Scotch Brite Bottle Brush
FailThe top 5 brands take 95% of clicks, so Scotch Brite Bottle Brush is a Fail.
- Flapen Score
- 44 / 100Ranks 10,233 of 14,768 Health & Household niches · −5 vs the category median of 4944
- Market size
- $70K/yr60K searches / yr
- 90-day growth
- -9.3%search demand this quarter
- Competition
- 54%top-5 click share · 10 brands · 97 sellers
Flapen Score
Scotch Brite Bottle Brush against its category
The dotted line is the Health & Household average. Past it, Scotch Brite Bottle Brush is stronger. Inside it, weaker.
Market
The Scotch Brite Bottle Brush market on Amazon at a glance
Shoppers on Amazon United States searched for Scotch Brite Bottle Brush 60K times last year and spent an estimated $70K. The top 5 brands take 95% of clicks. Flapen scores it 44 out of 100, a Fail.
01 · Demand
An estimated 9.9% of those searches ended in a purchase.
Shoppers searched for this 60K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 9.9% of those searches ended in a purchase. Searches in the last 90 days moved -9.3% against the 90 days before. Searches, conversion and average price together put the market at an estimated $70K a year.
- Searches, last 12 months
- 60K
- Growth, 90 days vs prior 90
- -9.3%
- Conversion, latest week
- 9.9%
- Market size, estimated
- $70Ka year
- Top search term
- scotch brite brush24K searches a year
02 · Price
A sale here is worth $11.77.
Listings sell for $11.77 on average, from $3.24 to $24.86. Amazon reports units sold in ranges. This niche sold 6K to 8K a year. The average listing sells 100 to 250 of them. At $11.77 that is $1K to $3K a year per listing.
- Average price
- $11.77under the $15 to $100 sweet spot
- Price range
- $3.24–$24.86
- Amazon United States median price
- $24.38across 115,062 niches
- Units sold a year
- 6K–8K
- Units per listing a year
- 100–250
- Revenue per listing a year
- $1K–$3K
- Returns
- 0.6%of orders · Amazon United States median 2.1%
03 · Entry bar
The bar here is reviews.
64% of listings pay for placement with sponsored ads. 91% ship with Prime. On an average day, 0.0% of listings are out of stock. The average listing ranks #161 within Brushes. It carries 5,564 reviews at 4.42 stars, so a new listing needs social proof before a better product.
- Sponsored listings
- 64%
- Prime listings
- 91%
- Out of stock, average day
- 0.0%
- Average rank
- #161in Brushes
- Average rating
- 4.42 starsAmazon United States average 4.42 stars
- Average reviews
- 5,564per listing
- Listings tracked
- 33
04 · Newcomers
3 of last year's 3 launches cleared the first-year sales bar.
3 products launched here in the last 12 months. 3 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 64 months on average, so the names here are established.
- Launched, last 12 months
- 3
- Successful launches
- 3Amazon's first-year sales bar
- Average brand age
- 64 months
Products
Top Scotch Brite Bottle Brush products & what they sell for
Every tracked product: its share of the shelf, its reviews, and its price.
Sign in to see the products
The products selling in this niche are for signed-in readers. Every market figure above stays open to everyone.
Competition
Competition: brands, sellers & click share
The top 5 products take 54% of clicks. Leaders hold, but buyers still shop past them.
Brands
10 falling
Sellers
97
Top-5 brand share
95%
Top 20: 100%
Top-5 click share
54%
Top 20: 89%
Open market
3%
- Brand 183%
- Brand 25%
- Brand 33%
- Brand 43%
- Brand 52%
- Brand 61%
- Open — no brand owns it (4 brands, 3%)
Demand
Scotch Brite Bottle Brush search demand
Weekly searches over the year, seasonality beneath. Pick a range.
No pronounced peak months · busiest ÷ quietest = 1.3× · 10 of 12 months tracked
Search terms
Top Scotch Brite Bottle Brush search terms shoppers use
The exact words shoppers type, with yearly volume, growth, and conversion.
- scotch brite brush24K/yr
- scotch brite dish brush13K/yr
- scotch brite scrub brush7K/yr
- scotchbrite brush6K/yr
- scotch brite bottle brush4K/yr
- drinking glass cleaner4K/yr
- glass cup cleaner3K/yr
Reviews and returns
What reviews say buyers love and hate about Scotch Brite Bottle Brush
We read the reviews and the return reasons for every product selling here.
“leaks”
Every topic
Every topic buyers talk about, one row each.
Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.
17 topics
Keep looking
Related niches
Niches in the same category that score near this one. Research these next.
Best Flapen score
The highest-scoring niches we track right now, across every category.
FAQ
Common Scotch Brite Bottle Brush questions
Answered from the same tracked data.









