Selene Teeth Toothbrush
FailDemand is soft, at -46.1% this quarter, so Selene Teeth Toothbrush is a Fail.
- Flapen Score
- 33 / 100Ranks 14,104 of 14,768 Health & Household niches · −16 vs the category median of 4933
- Market size
- $54K/yr70K searches / yr
- 90-day growth
- -46.1%search demand this quarter
- Competition
- 89%top-5 click share · 8 brands · 20 sellers
Flapen Score
Selene Teeth Toothbrush against its category
The dotted line is the Health & Household average. Past it, Selene Teeth Toothbrush is stronger. Inside it, weaker.
Market
The Selene Teeth Toothbrush market on Amazon at a glance
Shoppers on Amazon United States searched for Selene Teeth Toothbrush 70K times last year and spent an estimated $54K. The top 5 brands take 89% of clicks. Demand peaks in Jan–Feb–Dec. Flapen scores it 33 out of 100, a Fail.
01 · Demand
An estimated 8.1% of those searches ended in a purchase.
Shoppers searched for this 70K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 8.1% of those searches ended in a purchase. Searches in the last 90 days moved -46.1% against the 90 days before. Searches, conversion and average price together put the market at an estimated $54K a year.
- Searches, last 12 months
- 70K
- Growth, 90 days vs prior 90
- -46.1%
- Conversion, latest week
- 8.1%
- Market size, estimated
- $54Ka year
- Peak month
- January9.0× the quietest month
- Top search term
- selene nano toothbrush33K searches a year
02 · Price
A sale here is worth $9.50.
Listings sell for $9.50 on average, from $5.47 to $18.51. Amazon reports units sold in ranges. This niche sold 5K to 6K a year. The average listing sells 500 to 750 of them. At $9.50 that is $5K to $7K a year per listing.
- Average price
- $9.50under the $15 to $100 sweet spot
- Price range
- $5.47–$18.51
- Amazon United States median price
- $24.38across 115,062 niches
- Units sold a year
- 5K–6K
- Units per listing a year
- 500–750
- Revenue per listing a year
- $5K–$7K
- Returns
- 0.4%of orders · Amazon United States median 2.1%
03 · Entry bar
The bar here is ads and reviews.
100% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 7.7% of listings are out of stock. The average listing ranks #117 within Toothbrushes & Accessories. It carries 5,880 reviews at 4.43 stars, so a new listing needs social proof before a better product.
- Sponsored listings
- 100%
- Prime listings
- 100%
- Out of stock, average day
- 7.7%
- Average rank
- #117in Toothbrushes & Accessories
- Average rating
- 4.43 starsAmazon United States average 4.42 stars
- Average reviews
- 5,880per listing
- Listings tracked
- 8
04 · Newcomers
Brands here are settling in.
The brands on the shelf have sold for 49 months on average, so the names here are settling in.
- Launched, last 12 months
- 0
- Successful launches
- 0Amazon's first-year sales bar
- Average brand age
- 49 months
Products
Top Selene Teeth Toothbrush products & what they sell for
Every tracked product: its share of the shelf, its reviews, and its price.
Sign in to see the products
The products selling in this niche are for signed-in readers. Every market figure above stays open to everyone.
Competition
Competition: brands, sellers & click share
The top 5 products take 89% of clicks. A locked shelf that new listings rarely crack.
Brands
8 falling
Sellers
20
Top-5 brand share
89%
Top 20: 100%
Top-5 click share
89%
Top 20: 100%
Open market
6%
- Brand 140%
- Brand 229%
- Brand 38%
- Brand 47%
- Brand 55%
- Brand 65%
- Open — no brand owns it (2 brands, 6%)
Demand
Selene Teeth Toothbrush search demand
Weekly searches over the year, seasonality beneath. Pick a range.
Peak months: Jan, Feb, Dec · busiest ÷ quietest = 9.0×
Search terms
Top Selene Teeth Toothbrush search terms shoppers use
The exact words shoppers type, with yearly volume, growth, and conversion.
- selene nano toothbrush33K/yr
- selene toothbrush28K/yr
- selene teeth toothbrush9K/yr
Reviews and returns
What reviews say buyers love and hate about Selene Teeth Toothbrush
We read the reviews and the return reasons for every product selling here.
“Not soft”
Every topic
Every topic buyers talk about, one row each.
Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.
19 topics
Keep looking
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Best Flapen score
The highest-scoring niches we track right now, across every category.
FAQ
Common Selene Teeth Toothbrush questions
Answered from the same tracked data.