purchase. Searches in the last 90 days moved -5.8% against the 90 days before. Searches, conversion and average price together put the market at an estimated $1.7M a year.

Searches, last 12 months
1.5M
Growth, 90 days vs prior 90
-5.8%
Conversion, latest week
1.1%
Market size, estimated
$1.7Ma year
Peak month
March1.2× the quietest month
Top search term
shampoo bowl326K searches a year

02 · Price

A sale here is worth $104.41.

Listings sell for $104.41 on average, from $7.98 to $360.99. Amazon reports units sold in ranges. This niche sold 15K to 20K a year. The average listing sells 100 to 250 of them. At $104.41 that is $10K to $26K a year per listing.

Average price
$104.41above the $15 to $100 sweet spot
Price range
$7.98–$360.99
Amazon United States median price
$24.38across 115,062 niches
Units sold a year
15K–20K
Units per listing a year
100–250
Revenue per listing a year
$10K–$26K
Returns
3.7%of orders · Amazon United States median 2.1%

03 · Entry bar

The bar here is ads.

93% of listings pay for placement with sponsored ads. 64% ship with Prime. On an average day, 7.1% of listings are out of stock. The average listing ranks #3,839 within Bathroom Safety, Aids & Accessories. It carries 902 reviews at 4.07 stars, so a new listing needs social proof before a better product.

Sponsored listings
93%
Prime listings
64%
Out of stock, average day
7.1%
Average rank
#3,839in Bathroom Safety, Aids & Accessories
Average rating
4.07 starsAmazon United States average 4.42 stars
Average reviews
902per listing
Listings tracked
56

04 · Newcomers

6 of last year's 8 launches cleared the first-year sales bar.

8 products launched here in the last 12 months. 6 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 38 months on average, so the names here are settling in.

Launched, last 12 months
8
Successful launches
6Amazon's first-year sales bar
Average brand age
38 months

Products

Top Shampoo Bowl products & what they sell for

Every tracked product: its share of the shelf, its reviews, and its price.

Sign in to see the products

The products selling in this niche are for signed-in readers. Every market figure above stays open to everyone.

Competition

Competition: brands, sellers & click share

The top 5 products take only 32% of clicks. An open shelf where new products get seen.

Brands

43 falling

Sellers

64

Top-5 brand share

39%

Top 20: 85%

Top-5 click share

32%

Top 20: 72%

Open market

55%

  • Brand 112%
  • Brand 28%
  • Brand 37%
  • Brand 46%
  • Brand 56%
  • Brand 65%

Demand

Shampoo Bowl search demand

Weekly searches over the year, seasonality beneath. Pick a range.

35K25KBlack Friday '24SepDecMarJunAugNovMarMay

No pronounced peak months · busiest ÷ quietest = 1.2×

Search terms

Top Shampoo Bowl search terms shoppers use

The exact words shoppers type, with yearly volume, growth, and conversion.

  • shampoo bowl326K/yr
  • portable shampoo bowl222K/yr
  • hair washing station137K/yr
  • portable hair washing station137K/yr
  • hair washing basin96K/yr
  • shampoo bowl and chair set for salon69K/yr
  • shampoo chair72K/yr
  • portable shampoo bowls for home82K/yr
  • portable sink for washing hair55K/yr
  • shampoo bowl for home36K/yr

Reviews and returns

What reviews say buyers love and hate about Shampoo Bowl

We read the reviews and the return reasons for every product selling here.

12%of positive reviews mention “Quality-Overall”
10%of negative reviews mention “Leak-Proof”
3.7%of orders come back
“Leaks all over”
A buyer, on “Leak-Proof”10% of negative reviews mention the same topic

Every topic

Every topic buyers talk about, one row each.

Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.

15 topics

NegativePositive

FAQ

Common Shampoo Bowl questions

Answered from the same tracked data.