Is scotch brite shower scrubber profitable to sell on Amazon United States?

The niche generates $113K/yr across 10 tracked products. 2 of 2 products launched in the last 360 days are still selling. 90-day search growth is -15.1%. Flapen's verdict: Skip it (34/100).

How competitive is the scotch brite shower scrubber niche?

5 brands and 49 sellers compete. The top 5 products take 84% of clicks and top 5 brands hold 100% of demand.

What do buyers complain about in scotch brite shower scrubber?

Top complaints mined from reviews: Ease Of Cleaning, Value For Money, Durability. The return rate is 0.5%.

When does demand for scotch brite shower scrubber peak?

Demand is steady year-round — the busiest month runs 1.4× the quietest.

What does it cost to enter the scotch brite shower scrubber niche?

Listings span $4.14–$17.60; the average listing price is $11.88 (sweet spot $15–$100). The average incumbent carries 6,207 reviews — the moat a new listing must climb.

scotch brite shower scrubber

Skip it

Brand-locked demand (top 5 brands take 100% of clicks) — this niche doesn't clear our bar today.

Returns

Incredible0.5%

return rate — above 5% kills the launch gate

Conversion

Good6.3%

search→purchase rate — share of searches ending in a sale

Avg price

Okay$11.88

avg listing price — sweet spot $15–$100

Quality gap

Okay4.5★

avg incumbent rating — lower means beatable quality

Market size

Okay$113K

$113K/yr · 152K searches

Review moat

Bad6,207.1

avg incumbent reviews — the moat a new listing must climb

Price range

Bad$4.14–$17.60

cheapest to priciest tracked listing — scored on the share inside $15–$100

Growth

Bad-15.1%

90-day search growth — must beat 0% to launch

Competition

Bad84%

top-5 click share — a locked-up shelf

Brand share

Bad100%

top-5 brand share — brand-locked demand

According to Flapen's Amazon United States niche tracking, scotch brite shower scrubber is a $113K/yr Amazon United States market (152K searches/yr). The top 5 brands hold 100% of demand. Verdict: Skip it — 34/100.

Data updated Jul 12, 2026 · scored weekly · How we score niches

scotch brite shower scrubber market data

Units sold / yr: 10K–13K; avg 500–750/product
Revenue / yr: $119K–$149K; units × avg price
Conversion rate: 6.3%
Avg BSR: #1,523
Page quality: 0%
Prime: 100%
Sponsored: 40%
Out of stock: 0.0%
Avg brand age: 44 months
Avg seller age: 156 days

Competition & brand share

The top 5 products capture 84% of clicks — a locked-up shelf that new listings rarely crack.

Brands

5 falling

Sellers

Top-5 brand share

100%

Top 20: 100%

Top-5 click share

84%

Top 20: 100%

Open market

Clorox52%
Scotch-Brite24%
OXO14%
CLEANHOME6%
Mr. Clean4%
Open — no brand owns it (0%)

Demand & seasonality

Weekly Amazon search volume, last 104 weeks — -15.1% search growth over the last 90 days.

No pronounced peak months · busiest ÷ quietest = 1.4×

Open Trend

Top scotch brite shower scrubber search terms

clorox tub and tile scrubber27K/yr -16.6%5.3% conv.
clorox shower scrubber13K/yr -11.1%8.2% conv.
clorox scrubber11K/yr +16.6%5.3% conv.
scotch brite shower scrubber10K/yr -0.4%9.6% conv.
scrub daddy shower scrubber12K/yr -23.6%2.4% conv.
clorox extendable tub and tile scrubber7K/yr -36.0%8.5% conv.
oxo shower scrubber7K/yr +10.9%7.8% conv.
scrub daddy tub and tile scrubber13K/yr -46.1%1.6% conv.
clorox scrub brush6K/yr +3.2%2.0% conv.
oxo extendable tub & tile scrubber6K/yr +5.0%4.5% conv.

