Scale for Body Weight
MaybeShoppers spend an estimated $45.5M a year here. But the average product has 59,933 reviews to catch up to, so Scale for Body Weight is a Maybe.
- Flapen Score
- 59 / 100Top 13% of 14,768 Health & Household niches · +10 vs the category median of 4959
- Market size
- $45.5M/yr16.3M searches / yr
- 90-day growth
- -4.9%search demand this quarter
- Competition
- 53%top-5 click share · 13 brands · 25 sellers
Flapen Score
Scale for Body Weight against its category
The dotted line is the Health & Household average. Past it, Scale for Body Weight is stronger. Inside it, weaker.
Market
The Scale for Body Weight market on Amazon at a glance
Shoppers on Amazon United States searched for Scale for Body Weight 16.3M times last year and spent an estimated $45.5M. The top 5 brands take 85% of clicks. Flapen scores it 59 out of 100, a Maybe.
01 · Demand
An estimated 11.9% of those searches ended in a purchase.
Shoppers searched for this 16.3M times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 11.9% of those searches ended in a purchase. Searches in the last 90 days moved -4.9% against the 90 days before. Searches, conversion and average price together put the market at an estimated $45.5M a year.
- Searches, last 12 months
- 16.3M
- Growth, 90 days vs prior 90
- -4.9%
- Conversion, latest week
- 11.9%
- Market size, estimated
- $45.5Ma year
- Peak month
- January1.4× the quietest month
- Top search term
- scale for body weight4.8M searches a year
02 · Price
A sale here is worth $23.41.
Listings sell for $23.41 on average, from $10.44 to $68.74. Amazon reports units sold in ranges, and this niche reaches the top one: 1,000,000 units or more a year. The average listing sells 60,000 to 80,000 of them. At $23.41 that is $1.4M to $1.9M a year per listing.
- Average price
- $23.41inside the $15 to $100 sweet spot
- Price range
- $10.44–$68.74
- Amazon United States median price
- $24.38across 115,062 niches
- Units sold a year
- 1,000,000 or moreAmazon's top range
- Units per listing a year
- 60,000–80,000
- Revenue per listing a year
- $1.4M–$1.9M
- Returns
- 1.5%of orders · Amazon United States median 2.1%
03 · Entry bar
The bar here is ads and reviews.
92% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 0.0% of listings are out of stock. The average listing ranks #12 within Health Monitors. It carries 59,933 reviews at 4.62 stars, so a new listing needs social proof before a better product.
- Sponsored listings
- 92%
- Prime listings
- 100%
- Out of stock, average day
- 0.0%
- Average rank
- #12in Health Monitors
- Average rating
- 4.62 starsAmazon United States average 4.42 stars
- Average reviews
- 59,933per listing
- Listings tracked
- 25
04 · Newcomers
1 of last year's 1 launches cleared the first-year sales bar.
1 products launched here in the last 12 months. 1 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 55 months on average, so the names here are settling in.
- Launched, last 12 months
- 1
- Successful launches
- 1Amazon's first-year sales bar
- Average brand age
- 55 months
Products
Top Scale for Body Weight products & what they sell for
The products selling here, as shoppers see them on Amazon. Shelf share and sales are our estimates.
Prices and ratings read from Amazon on Jul 14, 2026. The live listing can differ.
Top sellers
by estimated 90-day click share
Etekcity Digital Body Weight Bathroom Scale Large Blue LCD Backlight Display High Precision Measurements 6mm Tempered Glass 400 Pounds
- Price
- $18.44
- Rating
- 4.7/5
- Reviews
- 348,509
- Age
- 10y ago
Etekcity Smart Scale for Body Weight FSA&HSA Eligible Bathroom Digital Weighing Scale with BMI Body Fat Muscle Mass Accurate Bluetooth Home User Health Equipment Sync Apps LED Tempered glass
- Price
- $20.95
- Rating
- 4.7/5
- Reviews
- 140,092
- Age
- 5y ago
Vitafit Scale for Body Weight Accuracy 0.1lb by Our Professional Scale Factory Since 2001 Digital Bathroom Weight Scale LED and Step On 3xAAA Battery Included 400lb/182kg Spray Silver Black
- Price
- $15.29
- Rating
- 4.6/5
- Reviews
- 10,631
- Age
- 2y ago
Ovutek Bathroom Scales Digital Weight Topnotch Quality 450lb Weight Scale Most Accurate to 0.05lb Automatic Weighing Scale for Body Weight Baby Pet Larger LED Sturdy and Durable Base Machine
- Price
- $33.49
- Rating
- 4.7/5
- Reviews
- 5,150
- Age
- 2y ago
