Sensory Rocker
FailShoppers spend an estimated $67K a year here, so Sensory Rocker is a Fail.
- Flapen Score
- 37 / 100Ranks 13,285 of 14,768 Health & Household niches · −12 vs the category median of 4937
- Market size
- $67K/yr29K searches / yr
- 90-day growth
- -16.9%search demand this quarter
- Competition
- 62%top-5 click share · 9 brands · 13 sellers
Flapen Score
Sensory Rocker against its category
The dotted line is the Health & Household average. Past it, Sensory Rocker is stronger. Inside it, weaker.
Market
The Sensory Rocker market on Amazon at a glance
Shoppers on Amazon United States searched for Sensory Rocker 29K times last year and spent an estimated $67K. The top 5 brands take 93% of clicks. Flapen scores it 37 out of 100, a Fail.
01 · Demand
An estimated 2.9% of those searches ended in a purchase.
Shoppers searched for this 29K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 2.9% of those searches ended in a purchase. Searches in the last 90 days moved -16.9% against the 90 days before. Searches, conversion and average price together put the market at an estimated $67K a year.
- Searches, last 12 months
- 29K
- Growth, 90 days vs prior 90
- -16.9%
- Conversion, latest week
- 2.9%
- Market size, estimated
- $67Ka year
- Top search term
- inflatable sensory chair12K searches a year
02 · Price
A sale here is worth $79.26.
Listings sell for $79.26 on average, from $18.81 to $169.44. Amazon reports units sold in ranges. This niche sold 500 to 750 a year. The average listing sells 0 to 100 of them. At $79.26 that is $0 to $8K a year per listing.
- Average price
- $79.26inside the $15 to $100 sweet spot
- Price range
- $18.81–$169.44
- Amazon United States median price
- $24.38across 115,062 niches
- Units sold a year
- 500–750
- Units per listing a year
- 0–100
- Revenue per listing a year
- $0–$8K
- Returns
- 3.4%of orders · Amazon United States median 2.1%
03 · Entry bar
The bar here is ads.
100% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 17.9% of listings are out of stock. The average listing ranks #348 within Occupational & Physical Therapy Aids. It carries 290 reviews at 4.44 stars, so a new listing needs social proof before a better product.
- Sponsored listings
- 100%
- Prime listings
- 100%
- Out of stock, average day
- 17.9%
- Average rank
- #348in Occupational & Physical Therapy Aids
- Average rating
- 4.44 starsAmazon United States average 4.42 stars
- Average reviews
- 290per listing
- Listings tracked
- 20
04 · Newcomers
10 of last year's 10 launches cleared the first-year sales bar.
10 products launched here in the last 12 months. 10 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 29 months on average, so a newcomer is not facing entrenched names.
- Launched, last 12 months
- 10
- Successful launches
- 10Amazon's first-year sales bar
- Average brand age
- 29 months
Products
Top Sensory Rocker products & what they sell for
Every tracked product: its share of the shelf, its reviews, and its price.
Sign in to see the products
The products selling in this niche are for signed-in readers. Every market figure above stays open to everyone.
Competition
Competition: brands, sellers & click share
The top 5 products take 62% of clicks. Leaders hold, but buyers still shop past them.
Brands
9 rising
Sellers
13
Top-5 brand share
93%
Top 20: 100%
Top-5 click share
62%
Top 20: 100%
Open market
5%
- Brand 177%
- Brand 25%
- Brand 35%
- Brand 44%
- Brand 52%
- Brand 62%
- Open — no brand owns it (3 brands, 5%)
Demand
Sensory Rocker search demand
Weekly searches over the year. Pick a range.
Search terms
Top Sensory Rocker search terms shoppers use
The exact words shoppers type, with yearly volume, growth, and conversion.
- inflatable sensory chair12K/yr
- ted kangaroo6K/yr
- ted kangaroo sensory chair7K/yr
- air cloud rocker4K/yr
Reviews and returns
What reviews say buyers love and hate about Sensory Rocker
We read the reviews and the return reasons for every product selling here.
“both broke instantly”
Every topic
Every topic buyers talk about, one row each.
Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.
20 topics
Keep looking
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Best Flapen score
The highest-scoring niches we track right now, across every category.
FAQ
Common Sensory Rocker questions
Answered from the same tracked data.