All search terms

Top scotch brite shower scrubber products on Amazon

Each bubble is one product — market share against review moat; bubble size tracks estimated sales, color grades how beatable the incumbent looks.

Beatable (≤4.3★) Contested Strong incumbent (>4.7★)

All 10 tracked products in this niche — three views at once, no toggling.

Top sellers

by 90-day click share

Clorox Extendable Tub & Tile Scrubber with Polyurethane Head Heavy Duty Bathroom Cleaning Brush with Bonus Refill Pivoting Head Replaceable Pad Works with Clorox Wipes

Clorox$16.144.2★717 rev

Scotch-Brite Extendable Tub & Tile Scrubber Kit Includes 1 Handle and 3 Non-Scratch Scrubber Pads

Scotch-Brite$13.174.5★3,490 rev

OXO Good Grips Extendable Shower Tub and Tile Scrubber 42 in Versatile Cleaning Supplies Non-Scratch Shower Cleaner with Adjustable Handle

OXO$17.604.4★34,691 rev

Clorox Extendable Tub & Tile Scrubber Refill Diamond-Shaped Head Replacement Scrubber Pad Blue

Clorox$4.144.6★2,355 rev

CLEANHOME Tile Tub Scrubber Brush with 3 Different Function Cleaning Heads and 56 Extendable Long Handle-No Scratch Shower Scrubber for Cleaning Bathroom Kitchen Toilet Wall Bathtub Sink Grey

CLEANHOME$16.694.5★7,001 rev

Newest

by launch date

Mr. Clean Magic Eraser Shower & Tub Scrubber Bathroom Cleaner All in One Bathroom Cleaner Lemon Starter Kit 1 Scrubber & 2 Foaming Magic Erasers

Mr. Clean$12.063,272 rev

8mo ago

Clorox Tub & Tile Handheld Scrubber

Clorox$6.364 rev

9mo ago

Clorox Extendable Tub & Tile Scrubber with Polyurethane Head Heavy Duty Bathroom Cleaning Brush with Bonus Refill Pivoting Head Replaceable Pad Works with Clorox Wipes

Clorox$16.14717 rev

3y ago

CLEANHOME Tile Tub Scrubber Brush with 3 Different Function Cleaning Heads and 56 Extendable Long Handle-No Scratch Shower Scrubber for Cleaning Bathroom Kitchen Toilet Wall Bathtub Sink Grey

CLEANHOME$16.697,001 rev

4y ago

Scotch-Brite Extendable Tub & Tile Scrubber Kit Includes 1 Handle and 3 Non-Scratch Scrubber Pads

Scotch-Brite$13.173,490 rev

5y ago

What buyers say about scotch brite shower scrubber

What buyers praise and complain about, mined from review topics.

What buyers love

Ease Of Cleaning37%

“Cleans well”

Ease Of Use11%

“easy to control”

Quality-Overall7%

“Excellent product”

Smell5%

“Love the Lavender”

Efficiency5%

“Effective”

Handle Quality5%

“Nice handle”

Value For Money4%

“Money well spent”

Advertised Vs Actual Product3%

“Works as advertised”

Strength2%

“Very Sturdy”

Durability2%

“Handle is perfect length and very durable”

What buyers complain about

Ease Of Cleaning16%

“Was hard to clean”

Value For Money10%

“Over priced”

Durability9%

“Didnt last”

Functionality-Overall7%

“Not functional”

Size-Overall6%

“it is too short”

Quality-Overall5%

“Cheap product”

Grip4%

“Slips”

Ease Of Use3%

“Too hard to use”

Add-Ons/Attachments3%

“the sponge does not stay attached”

Adhesion/Stickiness3%

“not want to stick on again”

Top return reasons

Size-Overall20%

Functionality-Overall11%

Advertised Vs Actual Product9%

Value For Money5%

Ease Of Cleaning5%