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Sex Wipes

Fail

Shoppers spend an estimated $69K a year here, so Sex Wipes is a Fail.

Flapen Score
41
41 / 100
Ranks 11,806 of 14,768 Health & Household niches · −8 vs the category median of 49
Market size
$69K/yr50K searches / yr
90-day growth
-8.3%search demand this quarter
Competition
76%top-5 click share · 12 brands · 53 sellers

Flapen Score

Sex Wipes against its category

The dotted line is the Health & Household average. Past it, Sex Wipes is stronger. Inside it, weaker.

41Fail
Big MarketTrendingHigh ConversionOpen MarketLow ReturnsPrice rangeAvg priceNo Dominant BrandLow Review BarrierQuality Gap
This niche Category average

Market

The Sex Wipes market on Amazon at a glance

Shoppers on Amazon United States searched for Sex Wipes 50K times last year and spent an estimated $69K. The top 5 brands take 88% of clicks. Demand peaks in Jan. Flapen scores it 41 out of 100, a Fail.

01 · Demand

An estimated 9.8% of those searches ended in a purchase.

Shoppers searched for this 50K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 9.8% of those searches ended in a purchase. Searches in the last 90 days moved -8.3% against the 90 days before. Searches, conversion and average price together put the market at an estimated $69K a year.

Searches, last 12 months
50K
Growth, 90 days vs prior 90
-8.3%
Conversion, latest week
9.8%
Market size, estimated
$69Ka year
Peak month
January1.5× the quietest month
Top search term
love wellness wipes12K searches a year

02 · Price

A sale here is worth $14.15.

Listings sell for $14.15 on average, from $2.97 to $27.26. Amazon reports units sold in ranges. This niche sold 4K to 5K a year. The average listing sells 100 to 250 of them. At $14.15 that is $1K to $4K a year per listing.

Average price
$14.15under the $15 to $100 sweet spot
Price range
$2.97–$27.26
Amazon United States median price
$24.38across 115,062 niches
Units sold a year
4K–5K
Units per listing a year
100–250
Revenue per listing a year
$1K–$4K
Returns
0.3%of orders · Amazon United States median 2.1%

03 · Entry bar

The bar here is ads.

100% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 0.0% of listings are out of stock. The average listing ranks #37 within Feminine Care. It carries 1,418 reviews at 4.58 stars, so a new listing needs social proof before a better product.

Sponsored listings
100%
Prime listings
100%
Out of stock, average day
0.0%
Average rank
#37in Feminine Care
Average rating
4.58 starsAmazon United States average 4.42 stars
Average reviews
1,418per listing
Listings tracked
17

04 · Newcomers

Brands here are settling in.

The brands on the shelf have sold for 54 months on average, so the names here are settling in.

Launched, last 12 months
0
Successful launches
0Amazon's first-year sales bar
Average brand age
54 months

Products

Top Sex Wipes products & what they sell for

Every tracked product: its share of the shelf, its reviews, and its price.

Sign in to see the products

The products selling in this niche are for signed-in readers. Every market figure above stays open to everyone.

Competition

Competition: brands, sellers & click share

The top 5 products take 76% of clicks. A locked shelf that new listings rarely crack.

Brands

12 falling

Sellers

53

Top-5 brand share

88%

Top 20: 100%

Top-5 click share

76%

Top 20: 100%

Open market

9%

  • Brand 154%
  • Brand 223%
  • Brand 34%
  • Brand 44%
  • Brand 53%
  • Brand 63%
  • Open — no brand owns it (6 brands, 9%)

Demand

Sex Wipes search demand

Weekly searches over the year, seasonality beneath. Pick a range.

1K750Spike '26AugSepOctNovDecJanFebMarAprMayJun

Peak months: Jan · busiest ÷ quietest = 1.5×

Search terms

Top Sex Wipes search terms shoppers use

The exact words shoppers type, with yearly volume, growth, and conversion.

  • love wellness wipes12K/yr
  • uti wipes9K/yr
  • uqora wipes7K/yr
  • antibacterial feminine wipes5K/yr
  • uti prevention wipes5K/yr
  • uti wipes prevention for women4K/yr
  • love wellness ph balanced wipes7K/yr

Reviews and returns

What reviews say buyers love and hate about Sex Wipes

We read the reviews and the return reasons for every product selling here.

19%of positive reviews mention “Quality-Overall”
14%of negative reviews mention “Smell”
0.3%of orders come back
“The smell is unbearable”
A buyer, on “Smell”14% of negative reviews mention the same topic

Every topic

Every topic buyers talk about, one row each.

Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.

18 topics

NegativePositive

FAQ

Common Sex Wipes questions

Answered from the same tracked data.