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Scotch Brite Shower Scrubber

Fail

The top 5 brands take 100% of clicks, so Scotch Brite Shower Scrubber is a Fail.

Flapen Score
34
34 / 100
Ranks 13,952 of 14,768 Health & Household niches · −15 vs the category median of 49
Market size
$113K/yr152K searches / yr
90-day growth
-15.1%search demand this quarter
Competition
84%top-5 click share · 5 brands · 49 sellers

Flapen Score

Scotch Brite Shower Scrubber against its category

The dotted line is the Health & Household average. Past it, Scotch Brite Shower Scrubber is stronger. Inside it, weaker.

34Fail
Big MarketTrendingHigh ConversionOpen MarketLow ReturnsPrice rangeAvg priceNo Dominant BrandLow Review BarrierQuality Gap
This niche Category average

Market

The Scotch Brite Shower Scrubber market on Amazon at a glance

Shoppers on Amazon United States searched for Scotch Brite Shower Scrubber 152K times last year and spent an estimated $113K. All 5 brands take every click. Flapen scores it 34 out of 100, a Fail.

01 · Demand

An estimated 6.3% of those searches ended in a purchase.

Shoppers searched for this 152K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 6.3% of those searches ended in a purchase. Searches in the last 90 days moved -15.1% against the 90 days before. Searches, conversion and average price together put the market at an estimated $113K a year.

Searches, last 12 months
152K
Growth, 90 days vs prior 90
-15.1%
Conversion, latest week
6.3%
Market size, estimated
$113Ka year
Peak month
March1.4× the quietest month
Top search term
clorox tub and tile scrubber27K searches a year

02 · Price

A sale here is worth $11.88.

Listings sell for $11.88 on average, from $4.14 to $17.60. Amazon reports units sold in ranges. This niche sold 10K to 13K a year. The average listing sells 500 to 750 of them. At $11.88 that is $6K to $9K a year per listing.

Average price
$11.88under the $15 to $100 sweet spot
Price range
$4.14–$17.60
Amazon United States median price
$24.38across 115,062 niches
Units sold a year
10K–13K
Units per listing a year
500–750
Revenue per listing a year
$6K–$9K
Returns
0.5%of orders · Amazon United States median 2.1%

03 · Entry bar

The bar here is reviews.

40% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 0.0% of listings are out of stock. The average listing ranks #1,523 within Sponges. It carries 6,207 reviews at 4.51 stars, so a new listing needs social proof before a better product.

Sponsored listings
40%
Prime listings
100%
Out of stock, average day
0.0%
Average rank
#1,523in Sponges
Average rating
4.51 starsAmazon United States average 4.42 stars
Average reviews
6,207per listing
Listings tracked
10

04 · Newcomers

2 of last year's 2 launches cleared the first-year sales bar.

2 products launched here in the last 12 months. 2 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 44 months on average, so the names here are settling in.

Launched, last 12 months
2
Successful launches
2Amazon's first-year sales bar
Average brand age
44 months

Products

Top Scotch Brite Shower Scrubber products & what they sell for

Every tracked product: its share of the shelf, its reviews, and its price.

Sign in to see the products

The products selling in this niche are for signed-in readers. Every market figure above stays open to everyone.

Competition

Competition: brands, sellers & click share

The top 5 products take 84% of clicks. A locked shelf that new listings rarely crack.

Brands

5 falling

Sellers

49

Top-5 brand share

100%

Top 20: 100%

Top-5 click share

84%

Top 20: 100%

Open market

0%

  • Brand 152%
  • Brand 224%
  • Brand 314%
  • Brand 46%
  • Brand 54%
  • Open — no brand owns it (0%)

Demand

Scotch Brite Shower Scrubber search demand

Weekly searches over the year, seasonality beneath. Pick a range.

4K3KSpike '24Spike '25Prime Day '25Spike '26SepDecMarJunAugNovMarMay

No pronounced peak months · busiest ÷ quietest = 1.4×

Search terms

Top Scotch Brite Shower Scrubber search terms shoppers use

The exact words shoppers type, with yearly volume, growth, and conversion.

  • clorox tub and tile scrubber27K/yr
  • clorox shower scrubber13K/yr
  • clorox scrubber11K/yr
  • scotch brite shower scrubber10K/yr
  • scrub daddy shower scrubber12K/yr
  • clorox extendable tub and tile scrubber7K/yr
  • oxo shower scrubber7K/yr
  • scrub daddy tub and tile scrubber13K/yr
  • clorox scrub brush6K/yr
  • oxo extendable tub & tile scrubber6K/yr

Reviews and returns

What reviews say buyers love and hate about Scotch Brite Shower Scrubber

We read the reviews and the return reasons for every product selling here.

37%of positive reviews mention “Ease Of Cleaning”
16%of negative reviews mention “Ease Of Cleaning”
0.5%of orders come back
“Was hard to clean”
A buyer, on “Ease Of Cleaning”16% of negative reviews mention the same topic

Every topic

Every topic buyers talk about, one row each.

Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.

16 topics

NegativePositive

FAQ

Common Scotch Brite Shower Scrubber questions

Answered from the same tracked data.