Ovutek Bathroom Scale for Body Weight Highly Accurate Digital Weighing Machine for People Upgraded Batteries Included Compact Size LED Display Physician Scale with Sturdy Tempered Glass 400lb
- Price
- $14.27
- Rating
- 4.7/5
- Reviews
- 8,830
- Age
- 2y ago
Trending
estimated 90-day click momentum
Etekcity Bathroom Scale for Body Weight Digital Highly Accurate 400 lbs
- Price
- $18.97
- Rating
- 4.7/5
- Reviews
- 348,509
- Age
- 12y ago
NUTRI FIT Scale for Body Weight Digital Bathroom Smart Scale with Bluetooth for BMI Body Fat Muscle Mass 20 Body Composition Analyzer Health Monitor Sync Apps 330lbs Batteries Included
- Price
- $11.47
- Rating
- 4.5/5
- Reviews
- 2,621
- Age
- 8mo ago
Smart Scale for Body Weight Professional Bathroom Digital Scale with BMI Body Fat Muscle Mass Most Accurate to 0.05lb Large Display High Accurate Body Composition Machine with Fitness App
- Price
- $25.44
- Rating
- 4.6/5
- Reviews
- 1,700
- Age
- 1y ago
Ovutek Bathroom Scales Digital Weight Topnotch Quality 450lb Weight Scale Most Accurate to 0.05lb Automatic Weighing Scale for Body Weight Baby Pet Larger LED Sturdy and Durable Base Machine
- Price
- $33.49
- Rating
- 4.7/5
- Reviews
- 5,150
- Age
- 2y ago
Ovutek Smart Scale for Body Weight Digital Bathroom Scale BMI Weighing Body Fat Scale Accurate Body Composition Scale Monitor for Peoples Health with Smartphone App Compact Size 400lb (Pink)
- Price
- $23.24
- Rating
- 4.7/5
- Reviews
- 3,700
- Age
- 2y ago
Newest
by launch dateNUTRI FIT Scale for Body Weight Digital Bathroom Smart Scale with Bluetooth for BMI Body Fat Muscle Mass 20 Body Composition Analyzer Health Monitor Sync Apps 330lbs Batteries Included
- Price
- $11.47
- Rating
- 4.5/5
- Reviews
- 2,621
- Age
- 8mo ago
Smart Scale for Body Weight Professional Bathroom Digital Scale with BMI Body Fat Muscle Mass Most Accurate to 0.05lb Large Display High Accurate Body Composition Machine with Fitness App
- Price
- $25.44
- Rating
- 4.6/5
- Reviews
- 1,700
- Age
- 1y ago
Etekcity Upgraded Smart Scale for Body Weight FSA&HSA Eligible Bathroom Digital Scale with BMI Body Fat Muscle Mass 13 Metrics with a Large Display Support Offline Mode and Apps Connection
- Price
- $37.59
- Rating
- 4.7/5
- Reviews
- 140,092
- Age
- 1y ago
Scale for Body Weight Digital Bathroom Scale Weight Scales for People Body Scale Black Max:400LB/180KG 2 Weighing Units: LB/KG
- Price
- $10.44
- Rating
- 4.4/5
- Reviews
- 3,053
- Age
- 1y ago
Ovutek Professional Smart Scale for Body Weight BMI Body Fat Muscle Mass Highly Accurate Body Composition Weighing Machine Bathroom Digital Scale Large Display Sync with Fitness App 450lb
- Price
- $44.73
- Rating
- 4.5/5
- Reviews
- 1,246
- Age
- 2y ago
Competition
Competition: brands, sellers & click share
The top 5 products take an estimated 53% of clicks. Leaders hold, but buyers still shop past them.
Brands
13 flat
Sellers
25
Est. top-5 brand share
85%
Top 20: 100%
Est. top-5 click share
53%
Top 20: 95%
Open market
12%
- Etekcity40%
- OVUTEK22%
- Vitafit14%
- NUTRI FIT5%
- Healthkeep4%
- RENPHO3%
- Open — no brand owns it (7 brands, 12%)
Demand
Scale for Body Weight search demand
Weekly searches over the year, seasonality beneath. Pick a range.
No pronounced peak months · busiest ÷ quietest = 1.4×
Search terms
Top Scale for Body Weight search terms shoppers use
The exact words shoppers type, with estimated yearly volume, growth, and conversion.
- scale for body weight4.8M/yr
- scale3.9M/yr
- weight scale2.4M/yr
- bathroom scale1.2M/yr
- digital scale713K/yr
- bathroom scales for weight481K/yr
- digital scales for body weight469K/yr
- bathroom scales267K/yr
- scales256K/yr
- scales for body weight250K/yr
Reviews and returns
What reviews say buyers love and hate about Scale for Body Weight
We read the reviews and the return reasons for every product selling here.
“Inconsistent readings”
Every topic
Every topic buyers talk about, one row each.
Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.
19 topics
Keep looking
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Best Flapen score
The highest-scoring niches we track right now, across every category.
FAQ
Common Scale for Body Weight questions
Answered from the same tracked data.
Figures on this page are estimates modeled from public Amazon pages and third-party keyword data. Amazon does not supply them, and no connected seller's data is used. How we handle Amazon data