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Scalp Hero

Fail

The top 5 products take 100% of clicks, so Scalp Hero is a Fail.

Flapen Score
31
31 / 100
Ranks 14,344 of 14,768 Health & Household niches · −18 vs the category median of 49
Market size
$4K/yr7K searches / yr
90-day growth
+2.4%search demand this quarter
Competition
100%top-5 click share · 4 brands · 6 sellers

Flapen Score

Scalp Hero against its category

The dotted line is the Health & Household average. Past it, Scalp Hero is stronger. Inside it, weaker.

31Fail
Big MarketTrendingHigh ConversionOpen MarketLow ReturnsPrice rangeAvg priceNo Dominant BrandLow Review BarrierQuality Gap
This niche Category average

Market

The Scalp Hero market on Amazon at a glance

Shoppers on Amazon United States searched for Scalp Hero 7K times last year and spent an estimated $4K. All 4 brands take every click. Demand peaks in Aug–Sep–Oct. Flapen scores it 31 out of 100, a Fail.

01 · Demand

An estimated 1.5% of those searches ended in a purchase.

Shoppers searched for this 7K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 1.5% of those searches ended in a purchase. Searches in the last 90 days moved +2.4% against the 90 days before. Searches, conversion and average price together put the market at an estimated $4K a year.

Searches, last 12 months
7K
Growth, 90 days vs prior 90
+2.4%
Conversion, latest week
1.5%
Market size, estimated
$4Ka year
Peak month
August15.2× the quietest month
Top search term
scalp hero2K searches a year

02 · Price

A sale here is worth $42.24.

Listings sell for $42.24 on average, from $34.21 to $59.48. Amazon reports units sold in ranges. This niche sold 100 to 250 a year. The average listing sells 0 to 100 of them. At $42.24 that is $0 to $4K a year per listing.

Average price
$42.24inside the $15 to $100 sweet spot
Price range
$34.21–$59.48
Amazon United States median price
$24.38across 115,062 niches
Units sold a year
100–250
Units per listing a year
0–100
Revenue per listing a year
$0–$4K
Returns
3.6%of orders · Amazon United States median 2.1%

03 · Entry bar

The bar here is low.

75% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 3.3% of listings are out of stock. The average listing ranks #334 within Electric Massagers. It carries 757 reviews at 4.23 stars, so a new listing needs social proof before a better product.

Sponsored listings
75%
Prime listings
100%
Out of stock, average day
3.3%
Average rank
#334in Electric Massagers
Average rating
4.23 starsAmazon United States average 4.42 stars
Average reviews
757per listing
Listings tracked
4

04 · Newcomers

Brands here are settling in.

The brands on the shelf have sold for 36 months on average, so the names here are settling in.

Launched, last 12 months
0
Successful launches
0Amazon's first-year sales bar
Average brand age
36 months

Products

Top Scalp Hero products & what they sell for

Every tracked product: its share of the shelf, its reviews, and its price.

Sign in to see the products

The products selling in this niche are for signed-in readers. Every market figure above stays open to everyone.

Competition

Competition: brands, sellers & click share

The top 5 products take 100% of clicks. A locked shelf that new listings rarely crack.

Brands

4 falling

Sellers

6

Top-5 brand share

100%

Top 20: 100%

Top-5 click share

100%

Top 20: 100%

Open market

0%

  • Brand 156%
  • Brand 229%
  • Brand 38%
  • Brand 48%

Demand

Scalp Hero search demand

Weekly searches over the year, seasonality beneath. Pick a range.

3K2KSpike '25Prime Day '25SepDecMarJunAugNovMarMay

Peak months: Aug, Sep, Oct · busiest ÷ quietest = 15.2×

Search terms

Top Scalp Hero search terms shoppers use

The exact words shoppers type, with yearly volume, growth, and conversion.

  • scalp hero2K/yr
  • scalphero2K/yr
  • scalp hero massager for hair growth with red light1K/yr
  • scalp hero massager573/yr
  • scalp hero massager with red light35/yr
  • scalphero - smart scalp massager359/yr

Reviews and returns

What reviews say buyers love and hate about Scalp Hero

We read the reviews and the return reasons for every product selling here.

25%of positive reviews mention “Massage Quality”
14%of negative reviews mention “Charging”
3.6%of orders come back
“No functional charging port”
A buyer, on “Charging”14% of negative reviews mention the same topic

Every topic

Every topic buyers talk about, one row each.

Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.

21 topics

NegativePositive

FAQ

Common Scalp Hero questions

Answered from the same tracked data.