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Sfh Pure Whey Protein Powder

Fail

The top 5 brands take 100% of clicks, so Sfh Pure Whey Protein Powder is a Fail.

Flapen Score
45
45 / 100
Ranks 9,665 of 14,768 Health & Household niches · −4 vs the category median of 49
Market size
$199K/yr85K searches / yr
90-day growth
+8.1%search demand this quarter
Competition
89%top-5 click share · 4 brands · 5 sellers

Flapen Score

Sfh Pure Whey Protein Powder against its category

The dotted line is the Health & Household average. Past it, Sfh Pure Whey Protein Powder is stronger. Inside it, weaker.

45Fail
Big MarketTrendingHigh ConversionOpen MarketLow ReturnsPrice rangeAvg priceNo Dominant BrandLow Review BarrierQuality Gap
This niche Category average

Market

The Sfh Pure Whey Protein Powder market on Amazon at a glance

Shoppers on Amazon United States searched for Sfh Pure Whey Protein Powder 85K times last year and spent an estimated $199K. All 4 brands take every click. Demand peaks in Apr–May–Jun. Flapen scores it 45 out of 100, a Fail.

01 · Demand

An estimated 4.5% of those searches ended in a purchase.

Shoppers searched for this 85K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 4.5% of those searches ended in a purchase. Searches in the last 90 days moved +8.1% against the 90 days before. Searches, conversion and average price together put the market at an estimated $199K a year.

Searches, last 12 months
85K
Growth, 90 days vs prior 90
+8.1%
Conversion, latest week
4.5%
Market size, estimated
$199Ka year
Peak month
June2.3× the quietest month
Top search term
bulk supplements protein powder32K searches a year

02 · Price

A sale here is worth $52.49.

Listings sell for $52.49 on average, from $36.59 to $98.30. Amazon reports units sold in ranges. This niche sold 4K to 5K a year. The average listing sells 250 to 500 of them. At $52.49 that is $13K to $26K a year per listing.

Average price
$52.49inside the $15 to $100 sweet spot
Price range
$36.59–$98.30
Amazon United States median price
$24.38across 115,062 niches
Units sold a year
4K–5K
Units per listing a year
250–500
Revenue per listing a year
$13K–$26K
Returns
0.0%of orders · Amazon United States median 2.1%

03 · Entry bar

The bar here is ads and reviews.

100% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 4.5% of listings are out of stock. The average listing ranks #96 within Protein. It carries 5,011 reviews at 4.39 stars, so a new listing needs social proof before a better product.

Sponsored listings
100%
Prime listings
100%
Out of stock, average day
4.5%
Average rank
#96in Protein
Average rating
4.39 starsAmazon United States average 4.42 stars
Average reviews
5,011per listing
Listings tracked
9

04 · Newcomers

Brands here are established.

The brands on the shelf have sold for 86 months on average, so the names here are established.

Launched, last 12 months
0
Successful launches
0Amazon's first-year sales bar
Average brand age
86 months

Products

Top Sfh Pure Whey Protein Powder products & what they sell for

Every tracked product: its share of the shelf, its reviews, and its price.

Sign in to see the products

The products selling in this niche are for signed-in readers. Every market figure above stays open to everyone.

Competition

Competition: brands, sellers & click share

The top 5 products take 89% of clicks. A locked shelf that new listings rarely crack.

Brands

4 falling

Sellers

5

Top-5 brand share

100%

Top 20: 100%

Top-5 click share

89%

Top 20: 100%

Open market

0%

  • Brand 183%
  • Brand 211%
  • Brand 33%
  • Brand 43%
  • Open — no brand owns it (0%)

Demand

Sfh Pure Whey Protein Powder search demand

Weekly searches over the year, seasonality beneath. Pick a range.

2K2KSpike '24Spike '25Prime Day '25Spike '26DecMarJunAugNovMarMay

Peak months: Apr, May, Jun · busiest ÷ quietest = 2.3×

Search terms

Top Sfh Pure Whey Protein Powder search terms shoppers use

The exact words shoppers type, with yearly volume, growth, and conversion.

  • bulk supplements protein powder32K/yr
  • bulk supplements whey protein isolate12K/yr
  • pure whey protein powder17K/yr
  • pure whey protein7K/yr
  • bulk supplements protein4K/yr
  • bulk supplements whey protein4K/yr
  • pure whey3K/yr
  • sfh pure whey protein powder5K/yr
  • sfh3K/yr

Reviews and returns

What reviews say buyers love and hate about Sfh Pure Whey Protein Powder

We read the reviews and the return reasons for every product selling here.

20%of positive reviews mention “Nutritional Content”
15%of negative reviews mention “Taste-Overall”
<0.1%of orders come back, a rate Amazon rounds to zero
“has a strange taste/smell”
A buyer, on “Taste-Overall”15% of negative reviews mention the same topic

Every topic

Every topic buyers talk about, one row each.

Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.

12 topics

NegativePositive

FAQ

Common Sfh Pure Whey Protein Powder questions

Answered from the same tracked data.